Sales and Distribution Management - - Unit 2 -... https://onlinecourses-archive.nptel.ac.in/noc19...

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Unit 2 - Week 0 :
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outline
assignment.

How to access 1) Sales and Distribution Management majorly focuses on the___________ aspect of an 1 point
the portal organization.

Week 0 : a. Selling

Quiz : b. Purchasing
Assignment 0
c. Production
Week 1 : d. Supply chain

Week 2 No, the answer is incorrect.

Score: 0
Week 3 Accepted Answers:
a. Selling
Week 4
2) Selling at its core can be termed as the revenue generation activity for an organization. 1 point
Week 5
a. True
Week 6 b. False

Week 7 No, the answer is incorrect.

Score: 0
Week 8 Accepted Answers:
a. True
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VIDEOS 3) Sales management is a part of _____________ management. 1 point

Assignment a. Marketing Management

Solution
b. Human Resources Management

c. Both Marketing and Human Resources Management

d. None of the above

No, the answer is incorrect.

Score: 0
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1 of 4 Thursday 20 June 2019 04:41 PM

Sales and Distribution Management - - Unit 2 -... https://onlinecourses-archive.nptel.ac.in/noc19...

Powered
a. Face bybargaining
to Face

b. Personal Selling

c. Viral Marketing

d. Buzz selling

No, the answer is incorrect.

Score: 0
Accepted Answers:
b. Personal Selling

5) Identify the missing link in the consumer decision making process; 1 point

Problem/need recognition, Information search, ___________, Purchase decision and Post-purchase

behavior.

a. Closing and Finalizing

b. Generating more information

c. Evaluation of alternatives

d. None of the above

No, the answer is incorrect.

Score: 0
Accepted Answers:
c. Evaluation of alternatives

6) Test marketing is used for those products which have no historical sales figures. 1 point

a. True

b. False

No, the answer is incorrect.

Score: 0
Accepted Answers:
a. True

7) The objective behind motivating sales force is to: 1 point

a. Increase the sales of the products

b. To capture more territories

c. Only b

d. Both a and b

No, the answer is incorrect.

Score: 0
Accepted Answers:
d. Both a and b

8) ______________ offer a wide assortment of products at substantial price cuts. 1 point

a. Discount houses and specialty stores

b. Factory outlets and Discount houses

c. Specialty stores

d. None of the above

No, the answer is incorrect.

Score: 0
Accepted Answers:

2 of 4 Thursday 20 June 2019 04:41 PM

Sales and Distribution Management - - Unit 2 -... https://onlinecourses-archive.nptel.ac.in/noc19...

b. Factory outlets and Discount houses

9) __________________ is about encouraging people to apply for the jobs of sales 1 point
associates in an organization.

a. Selection of sales associates

b. Recruitment for sales associates

c. Directing for sales associates

d. Both a and b

No, the answer is incorrect.

Score: 0
Accepted Answers:
b. Recruitment for sales associates

10)The aspect which deals with deciding the salary and commission for sales agent falls under 1 point
the broad umbrella of:

a. Compensation

b. Training

c. Motivation

d. All of the above

No, the answer is incorrect.

Score: 0
Accepted Answers:
a. Compensation

11)When products are stocked in as many as outlets as possible, it is known as: 1 point

a. Exclusive Distribution

b. Intensive Distribution

c. Selective Distribution

d. None of the above

No, the answer is incorrect.

Score: 0
Accepted Answers:
b. Intensive Distribution

12)Temporal discrepancy relates to the difference in time with respect to when a product is 1 point
manufactured, and when it is consumed.

a. True

b. False

No, the answer is incorrect.

Score: 0
Accepted Answers:
a. True

End

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Sales and Distribution Management - - Unit 2 -... https://onlinecourses-archive.nptel.ac.in/noc19...

4 of 4 Thursday 20 June 2019 04:41 PM