Professional Documents
Culture Documents
20–43
Nissim
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Alternative
Blackwell
Oxford,
Sociology
SHIL
0141-9889
January
1
27
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Mizrachi,
Article
UK
2005
Blackwellmedicine
Judith
Publishing,
of Health in biomedical
T. Shuval
&Ltd.
Illness
Publishing Ltdand
settings
Sky GrossBoard 2005
/Editorial
Introduction
1994). The phenomena under consideration are the division into areas of
expertise, patterns of recruitment and remuneration, decision-making pro-
cesses, actors’ positioning in the social and spatial structure, daily rituals and
forms of interaction. We view the hospital’s social and spatial structures,
forms of knowledge and practice, and modes of social behaviour and pro-
fessional conduct as interconnected constituents of the hospital field (Prior
1988, Geogropoulos and Mann, 1983, Mizrachi 2001).
In The Birth of the Clinic, Foucault describes the discursive forms in evidence
in the clinical field:
Thus, the hospital space is not merely a site for medical knowledge and
practice. The variety of forms and practices taking place in the hospital
arena is viewed by Foucault as part of the same discourse, which ‘is constituted
through its rules of formation, its condition of emergence and its correlation
with other practices’ (Prior 1988: 92). Historically, the rise of the modern
hospital coincides with the rise of the medical profession, knowledge and
ethos, all of which are given visible expressions in the space of the modern
hospital since its inception (Rosenberg 1996). The epistemological founda-
tion of modern scientific medicine has been embedded within the hospital
architecture (Prior 1988) and its organisational structure (Georgopoulos and
Mann 1983).
Magali Larson’s attempt to incorporate the Foucauldian notion of
discourse into the sociology of professions helps the examination of the
daily management of professional jurisdiction (Larson 1990). Drawing on
Foucault’s notion of discourse, Larson has pointed out the adjacency
between power and knowledge and its pertinence to the theory of profes-
sions. Two major forms of professional discourse are particularly germane
to the present analysis: (a) procedures of exclusion, primarily interdictions
© Blackwell Publishing Ltd/Editorial Board 2005
Alternative medicine in biomedical settings 23
and the distinction between true and false and the ways in which they tacitly
mark closed and soft areas in professional fields; and (b) the ways in which
‘the control of knowledge always ultimately depends on controlling the
subjects who know’ (Larson 1990: 32).
The first refers to the hard-core truth values of professional knowledge
and practice. For example, in view of the great emphasis that biomedical
discourse places on the nature of ‘disease’, it is less likely to find alternative
practitioners in strategic diagnostic areas of the hospital, such as the Emer-
gency Room, offering a preliminary medical verdict. The second discursive
form refers to behavioural and interactive procedures, both formal and
informal, by which the actors are lined up along the ‘proper’ paths of the
professional boundaries in the field. This discursive type relates to forms of
daily interaction as well as to the formal structure by which symbolic and
social boundaries are constructed daily. But although these two discursive
forms are analytically separable they are empirically interwoven within the
professional field. The presentation of these two forms in isolation is merely
an initial heuristic strategy pursued solely for the sake of clarity.
Combining Foucault’s notion of discourse with Bourdieu’s sociological
concept of the scientific field, Larson proposes a helpful theoretical frame-
work for examining the issues at hand. While Bourdieu’s notion of scientific
field emphasises the relative power position of different authorised actors,
the term discursive field, according to Larson, represents ‘something broader
than a scientific field, since discourses are produced in areas of social prac-
tice that include both unauthorised and non-authoritative speakers’ (1990:
34). Larson’s integrative approach suggests the role of human agency in
shaping the professional field (see also Vallas 2001). We examine the process
of boundary formation by highlighting the actors’ strategic behaviour on
a daily basis.
Agency is viewed within a set of elements (positions and actions) arrayed
in a particular field in which actors ‘frame their action vis-à-vis one another’
(Martin 2003: 42). Actor reactions and interactions in the field are viewed
in relation ‘to [actors’] field position as every position in the field induces
a set of motivations that are subjectively experienced as “what should be
done”’ (Martin 2003: 42). In our case, structural positions, conditions and
constraints, as well as individuals’ actions, reactions, interactions and
behavioural strategies are all regarded as various manifestations of field
relations.
