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1 It can be applied to one product only or to more than one product if they are sold in fixed sales mix.
2 Fixed costs per period are same in total and variable costs a constant at all levels of output and sales.
3 Sale prices are constant at all levels of activity.
4 No inventory.
Target Contribution
Fixed Cost 600000
Target Profit
Target Contribution 600000.000
PV Table
Unit Increments
Product Revenue Cumulative Revenue Contribution Cumulative Profit/Loss
None
Step 1
Materials Labour
Production to meet sales demand
Required Required
Products
0 0.000
0 0
0 0
Total Required 0 0.000
Available
- Shortfall/Surplus 0 -
Linear Programing
Products
Variables X Y
Objective
Solution
Contribution/Cost 0
X Y 12
Contribution/Cost
0 0
0 0 10
1
0 0
8
0 0
2
Units
4
8
0 0
Units
6
0 0
3
0 0 4
0 0
4
2
0 0
0 0
5 0
0 0 0 0.1 0.2 0.3 0.4
0 0
Total
0.000
Available
Limits
0.1 0.2 0.3 0.4 0.5 0.6 0.7 0.8 0.9 1
Units
Units Price AC TR MR TC MC Profit
0 0 0 0 0 600 0 -600
1 504 720 504 504 720 120 -216
2 471 402 942 438 804 84 138
3 439 288 1317 375 864 60 453
4 407 231 1628 311 924 60 704
5 377 201 1885 257 1005 81 880
6 346 189 2076 191 1134 129 942
7 317 182 2219 143 1274 140 945
8 288 180 2304 85 1440 166 864
9 259 186 2331 27 1674 234 657
10 232 198 2320 -11 1980 306 340
Elasticity of Demand:
(ƞ)
=
Therefore:
(ƞ)
=
Demand Equation:
P =
Where:
P =
Q =
A =
B
=
P 80
Q
A:
Current Price 250
Current Quantity at Current Price 12000
$ 1
Change in Quantity when price is
5
changed by $
B:
Change in price 1
Change in Quantity Demanded 5
Q =
P =
% Change in Quantity Demanded
% Change in Price
45
60
-15
-0.25
15
12
3
0.25
-1
A - B Q
The Price
40 40
2650 55 200
0.2
0.2
0.05 0.2
DD DS
40 50 60 70
40 80 0 -80 -160
50 80 100 20 -60
60 80 100 120 40
70 80 100 120 140
Maximin:
DD DS
40 50 60 70 Maximum
40 80 0 -80 -160
50 80 100 20 -60
60 80 100 120 40
70 80 100 120 140
Minimum 80 0 -80 -160 80
Maximax:
DD DS
40 50 60 70 Maximum
40 80 0 -80 -160
50 80 100 20 -60
60 80 100 120 40
70 80 100 120 140
Maximum 80 100 120 140 140
Minimax Regret:
DD DS
40 50 60 70
40 80 0 -80 -160
50 80 100 20 -60
60 80 100 120 40
70 80 100 120 140
DD Regret
40 50 60 70 Minimum
40 0 80 160 240
50 20 0 80 160
60 40 20 0 80
70 60 40 20 0
Maximum 60 80 160 240 60