HiLynk: A Blockchain Based

UC Application, Task
Optimization and Networking
Tool
Arnon Rodriguez

July 16th, 2018

Abstract

The way in which consumers and business engage is inefficient and relies on separate
entities interacting in an expensive, non-user-friendly manner. This creates a broken
experience for customers and businesses. Entities operate in silos, assimilating data from
multiple sources in order to seek out service providers, or optimize ad spend and ROI. As
consumers and clients engage digitally, significant amounts of data is generated but is not
captured appropriately or ethically in order to maximize the benefits of the data for both
consumers and businesses.

HiLynk means to leverage advanced applications of decentralized ledger technology in

order to optimize user experience found in siloed applications (personal or business). By
developing a community of individuals looking for improved user experience, HiLynk will
be able to leverage their user community to create meaningful relationships through use of
datasets between businesses and their clients. In doing so, HiLynk will be providing both
business and personal toolsets in order to incent participation which will generate an all-
encompassing data sharing community. The simplicity of the HiLynk platform is to provide
best-in-class applications which customers already enjoy in both a personal or business
environment and then leverage those users to create datasets and business client
relationships in order to successfully drive project growth.

Due to the scope of the HiLynk project, the majority of this paper will discuss the MVP
which focuses on the retail (client) facing UC and social media consolidation application
enabling robust communication features between HiLynk users. Total project scope will be
discussed regarding the integration and synergy of the retail and future business
applications as well.

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 Table of Contents

I. Market Analysis ..................................................................................................................................................................................4

II. Executive Summary ...........................................................................................................................................................................5

HiLynk Personal (MVP)..................................................................................................................................................................5

HiLynk Business .............................................................................................................................................................................5

III. Introduction ......................................................................................................................................................................................5

IV. Project Vision...................................................................................................................................................................................6

V. Project Scope.....................................................................................................................................................................................6

a. Hilynk for BUSINESS as a Data Marketplace .............................................................................................................................6

b. Hilynk for BUSINESS as a CRM/ERP and Workflow Toolset ....................................................................................................7

c. Hilynk for USERS as a Data Marketplace ....................................................................................................................................7

d. Hilynk for USERS as a Cryptocurrency Asset Transfer Platform .................................................................................................7

e. Hilynk for USERS as a Social Media Consolidation Tool ............................................................................................................7

VI. Relationship Layer 1 - HiLynk Application, UI/UX .........................................................................................................................8

a. HiLynk Personal ........................................................................................................................................................................8

i. HiLynk Social Networking Suite ............................................................................................................................................8

ii. HiLynk Communication ........................................................................................................................................................8

iii. HiLynk Text.........................................................................................................................................................................8

iv. HiLynk Voice .......................................................................................................................................................................9

v. HiLynk Conference ...............................................................................................................................................................9

vi. HiLynk Smart Chat ..............................................................................................................................................................9

vii. HiLynk Asset Transfer (Native & Third Party) .................................................................................................................. 10

viii. HiLynk Rewards .............................................................................................................................................................. 11

b. HiLynk Business......................................................................................................................................................................11

i. CRM Module .......................................................................................................................................................................11

ii. Advertising Module ............................................................................................................................................................ 11

iii. Referral Management Module ........................................................................................................................................... 12

iv. Brand Management Module .............................................................................................................................................. 12

v. Blog Management Module .................................................................................................................................................. 12

vi. Commission Management Module .....................................................................................................................................12

vii. Sales Channels Management Module ............................................................................................................................... 12

viii. Conferences Management Module ...................................................................................................................................12

ix. Data Analytics Module ...................................................................................................................................................... 12

x. Survey & Quiz Assessment Module .....................................................................................................................................13

xi. Third Party Plugins ........................................................................................................................................................... 13

VII. Relationship Layer 2, DAPPS ....................................................................................................................................................... 13

a. The Underlying Technology, Blockchain ...................................................................................................................................13

b. HiLynk Smart Contracts ............................................................................................................................................................ 13

c. HiLynk Tokens (LYNK) .............................................................................................................................................................. 14

d. HiLynk Secure Data ..................................................................................................................................................................14

VIII. MVP (Minimum Viable Product)................................................................................................................................................. 15

IX. Market Size and Trends (MVP) ...................................................................................................................................................... 15

X. Current Limitations of Mobile Messaging Apps & UC Applications (MVP) .................................................................................... 15

XI. Technical Architecture Notes (MVP) ............................................................................................................................................. 16

XII. Personal & Business Integration Summary ....................................................................................................................................18

Personal: ....................................................................................................................................................................................... 18

Business: ....................................................................................................................................................................................... 18

Synergy: ........................................................................................................................................................................................ 18

XIII. Disclaimer ................................................................................................................................................................................... 18

Appendix A: Technical Roadmap (MVP) ............................................................................................................................................. 19

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 Forward Looking Information
& Disclaimer
The information contained herein, together with any amendments or
supplements and any other information that may be furnished by the
company, includes forward-looking information. Such information is
based on assumptions as to future events that are inherently uncertain and
subjective. the company makes no representation or warranty as to the
attainability of such assumptions, including the completion of a financing
or as to whether future results will occur as projected. It must be
recognized that the projections of the company’s future performance are
necessarily subject to a high degree of uncertainty, that actual results can
be expected to vary from the results projected and that such variances
maybe material and adverse. Prospective investors are expected to conduct
their own investigation with regard to the company and its prospects. This
document does not constitute an offer to sell or a solicitation of an offer to
buy any security. This document is confidential and all terms and
information within this document is subject to change.