The broader meaning of discursive versus scientific field sheds light on the
way in which, in the biomedical profession the supreme epistemological
authority of science, embodied in the ethos of evidence-based medicine,
plays a major role as a boundary marker in the field. Therefore, Gieryn’s
© Blackwell Publishing Ltd/Editorial Board 2005
24 Nissim Mizrachi, Judith T. Shuval and Sky Gross
. . . more that 16,000 – almost 35 per cent [of readers] – had used such
alternative therapies as megavitamins and nutritional supplements
(herbals and natural body compounds); deep-tissue massage (rolfing,
myofascial release, neuromuscular massage); chiropractic manipulation
and acupressure; and mind-body treatments such as meditation and
relaxation therapy. Some got these treatments through their regular
doctors or an alternative practitioner.
Over the past three decades, these social processes and market constraints
have gradually changed the attitudes of biomedical practitioners regarding
alternative medicine (Grandinetti 2000, Jobst 1998, Shuval et al. 2002). To
clarify these changes, a brief recapitulation of the fundamental contrast
between the two medical systems is in order.
In Wardwell’s account, alternative practitioners were perceived by the
biomedical establishment as outsiders ‘. . . who challenge some of the basic
assumptions of orthodox medicine’ (1976: 63). Biomedicine has been char-
acterised by prioritising the soma, identifying nature with the physical, and
reducing the concept of disease to a visible entity (Kleinman 1995, Foucault
1994, Rosenberg 1992). While such reductionism has played a role in con-
solidating the cognitive foundation of biomedicine (Freidson 1988, Larson
1977), it was also the source of continuous social discomfort and tension
associated with what has been characterised as de-humanisation and de-
personalisation of the patient (Anspach 1990, Mishler 1981). The distinction
between disease and illness, common in medical sociology, captures this pro-
found epistemological divide. Disease refers to an objective, physical, visible
and universal entity, while illness refers to the subjective experience of the
suffering individual (Conrad and Kern 1990). ‘. . . Not that experiential or
behavioral matters are ignored, certainly not by good clinicians, but that
these matters are separate from the real objects of medical practice . . . The
fundamental reality is human biology’ (Good 1994: 186).
Alternative medicine represents a fundamental institutional challenge to
biomedicine by its lack of a unified, formalised and standardised body of
knowledge as well as by its underlying epistemological assumptions. Alter-
native practitioners often view the great mind-body divide in biomedical
theory and practice as an obstacle to reaching a cure. They ‘often maintain
explanations of health and illness that are based on causal factors that differ
from those of orthodox medicine, e.g. that illness is caused by an imbalance
between opposing energy forces, and usually claim an holistic orientation
as part of their paradigm of health knowledge’ (Clavarino and Yates 1995:
254).
The reaction of biomedicine to emerging social and economic constraints
can be divided into the following types: Negation and denigration: characteristic
© Blackwell Publishing Ltd/Editorial Board 2005
26 Nissim Mizrachi, Judith T. Shuval and Sky Gross
past decade, changes in the status and influence of alternative medicine have
taken place in Israel against a background of shifting values that have
prompted important changes in the healthcare system in general. In this
process, Israel is following a pattern seen in several other Western countries
(Shuval 1992, Shuval and Anson 2000).
The National Health Insurance Law (NHIL) of 1995 provides universal
access to comprehensive health insurance, which includes curative and
preventive ambulatory care as well as hospitalisation. The NHIL emphasises
the importance of reducing costs and encouraging competition among the
hospitals and among the four sick funds (Chinitz and Rosen 1993).
It was economic conditions and market competition that shaped the
growing collaboration between biomedicine and alternative medicine in Israel.
The establishment of alternative clinics within publicly-sponsored biomedi-
cal settings has been a gradual process that began in 1991 when the first
alternative clinic was opened within one of the government hospitals in Tel
Aviv. The accommodation of alternative practitioners within the biomedical
fortress has coincided with the increasing market value and growing clientele
of alternative medicine (Shuval 1999). However, the accommodation has,
in Shuval’s words (Shuval 1999), proved to be a ‘bear hug’, allowing the
biomedical profession to control and monitor the practice of alternative
medicine within the hospitals while sharing its clientele. At the same time,
alternative practitioners have gained professional legitimacy from biomedical
sponsorship (Shuval et al. 2002).
