ROUND 2: MIND’S EYE

QUESTIONS

1. In the nearing future, we see Tesla is planning to launch electric vehicles in India,
Since Toyota and BMW have signed a Memorandum of Understanding which aims at
long term strategic collaboration. How do you think that this Memorandum of
Understanding will affect the sales of Toyota after the launch of new electric vehicles
in India?

2. If you were to launch a new car in the market, knowing that you have such strong
competitors like Toyota etc. How would you strategize, so that the product is a
success in the market?

3. From the case study it can be seen that Toyota has expanded a lot in Indonesia, in
which one of the reasons is the middle-class population in Indonesia, can we say that
Toyota should expand itself in the Indian market as the middle-class population here
is more as to that of Indonesia. Answer in yes or no and justify.