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Tech Comm Templates

Business Requirements Document Template


Project/Initi ati ve
Month 20YY
Version X.XX

Company Information

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You are free to use and customize as needed 0
1 Introduction
1.1 Project Summary
1.1.1 Objectives
[These should describe the overall goal in developing the product, high level descriptions of what the product will do, how they are
aligned to business objectives, and the requirements for interaction with other systems.]
eBay is an ecommerce platform where millions of people trade every day. Some are buyers; some are sellers, some are both. Basically, it
is an online shopping site that functions as both a business to consumer (B2C) online retaling enterprise and a consumer to consumer
(C2C) online retailing business.
 To highlight incredible price & selection advantages for personalized shopping experience
 To increase the gross merchandise volume and net revenues from the eBay marketplace
 Acquisition – To increase the number of newly registered users on the eBay marketplace.
 Activation – To increase the number of registered users that become active bidders, buyers or sellers on the eBay marketplace.
 Activity – To increase the volume and value of transactions that are conducted by each active user on the eBay marketplace.

1.1.2 Background
The idea to develop ebay started from the fact that we wanted a market in which buyers and sellers can interact directly, without
intermediaries.eBay enables its website users, i.e. buyers and sellers, to bid and browse freely. As an item is being sold, seller would be charged
eBay transaction fees. There are two sorts of transaction fees, “insertion fee” and “final value fee”. Insertion fee model charges seller according
to the opening bid once an item is registered on eBay. The later is charged when the auction is ended.

1.1.2.1 Business Drivers


 Key Partners – Investors, Shoppers, PayPal & other modes of payments, Acquisitions(StubHub, Skype, Craiglist, etc), Shipping
Companies, Vendors, Parcel companies, Media
 Key Activities – Bidding process, B2C & C2C transactions, , Logistics, Shipping, 24/7 Customer support, Web Development & Server
maintenance
 Value Propositions – Inventory comprising all the products, Connecting buyers & sellers across the globe, Global ecommerce hub, data
analysis, Auction style sales
 Customer Relationship Management - Buy It Now shopping, Automation, Reward loyalty coupons & discounts, Auction style sales,
Dedicated customer support team
 Customer Segments – Shoppers, Sellers, Mass Market

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 Key Resources – Open Source Platform, Brand, Partnerships, +5000 data analysts, Seller ratings, Data centers, Network, Acquistion
approach
 Channels – Internet, Websites, Apps, Digital stores, Social Networks, Shipping companies

1.2 Project Scope


1.2.1 In Scope Functionality
 Create name records for widgets by category
o Supply Chain
o Production Lines
o Internal web apps
o External web apps
 Ability to create/delete widget names restricted by role
 Search by name, team, date, last modified
 Synchronize widgets across product/operations lines
 Provide audit trail
 Reporting on new, modified, and archived widgets by time period and team

1.2.2 Out of Scope Functionality


 Create widgets for subsidiary company product lines
 Search by approver, or rationale
 Archiving of widget objects

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You are free to use and customize as needed 2

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