Methodology
The data for the present study are based on formal and informal interviews
as well as in situ observations in the field conducted by a graduate student
in anthropology at an internal medicine department of a large university-
affiliated government hospital in Tel Aviv over a seven-month period in 2001.
The observations were made during routine activity, meetings, formal and
informal interviews, and social encounters in the field.
The initial contact of our research assistant with the team of alternative
practitioners working at the hospital was made with the head of the team,
Dr. M, an MD, trained also in acupuncture, who symbolically represents the
conjunction of the two knowledge systems. In his intermediary symbolic
position at the hospital, he occasionally crossed the lines between the two
systems. This bridging position plays a mediating role in daily encounters of
alternative practitioners with physicians and hospitalised patients.
Observations in the field were focused on Dr M and his team of alter-
native practitioners during their routine work with hospitalised patients. The
research focused on the two teams of alternative practitioners working in
the internal medicine ward in the hospital. Dr M was the head of both teams.
The table below summarises the main characteristics of the alternative
© Blackwell Publishing Ltd/Editorial Board 2005
28 Nissim Mizrachi, Judith T. Shuval and Sky Gross
A 1 F Acupuncture No
2 F Acupuncture No
3 M Acupuncture No
B 1 F Acupuncture Yes
2 M Acupuncture No
3 M Expert in Chinese medicine Yes
(guest from China)
into the participants’ work experience. Special attention was paid to their
beliefs, underlying assumptions and fundamental perceptions regarding
the nature of medical knowledge and the appropriate forms of collaboration
between the two medical systems, their boundaries and restrictions. The
narratives provided information about the decision-making processes as well
as the nature of daily interactions and practice (see Denzin and Lincoln
1994, Erlandson et al. 1993, Polkinghorne 1988, Silverman 1997, Strauss
and Corbin 1990, Yin 1994).
Finally, the present work is part of a broader research project encompass-
ing a number of separate, inter-related studies on the relations between alter-
native and orthodox medicine in Israel. Focusing on the rise of alternative
medicine, these studies examine the historical context of the new trend,
describe changes in public attitudes, and explore new institutional and
organisational processes involving the growing collaboration between the
two medical systems. This broader research context in which the present
study is situated has a double effect on the process of data collection and
analysis. On the one hand, it restricts the selection of research questions and
the nature of subject matters under investigation, and thereby precludes
other possibly noteworthy issues from being explored. On the other hand,
the present study expands upon findings already reported in related Israeli
studies and validates some structural characteristics such as patterns of
remuneration, recruitment and accreditation (Shuval et al. 2002, Shuval
et al. 2004, Mizrachi et al. 2005), which enhance its reliability.
Within this context of the related studies on the subject, the empirical site
studied here is the only one of its kind that has ever been studied. It is the
first site where alternative practitioners were observed and interviewed dur-
ing their work with hospitalised patients collaborating with their biomedical
colleagues. It provided us with a salient case for exploring biomedicine’s
reactive and interactive strategies toward the alternative ‘invaders’ in the
field. The following analysis seeks to sketch the highlights of various inter-
active and institutional forms of boundary demarcation and negotiation
involving both hard-core and soft areas tacitly marked in the biomedical field.
Procedures of exclusion
The gatekeepers
The field is demarcated in advance by the gatekeepers who introduce alter-
native medicine into a biomedical setting on the one hand and restrict its
jurisdiction within the hospital on the other. The study specifically identified
two key actors. The first is Dr M (male MD), head of the outpatient
complementary5 unit at the hospital; the other is Prof K (female MD), head
© Blackwell Publishing Ltd/Editorial Board 2005
30 Nissim Mizrachi, Judith T. Shuval and Sky Gross
about the knowledge base and practice of alternative medicine. This know-
ledge is not systematically acquired within an academic setting but is based
on personal experiences, which at times act to decrease their resistance to
alternative medicine (May and Sirur 1998). The related Israeli studies
(Shuval et al. 2002, Shuval et al. 2002a) indicate that reactions of biomedical
practitioners to alternative medicine range from complete rejection to
cautious recognition. In the latter case, alternative knowledge is placed in
the realm of beliefs rather than scientific facts.
