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Source: Phu My Hung Corporation 2003

Fig 1: “Saigon South is an urban vision for Vietnam in the new millennium” (advertising text in brochure of PMH Corporation)

The development of Saigon South New Urban Area


A sign of an increasing internationalization and polarization
in Vietnamese society
Michael Waibel
Vietnam’s admission to the WTO, ex- Vietnam’s largest urban agglomeration, nership by the Taiwanese-Vietnamese
pected for 2005, will mark the com- Ho Chi Minh City. This metropolis re- Joint Venture Company Phu My Hung
pletion of an almost two decades-long presents the most important target region Corporation.
period of transition from a centralised for flows of foreign direct investment
state planning system to a market-orien- (FDI) and displays by far the highest per Actors
tated economy. However, the economic capita incomes in the country (see Table The most important actor of the Saigon
boom triggered by the Renovation Policy 1). Ho Chi Minh City is Vietnam’s most South Project is Phu My Hung Corpora-
has not affected all regions in Vietnam outstanding motor of innovation, growth tion (PMH), a joint venture company be-
equally: The Viet Nam Living Standards and modernization. This first future tween the Taiwanese corporation Central
Surveys conducted in 1992-1993 and in me gacity of Vietnam (GURBY & Trading & Development Group (CT&D)
1997-1998, as well the 2002 Vietnam HUONG 2002: 18) is not only the most (contributing 70 % legal capital) and the
Household Living Standards Survey economically developed, but also the Vietnamese Tan Thuan Industrial Pro-
clearly proved that spatial disparities most internationalized urban landscape motion Corporation (IPC) (contributing
have increased in the course of transi- of Vietnam. At the same time, nowhere 30 % legal capital). The IPC is under the
tion. The biggest transition beneficiary is else in Vietnam can such a distinc- control of the Peoples’ Committee of Ho
tive degree of po- Chi Minh City. Obviously, most of the
Table 1: Ho Chi Minh City at a Glance
larization as well capital brought in by IPC into PMH was
as fragmen tation in form of real estate. PMH had already
of urban society been awarded the development contract
be found. The city for Saigon South in May 1993. The most
extension project likely reason why PMH got the contract
‘Saigon South’, ‘the is because another daughter company
largest internation- of CT&D, the Tan Thuan Corporation
al standard master- (TTC), had successfully started to de-
planned city in Asia’ velop Vietnam’s first Export Process-
(FRANCEY 2003), ing Zone (EPZ), Tan Thuan, licensed in
is a good exam- 1991. Not surprisingly, another daugh-
ple illustrating this ter company of CT&D was licensed
process. Follow- in 1993 to build the first fully foreign-
ing the new rules of owned power plant in Vietnam. Today,
market economy, this power plant provides power to Tan
this scheme is being Thuan EPZ, Saigon South and the re-
Sources: GENERAL STATISTICAL OFFICE 200; www.dpi.hochiminhcity.gov.vn (last
implemented as a cently established Hiep Phuoc Industrial
accessed: 5/21/2004; www.itcp.hochiminhcity.gov.vn (last accessed: 5/21/2004; Vietnam
Economic Times, Issue 121, March 2004 public-private part- Park. The excess capacity is passed on to

10 Pacific News Nr. 22 Juli/August 2004


Source: Phu My Hung Corporation 2003
Fig 2: Masterplan of Saigon South
the national grid and currently satisfies the East of the new urban area, the 440- most no element of “the universal tool-
about 45% of Ho Chi Minh City’s elec- hectare New City Center is the first box of post-modern urbanity” of any new
tricity demand (FRANCEY 2003). Al- zone being developed. Within this area town2 world-wide is missing (GOTSCH
together, the CT&D group has invested residential and commercial quarters are & PETEREK 2003: 5).
over 700 million US$ in the three inter- blended with educational centers (e.g.,
linked projects mentioned above. the first completely foreign-owned uni- Symbol of VN’s global integration
versity in Vietnam, the Australian RMIT Conceptually, the new Saigon South
Overview of Saigon South International University, currently un- urban area is also very similar to those
Saigon South is a mixed residential and der construction) and health facilities erected in the 1990s, e.g., in the metro-
commercial urban development covering (e.g. the Franco-Vietnamese Hospital, politan regions of Greater Seoul, Jakarta,
3,300 hectares of former wetlands just 4 see Fig. 4)1. The most important traffic Kuala Lumpur or Bangkok, and repre-
km south of the central District No. 1 of axis, and the first completed project, is sents modern as well as internationally
Ho Chi Minh City (see Fig 2). The pro- the so-called Saigon South Parkway, a standardized town planning (NGUYEN
jected population of Saigon South for the 17.8 km long road connecting this area 2003: 15). The Phu My Hung Corpora-
year 2020 ranges between 500,000 and with National Highway No. 1 to the west tion proudly advertises the fact that the
1,000,000 people. As of January 2004, as well as with Tan Thuan EPZ and the Saigon South Master Plan, drawn up by
however, only approximately 1,400 vil- port area to the northeast (Fig 4). Just the world-renowned Skidmore, Owings
las and apartments had been completed, for the construction of this Parkway, & Merrill (SOM) Planning Bureau, has
of which around 80 per cent have been ten new bridges had to be built (Fig 4). won several awards including the Pro-
sold so far. The development of Saigon As a matter of course, leisure facilities gressive Architecture Citation in 1995
South is to run parallel to the existing like tennis courts or a golf driving range and the American Institute of Architects
core of Ho Chi Minh City. Located to also form part of the concept. Thus, al- (AIA) Honor Award for Urban Design
Copyright, 2003 © CT&D Group

