Professional Documents
Culture Documents
On May 30, it was very welcome to hold a meeting about Hudson Corporation's plan to
expand sales in European markets. After weighing the benefits and drawbacks of the various
options, we agreed that Hudson should concentrate on two marketing strategies: develop
the Hudson brand and hire a top designer.
From a first point, we think that developing the Hudson brand will promote the products
like an unique brand over the world with “Made in American” tag. Beside that, we can hiring
the influencers have affect and high engagement on social networks. It help everyone
enhance brand awareness and it could be promote the product and celebritites. I have some
ideas, we’ll discuss it in the meeting.
Secondly, we could employ a top designer, has a creative mind, can catch the trend make us
unique , professional , has understanding… to produce a new range of the next collection
bags in European markets.
My secretary will send a car to pick you up and we will have a dinner to make easier to
discuss. Please let me know when can pick you up.
Your sincerely,
Ivy