Physicians who favour collaboration with alternative practitioners express
cautious recognition of the possible positive effects of alternative treatment,
but always exclude the knowledge base from their discussion. They regard
the knowledge base of alternative medicine as an unknown or a matter of
personal belief. Hospitalised patients often acquiesce in this division. For
example, a patient who refused to be treated by an alternative practitioner
said: ‘Thank you, but I don’t believe in it’. The alternative practitioner
accepted it. Another patient, who had just been treated by an alternative
practitioner, when asked whether it had helped, replied: ‘I don’t know if it
helps but it’s soothing’. In another episode, Dr M approached a patient
during a case presentation: ‘I was just told that you have been suffering a
great deal and I wonder whether you are willing to try it. Ofer and Tali [two
alternative practitioners] will be able to help you’. The patient looked
surprised and responded suspiciously yet sheepishly: ‘I don’t know if I
believe in it. Do you think it might work?’. In this case, Dr M’s biomedical
training bestowed legitimacy and provided the symbolic link between the
two medical systems.
Lamont and Molnar (2002) distinguish between symbolic and social bound-
aries cutting across different sociological sub-fields and cases. The first refers
to ‘. . . conceptual distinctions made by social actors to categorize objects,
people, practices, and even time and space’; the latter to ‘. . . objectified
forms of social differences manifested in unequal access to and unequal
distribution of resources (material and nonmaterial) social opportunities’
(2002: 168). Drawing on Lamont and Molnar’s distinction, we divide the
ways by which alternative practitioners are controlled in the field into formal
and structural procedures versus interactive and symbolic.
This was said after the decision had already been made by the physician.
(Interaction of this kind between physician and medical practitioner during
case presentation is exceptional; the typical role of alternative practitioners
during case presentation is described in the section Spatial marginalisation
below.)
This and similar cases point to two ways in which the hierarchy of knowl-
edge manifests itself. First, it indicates the dominant position of physicians
in the decision-making structure, which is accepted by all participants.
Second, it highlights the division into disease and illness, which marks the
professional jurisdiction of the two medical systems.
Spatial marginalisation
As the related Israeli studies (Shuval et al. 2002, Shuval and Mizrachi 2002a)
show, none of the clinics providing alternative care were located in the
physical centre of the hospital facility. All were placed either on the external
boundaries of a department, for example, at the end of a corridor, or at the
margins of the hospital, as in an outside building on the periphery of the
hospital complex. Goffman (1961) and more recently Fox (1992), Mizrachi
(2001b) and Shuval (1999) have pointed out the importance of space in
structuring interaction processes and relations, in both forming and reflect-
ing the prevailing power structure (Prior 1988, Mizrachi 2001b). In a sym-
bolic sense, the alternative practitioners may be said to be inside the hospital
and outside its central social and geographic space at the same time.
In the present case, the spatial marginalisation of the alternative medicine
team provides a visible expression to their symbolic status as aliens. Nurses’
stations are normally located in the middle of the hospital wards and doctors
have their rooms within the department: such geographic locations provide
visible expressions of the ‘inness’ of these actors within the bio-medical
© Blackwell Publishing Ltd/Editorial Board 2005
38 Nissim Mizrachi, Judith T. Shuval and Sky Gross
field. It is striking that the lack of a space of their own marks alternative
practitioners as being ‘out of space’ (see Mizrachi 2001).
In the same manner, the ‘spacelessness’ of the alternative practitioners
manifests itself in the storage place of their practice instruments. There is no
provision for the storage of devices used by alternative practitioners and
they are not stored in properly designated places in the hospital; space in
non-clinical, administrative offices is used for storing their equipment. The
tools of alternative medicine, symbolic icons of all medical practice, are kept
apart from other biomedical devices in the hospital, further contributing to
placing alternative medicine outside the hospital field.
Conclusions
Notes
by Meyer and Rowan (1991: 41) who proposed that institutionalised products,
services, techniques, policies and programmes function as powerful myths, and
many organisations adopt them ceremonially. In this manner they practice ritual
conformity to the norms of the culture they seek to enter.
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