Fig 3: Plan of a residential quarter within the New City Center of Saigon South

Juli/August 2004 Pacific News Nr. 22 11


Fig 4: Elements of the universal toolbox of post-modern urbanity of any new town world-wide, as found in Saigon South

in 1997. The Saigon South City as well and values security and comfort. US$, including all taxes and fees. Even
as - among others - the only foreign-in- As affluent citizens migrate from the old though PMH is now offering apartments
vested housing project currently licensed city centre to suburbia, a new division in instalments paid over periods of up
in Hanoi, the $2.1 billion Ciputra Hanoi of the city along class lines is rapidly to 15 years, the longest payment tenure
International City Project (managed by emerging (see Fig 5 & 6). These well- in Vietnam for apartments, this price is
an Indonesian-Vietnamese joint venture regulated suburbanization processes, still out of reach for most Vietnamese
company) are thus visual proof of Viet- which are a quite recent phenomenon (HONG 2004B: 19). As most real-estate
nam’s ambition to increase its integra- in Vietnam, will also have far-reaching operators and consultants expect the de-
tion into a economically and culturally consequences for the social geography of mand for luxury apartments and office
globalizing world. The visible outcome the metropolis. In this way, the develop- space to remain high for the next two or
is an internationally standardised, con- ment of Saigon South is contributing to three years, there seems to be no reason
sumer-oriented architecture (GOTSCH the increasing process of physical, func- why the property prices should decrease.
& PETEREK 2003: 1). Strangely, there tional and social segregation within the Furthermore, expectations for the overall
seems to be no current empirical data on municipality of Ho Chi Minh City. future economic welfare of Vietnam are
the target groups’ aspirations and prefer- very high and are a driving force of spec-
ences towards this kind of uniform ar- Real-estate and speculation boom ulation. Besides, investment in property
chitecture and the coherent new urban The ongoing segregation processes are is regarded as a safer method to invest
area concepts. seriously aggravated by the real-estate money than deposits at a bank.
and speculation boom currently engulf- As for Saigon South (and all other new
Increasing segregation ing Vietnam. Driven by a 7% economic urban areas of Vietnam), the property
Of course, all these new urban housing growth, acute housing shortage, strong boom is now providing much brighter
areas are destinations for the beneficiar- demand and speculation, property prices prospects for high rates of return than
ies of transition, and thus mainly serve in Ho Chi Minh City and Hanoi have before. At the moment, market prices
the high- and middle-income groups: increased four- or fivefold in the last can be twice or three times the real con-
The specific target population of Sai- years (SON 2003: 14). Prices of land in struction costs (BICH 2004: 19) There-
gon South City is composed of expatri- both cities are now among the highest fore, the speed of construction within
ates, Vietnam’s Nouveaux Riches, and, in the world. In 2003 alone, the prop- the New City Center has significantly
of course, the white-collar staff of the erty market in Ho Chi Minh City saw accelerated3.
surrounding Export Processing Zones a dramatic rise in both occupancy rates However, the property boom is increas-
(NGUYEN 2003: 15). This new stratum and rents (HONG 2004A). At the mo- ingly preventing access to the housing
of population is generally mobile, well ment, the cheapest apartments in Sai- markets for low-income groups, who
off, lives an upscale Western life style gon South cost approximately 50,000 still form the majority of Ho Chi Minh
Credits: Michael Waibel 2004

Fig 5: Appartments of middle classes‘ dreams Fig 6: One of the first Gated-Communities in Vietnam

