Research Uses Types of studies Applied

design
Exploratory  Formulates problems more precisely  Literature search Yes
research  Develop hypotheses  Experience survey Yes
 Establishing priorities for research  Interview Yes
 Eliminate impractical ideas  Analysis of selected No
 Clarify concepts cases
 Focus groups No
 Projective test No
 Ethnographies No

Descriptive  Describe characteristics of  Longitudinal study No

Research certain group  True panel No
 Estimate proportion of people in a  Omnibus panel No
population who behave in a  Cross-sectional study Yes
certain way  Sample survey Yes
 Make specific predictions

Explanatory/  Provide evidence regarding  Laboratory experiments No

Causal causal relationships by means of:  Field experiment No
Research  Concomitant variation
 Time order in which
variables occur
 Elimination of other explanations