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5.

CONTROLLING
It implies measurement of accomplishment against the set standards and correction of
deviation if any to ensure achievement of organizational goals. The purpose of controlling is to
ensure that everything occurs in conformities with the standards. An efficient system of control
helps to predict deviations before they can actually occur. Controlling requires examination of
the objectives in a measurable manner. In essence, controlling is about quality monitoring. You
are looking at the processes and ensuring they achieve the right things for the organization.
Controlling is essential for risk reduction ability. Controlling has the following steps:

 Establishment of a standard performance-must be set with the organizational objectives


in mind.
 Measurement of actual performance-depend on the set standards and ease of
measurement. Part of the process can be performance reviews, actual quantifiable data
etc.
 Comparison of actual performance with the standards and finding out deviation if any-
helps to identify problem areas or notice patterns that are actually working more
efficiently.
 Corrective action.

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