Q) Please provide the importance of cash flows and financial assessment in writing a business plan. Answer; Completing a financial plan is the last step in writing a business plan. The plan includes a projected profit-and-loss statement for the next three to five years and a cash flow statement. The financial plan is important, because it establishes the financial goals of the company. The purpose of the cash flow statement is to show where an entities cash is being generated (cash inflows), and where its cash is being spent (cash outflows), over a specific period of time (usually quarterly and annually). It is important for analyzing the liquidity and long term solvency of a company. The primary objective of the cash flow statement is to help management in making a decision and making a plan by providing current information on cash inflow and outflow of any accounting period. Typically, financial analysis is used to analyze whether an entity is stable, solvent, liquid, or profitable enough to warrant a monetary investment. Many business owners and company managers have found that insight gained from their examination of company financial statements can be invaluable. Such insight can help businesses improve their profitability, cash flow, and value.