Course Outline

BUSINESS ANALYTICS I

ACADEMIC YEAR 2019 SEMESTER FALL 2019

Course Code MTH - 102 Course Title BUSINESS ANALYTICS I
Credit hours 3 Level of study Bachelors
College / Centre Accounting & Finance Department Management Sciences
Pre-requisites Co-requisites

1. COURSE OBJECTIVES
Business analytics is the iterative, methodical exploration of an organization's data, with an
emphasis on statistical analysis, and a commitment to making data-driven decisions.
The objectives of this course are:
 To gain an understanding of how managers use business analytics to formulate and solve
business problems and to support managerial decision making.
 To become familiar with the processes needed to develop, report, and analyze business
data.

2. COURSE LEARNING OUTCOME (CLO)

After completion of this course, students will be able to:
 Recognize, understand and apply the language, theory and models of the field of business
analytics.
 Critically analyze, synthesize, and solve complex unstructured business problems.
 Interpret results/solutions and identify appropriate courses of action for a given managerial
situation.

Course Outline
Week Topic Subtopic Sections

- Descriptive Statistics W 1.1

1st - Populations and Samples W 1.2
- Distribution of a Single Variable A 2-1
- Data Sets, Variables, and A 2-2
Observations

- Parameters and Statistics W 2.1

2nd - Measures of Central Location & W 2.2/2.3
Variation A 2-3
- Descriptive Measures for A 2-4
Categorical Variables
- Descriptive Measures for Numerical
Variables
- Chebyshev's Theorem / z Scores W 2.4/2.5
3rd - Time Series Data A 2-5
- Outliers and Missing Values A 2-6

4th - Frequency Distributions W 3.1

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BUSINESS ANALYTICS I

- Percentiles, Deciles, and Quartiles W 3.4

- Excel Tables for Filtering and A 2-7
Summarizing

- Sample Space and Events W 4.1/4.2

5th - Counting Sample Points W 4.4
- Relationships Among Categorical A 3-2
Variables A 3-3
- Stacked and Unstacked Formats
6th - Probability of an Event W 4.5
- Additive Rules W 4.6
- Scatterplots A 3-4
- Correlation and Covariance A 3-4

7th - Conditional Probability W 4.7

- Multiplicative Rules W 4.8
- Pivot Tables A 3-5

8th Midterm Exam

9th - Concept of a Random Variable W 5.1

- Discrete Probability Distributions W 5.2
- Conditional Probability A 4-2
- Subjective Versus Objective A 4-2
Probabilities
- Continuous Probability Distributions W 5.3
10th - Summary Measures of a Probability A 4-3
Distribution

11th - Mean of a Random Variable W 5.5

- Variance of a Random Variable W 5.6
- Introduction to Simulation A 4-4

- The Binomial Distribution W 6.2

12th - Poisson Distribution W 6.5
- Applications of the Binomial A 5-5
Distribution

- Normal Curve W 7.1

13h - Areas under the Normal Curve W 7.2
- Normal Calculations in Excel A 5-2
- Applications of the Normal A 5-3
Distribution

- Sampling Distributions of the Mean W 8.2

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BUSINESS ANALYTICS I

14th - t Distribution W 8.3

- Methods for Selecting Random A 7-3
Samples
- Simulated Experiments W 8.5
15th - Sampling Procedures W 8.6
- Introduction to Estimation A 7-4
- The Central Limit Theorem A 7-4

Reference Material

TEXT BOOKS
BUSINESS ANALYTICS Data Analysis and Decision Making 5th Edition by Albright and Winston
INTRODUCTION TO STATISTICS 3rd Edition by Ronald E. Walpole

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