Principles of Value Selling

Welcome to the Principles of Value Selling training course. This course contains a series of videos
explaining the value selling skills methodology so that sales and services can be increased with a focus
on delivering exceptional customer experiences.

Module 1

The Approach

Upon completion of this module, you should be able to:

(1) Explain and apply the value selling skills methodolgy.

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Module 2

Gather Customer Information to Develop Integrated Solutions

Upon completion of this module, you should be able to:

(1) Conduct Customer Gap Assessment

(2) Determine Customer Relationship Gap
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Module 3

Communicate Value to the Customer

Upon completion of this module, you should be able to:

(1) Document the gap and key initiatives.

(2) Create alignment to key initiatives.
(3) Develop value message.
(4) Apply NSAB protocol.

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