12 Pacific News Nr. 22 Juli/August 2004


Credits: Michael Waibel 2003/2004
City’s population. For them, there is appears mandatory that the Vietnamese das Planen und Bauen in der Dritten Welt,
4/2002. p. 9-13.
currently virtually no chance of owning government and local city planning
GURBY, PATRICK & HUONG, LE THI
apartments or houses in Saigon South authorities should draw their attention
(2002): Ho Chi Minh City: a future megaci-
or elsewhere. more to the aspirations and the needs ty in Vietnam. Paper presented at the IUS-
A further problem is that the property of the economically underprivileged SP Southeast Asian Regional Conference,
Session S19: Mega-Cities, Bangkok, 10-13
boom in the high-end accommodation population. Furthermore, international June 2002.
market is absorbing almost all capacities institutions and experts may back the HONG, NGUYEN (2004A): Demand up,
of the existing construction enterprises Vietnamese side by developing better supply low but return poor. In: Vietnam
at the moment. So it must be stated that planning tools for coping with processes Investment Review. (http://www.vir.com.
vn/Client/VIR/index.asp?url=content.
only few companies in Vietnam are in- of polarisation, poverty, pollution or asp&doc=2105)
terested in concentrating their efforts on housing shortages. HONG, NGUYEN (2004B): Sky Garden
the provision of housing for low-income apartments offered in instalments. In: Viet-
Endnotes nam Investment Review, Issue No. 651.
people (WAIBEL 2003).
1
) Both projects mentioned here, the con- April 5-11, 2004. p. 19.
struction of the Australian RMIT Interna- MARTIN, VOLKER (2001): Die Häuser von
Conclusions tional University as well as the Franco- Saigon. In: StadtBauwelt 36/01, 28. Sep-
According to the World Bank (2003: 2), Vietnamese Hospital, have been financially tember 2001 (92). S. 30-39.
supported by the Asian Development Bank NGUYEN, DUONG (2003): Saigon South
“the next decade may well be character-
(ADB) and the International Finance Cor- ready a decade on. In: Vietnam Investment
ized by increasing inequality in Vietnam. poration (IFC). Review, Issue No. 629. November 3-9, 2003.
The rising integration of Vietnam into 2
) According to GOTSCH & PETEREK p. 15.
the world economy will primarily bene- (2003: 5), this universal toolbox includes SON, NGOC (2003): Fears price ‘bubble’
the detached ”villa”, the residential high- set to burst. In: Vietnam Investment Review,
fit the economic hubs of the country.” It rise apartment block, the university cam- Issue No. 629, November 3-9, 2003, p.14.
may be expected that not only the gaps pus, the office tower, the mall, the interna-
WAIBEL, MICHAEL (2003): New Urban
between Vietnam’s urban and rural areas tional schools, the golf driving range, the
Areas & Problems of Housing for Low-in-
country club, the entertainment park, the
will increase significantly, but also the come Groups in Hanoi. Unpublished Wor-
technology park, etc.
king Paper, presented at Goethe-Institut
gaps within Vietnam’s biggest city. You 3
) In contrast, following the Asian regional Hanoi, International Symposium on ‚Low
could say that this is the price for giving financial crisis of 1997, only modest pro- Cost Housing’, 1st – 2nd of December
up overall planning control in exchange gress had been made in Saigon South from 2003.
1997-2000 (MARTIN 2001: 37).
for a regionally-selective growth. The World Bank et al. (ed.) (2003): Vietnam
Development Report 2004: Poverty. Joint
conceptual design and implementation References
Donor Report to the Vietnam Consultati-
of Saigon South is a visual symbol of BICH, THANH NGOC (2004): Cooling the ve Group Meeting, Hanoi, December 2-3.
fevered land market makes for a tricky busi- Hanoi.
such a development, driven by neo-libe- ness. In: Vietnam Investment Review, Issue
ral market forces and the wish to be part No. 648.March 15-21, 2004. p. 19. Internet Sources
of a globalising international communi- FRANCEY, DANIEL (2003): An Introduc- Central Trading & Development Group
ty. This kind of development model will tion to Central Trading & Development (CD & D) (ed.): www.saigonsouth.com
Group. Ho Chi Minh City. The Management Authority for Southern
certainly aggravate the already existing
GOTSCH, PETER & PETEREK, MICHAEL Area Development (MASD) (ed.): http://
intra-urban disparities. It seems more (2003): New Settlements in the South – Ur- www.nhavui.com.vn/namsaigon/web_eng-
than unlikely that the future residential ban Models for the 21st Century? Paper lish/banquanly/001_khudothimoi.htm
presented at the Megacities III Conference,
population of Saigon South will mirror Interviews
Schloss Eichholz, 24-26 November 2003.
Vietnamese society, as indicated in the (http://www.kas.de/upload/dokumente/me- Interview with Prof. Dr. MANH THU, Ha-
advertisement of PMH (see Fig 1). gacities/NewsettlementsintheSouth.pdf) noi University of Civil Engineering, 9th of
GOTSCH, PETER (2002): Saigon-Süd: October 2003 & 9th of April 2004.
In any case, there is no obvious alterna-
Parallelstadt im Süden – Zu den Produkti- Interview with Mr. ALPHA CHEN, Inter-
tive to a large, controlled extension of Ho onsmechanismen und Typen einer neolibe- national Marketing Dep. of Phu My Hung
Chi Minh City’s urban area. However, it ralen Stadt. In: TRIALOG 75, Zeitschrift für Corporation, 1st of October 2003.

Dr. Michael Waibel [mwaibel@gwdg.de] ist Wissenschaftlicher Assistent am Geographischen Institut der Universität
Göttingen und beschäftigt sich seit Jahren mit Vietnam.

Juli/August 2004 Pacific News Nr. 22 13

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