GC University, Faisalabad.

LYALLPUR BUSINESS SCHOOL (LBS)

Assignment No. 1

Course Title: International Business

Program / Section: BBA (C/D) Department: LBS
th
Semester: 6 (Morning) Assignment Date: 05-04-2020
Total Marks: 50 Submission Deadline: 20-04-2020
Instructor: Dr. Muhammad Rizwan Kamran

Question no. 1: Describe your view on the benefits and risk of globalization? Would you constrain or promote
globalization? Why?

Question no. 2: Why firms go International? Discuss the problem faced by MNC’s in introducing new
products?

Question no. 3: What is environment scanning? Why is Political Economy System being important for running
a business. Illustrate the answer with suitable example.

Question no. 4: Describe the various culture values? Also discuss Hofstede’s six cultural dimensions with
examples

Question no. 5: What are the pattern of international trade that we observe in the world economy? Discuss
your answer with reference to International Trade Theories.