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Acknoledgement

Alhamdulillah, first of all, we want to thank God that we could finally finish our
assignment which the entrepreneurship lecturer had given us.This task was all
carried out by group members, although we had a small problem while doing the
task. Fortunately, we can fix all problems and adapt them correctly and wisely .

Besides that, big thank we address to our lecturer Madam Marsyidah because
without her guide our project cannot be done properly like this. She always give us
supports and guide to us how to do our assignment in purpose to produce a good
outcome from research that been studied.

Then, we want to thank our parents and friends who were very helpful in 
different phases of the completion of the project with these valuable ideas and 
guidance.
Finally, from the bottom of heart we would like to say big thank you for
classmates who helped us and, in particular group members for their energy,
understanding and help throughout project also contributed a great deal to solving
data in this project.

Abstract
The Atyrascarf Bawal Shawl is a product that has been on the market for many
years. We strive to promote our products so that people know where we are and
hope that our products will become renowned in the future. We aim to offer comfort
to the public, in particular successful women such as professors, lecturers, and even
housewives, in the sale of this product. Because our scarves are bloom with their
own creativity. We are confident that our scarves will be more advanced and publicly
known. We therefore fulfill our mission first in order to reach this vision. Our mission
is to ensure that we always have good quality scarves and easy use to go work or go
travelling.
LIST OF TABLE

1.1 The number of women who uses shawl and bawal in daily life and have been
distributed into more category. The survey have been conducted with 120 person
through social media platform.

Category Number of people Percentage ( % )


teenager 72 60
teacher 30 25
housewife 20 17

LIST OF FIGURE
1.1

Statistics usage of bawal shawl among women

20

72
30

housewife Teacher teenager


rrrr
1.2

Graph shows the number of products sold starting in May. As we have seen, in May
on Aidilfitri, we promote at a discounted price from regular prices through social
media. Sales during the month increased rapidly. But, for June our products are
declining as prices return to normal. Also, in July the price is still the same because
in May our Aidilfitri festival has attracted many customers so in July we did not make
any promotions, but sales continued to increase. For the next month, August, the
promotional price returns in conjunction with Independence Day. Sales in August
were very popular in the market. In September, sales declined as prices returned to
normal. Here we can see that, customers buy more promotional time limits made.

1.2
Product that are sell

30

25

20

15

10

Month
0 May August September
June July
Conclusion
In conclusion, the atyrascarf scarf was recommended by our teammates as one of
our friends became an agent for the atyrascarf scarf and invited us to help him in this
atyrascarf scarf business. From what we can conclude we have sold this scarf as
best we can. Thank you to Mrs. Mashidah for helping and all the group members for
the cooperation and support of friends and teammates in this project. In addition, we
have learned a lot from this project such as working in groups, being fair in dividing
work, knowing how to make business reports, how to promote products properly and
so on. Honestly, we really hope that we can market this product as much as we
believe can be successful with the help of our lecturers and colleagues. Finally, we
would like to thank all the parties involved in making this product a success,
especially to our lecturers and team members. Thank you.

References

https://trackmaven.com/marketing-dictionary/marketing-goals/

https://www.researchgate.net/publication/230743793_Marketing_Strategies

https://trackmaven.com/resources/marketing-plan-template/

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