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E-Commerce is highly developed in Korea’s financial sector and the country is at a

distinct advantage to exploit E-Commerce due to its high-speed broadband networks


and densely populated districts[5]. The use of E-Commerce will undoubtedly be
beneficial in launching Canada Goose products regardless of the chosen distribution
channel, and the specific methods shall be discussed later.

The study will wrap up with a conclusion and a summary that will recap the various
barriers to entry faced by Canada Goose Inc. in Korea. It will further summarize
the choice of market entry strategy and the aptness of e-commerce.

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