Cassidy Martenson

52066 County Road 1 Granger, IN 46530

(574) 807-2642 cgmartenson@gmail.com

EDUCATION
Indiana University South Bend January 2020-Present
B.A. Communication Studies, Public Relations Concentration, Business Minor, GPA 4.0, Dean’s List.

SUMMARY OF SKILLS
● Microsoft Office ● Basic Spanish
● Google Suite ● Canva Visual Design
● Fundraising Communication ● Social Media Management

PROFESSIONAL EXPERIENCE:
The Food Bank of Northern Indiana 5/2021-Present
Communications and Development Intern
● Develop 5-8 communication materials per week to distribute throughout northern Indiana.
● Plan for Hunger Action Month and connect with 100+ community leaders.
● Design and lead a fundraising campaign for Food 4 Kids involving 300+ local organizations.
IU South Bend Health and Wellness Center 1/2021-4/2021
Marketing and Social Media Work Study
● Created marketing tools to increase student awareness and health.
● Managed appointments and administrative tasks while assisting patients.
● Updated organization’s social media profiles and increased Facebook engagement by 250%.
The South Bend Center for the Homeless- South Bend, IN 9/2020-12/2020
Marketing Intern
● Coordinated and executed virtual fundraising events to raise over $50,000.
● Developed datasheets to quantify volunteer hours, donations, and resource distribution.
● Designed marketing flyers and graphics through Canva.
South Bend Venues Parks and Arts- South Bend, IN 5/2020-8/2020
Special Events Intern
● Created effective events strategies to maximize community engagement and enjoyment.
● Planned and implemented events through scouting, donor communication, and community
outreach.
● Communicated with community members and volunteers to solve problems and increase
participation.
Indiana University South Bend- South Bend, IN 2/2020-6/2020
Public Relations/Social Media Work Study
● Directed social media for the Communications Department to inform students and the general
public of events and important news.
● Analyzed Communication Studies Department events and wrote corresponding press releases for
local media.

EXTRACURRICULAR ACTIVITIES:
● Editor for The Preface, IU South Bend’s official student newspaper.
● Member of the Honors Program.
● Press release writer for the Communication Studies Department.