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E-Commerce

SUBMISSION DATE: 1/5/2021

ASSIGNMENT: Product Research Assignment#2

SUBMITTED TO:
Mam Nabeela Ashraf

SUBMITTED BY:

Muhammad Daniyal 17-NTU-1047

Abdul Majid Naru 17-NTU-1024
Sarosh Jan 17-NTU-1063
 SCOOP WHOOP
Mission Statement

To provide our customers with the best quality scoops and personalized service that assist them in
picking the product that best meets the customer need everywhere they want

Vision Statement

Our vision is to provide outstanding quality service and value so that we make every customer happy
Product Name:

ICE CREAM SCOOP

Product Description:

 All your cookies will be almost the exact same size and shape when you use this
stainless-steel cookie scoop. It has a 4-teaspoon capacity and a squeeze handle for easy
release of dough.
 Scoop with squeeze handles makes it easy to get evenly proportioned cookies every time
 Spring handle for easy release
 Color: Silver; Material: Stainless steel
 4 teaspoon capacity
 Hand wash in warm, soapy water before first and after each use; rinse and dry thoroughly

Business Model

 E-Distributer(B2B)
We will sell our products to companies
 E-Tailer(B2C)
We will sell our product to many customer

Revenue Model

Revenue model for the sales of scoop online revenue will be primarily from the sale of

 Retail Sale
The revenue will be from scoop online
 Ad base
The advertisement base revenue model will be through our website
 Affiliate Revenue Model
We also use affiliate marketing model
Intended Marketspace

We will sell our product through amazon and through our website scoopwoop.

TOP Statistics:
Key Elements of Product:

Average product price 7.05$-15$

Average monthly sales 35,821$ to 219,805$

Demand (low, medium, high) High Demand

Product Category Kitchen

Seasonality Seasonal product

Any legal issues No legal issue we can private label

Targeted Audience

 Restaurants
 Local Ice Cream Sellers
 Local Public