Version 1.0 dated 16th July 2018

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I. Market Analysis
Business are increasingly investing more and more in
utilizing all of the data from their operations as an actual
asset to better strategize their insights, automate complex
processes, and personalize customer experiences.
Companies are doubling down on data security, and at the
same time starting to package insights as information
products. Organizations are starting to look for solutions on
data management and highly engineered data marketplaces
and their communication across platforms and social media
will be the new standard for any business small or large
looking to learn from valuable market research. This is
effectively the future of market research and customer
insight.
As presented by Eckerson Group – a research and consulting
firm focused on serving the needs of business intelligence
(BI) and analytic leaders in Fortune 2000 organizations
worldwide – in their March 2017 publication “The Rise of
the Data Marketplace Data as a Service” authored by Dave
Wells. “Imagine the power and impact of a curated
marketplace that serves a community of analysts ‘shopping’
for data. Finding the right data quickly is essential in the age
of self-service analytics. With ever-increasing numbers of
people who analyze data, many of today’s business and data
analysts depend on tribal knowledge and word of mouth to
find the data they need”. And argues that: “As a result, they
spend too much time finding data, evaluating data, and
recreating data sets that already exist.”
The following points are also to be considered the main
differences between data marketplaces and data silos or
warehouses that keep information from being shared or
communicate between sources and platforms which is
creating the issue of inaccessibility of existing data. These
should all be addressed by a better solution i.e. an ideal Data
Marketplace.
Categorization: Organizes the marketplace to simplify
browsing. Categories complement tagging and smart search
algorithms, offering a variety of ways to find data sets.
Curation: Selects and qualifies data sets, describes each
data set, and collects and manages metadata about the
collection and each individual data set.
Cataloging: exposes data sets for data shoppers, including
descriptions and metadata. The catalog is a view into the
inventory of curated data sets. Rich metadata and powerful
search are important catalog features.
Crowdsourcing: Data shoppers actively participate in
cataloging, curating, and categorizing data. This virtuous
cycle (a chain of event that reinforces outcomes through a
feedback loop continuously improves the quality and value
of data in the marketplace.
Additionally, the availability of these very large data sets has
birthed something called Deep Learning, a sub-set of
artificial intelligence (AI). The increasing interest and
investment in AI, in turn, will lead to the emergence of new
tools for collecting and analyzing data and new enterprise
roles and responsibilities.
Industry Type: Data and Market Research along with
consumer insights industry using AI.
 Industry Category: eCommerce and Data
Analytics
 Industry Characteristics: Mainly addressed by
data silos that do not allow for cross-platform
communication.
 Trends: Google, Facebook, Baidu, Amazon,
IBM, Intel, and Microsoft are investing in
acquiring talent and releasing open AI hardware
and software. Based on analysis by the
International Institute for Analytics (IIA), IDC,
and NewVantage Partners – regarding the market
for big data analytics and data marketplaces for it.
IDC says that worldwide revenues for big data and business
analytics will grow from $130.1 billion in 2016 to more than
$203 billion in 2020, at a compound annual growth rate
(CAGR) of 11.7%. In addition to being the industry with the
largest investment in big data and business analytics
solutions (nearly $17 billion in 2016)
Source:
https://www.idc.com/getdoc.jsp?containerId=prUS4182611
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By the end of 2017, revenue growth from information-based
products will double the rest of the product/service portfolio
for one third of Fortune 500 companies, says IDC. Raw data
and various value-added content will be bought and sold
either via marketplaces or in bilateral transactions and
enterprises will begin to develop methods for valuing their
data (see Chief Data Officer below). “Data monetization”
will become a major source of revenues, as the world will
create 180 zettabytes of data (or 180 trillion gigabytes) in
2025, up from less than 10 zettabytes in 2015, according to
IDC.
Competition: Data Marketplaces such as Factual,
Infochimps, Timetric, Freebase, Wolfram/Alpha, are all
players in the big data marketplace including other
companies that recently conducted their ICOs – Datum,
Datawallet, Streamr.
 Messaging: Our product will be unique because it
will allow for cross-platforms communication. No
more silos of data. Our marketplace will also be
used by consumers who will agree and participate
in the economy of selling their data and market
insight as potential clients.
 Uniqueness: Our market will be much more
specific because it will allow consumers to take
part in the action of marketing their own
information along with manage their social media
and platforms in one-single tool.
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  SWOT Analysis:
• MVP Available
• Adding value by adding services to platform
• Instant messaging capabilities and post
scheduling functions
Strenghts
Opportunities
• Strategic partnerships with A.I technology
• Competitors do not have a model that
includes users as center for their activity (get
rewards)
II. Executive
Summary
Hilynk is a Unified Communications (UC), Community
Consolidation & Business Solutions application that allows
its users to consolidate their global social assets and business
functions within a single platform to manage, store,
disseminate, and share digital private & business content
between all subscribers in the application.
Hilynk will launch as a next generation UC application
which offers a robust communication tools for personal
clients as well as corporate segments. The messaging service
will enable global subscribers & users to place free calls,
send text messages, videos, conferencing, photos, files and
documents to all other Hilynk users with end to end
encryption and privacy. Hilynk will be built to be compatible
with and run on various operating systems.
Our mission with HiLynk is to become the most complete
all-in-one solution to messaging and social media
management via empowering our users beyond the
restrictions of different and distinct social media platforms.
HiLynk will plan to release both a personal and business
application which will (although targeted towards separate
markets) work synergistically to support the continued
growth and success of one another.
• New players do not have much credibility
• A lot of competition from more established
companies including actors that already
conducted their ICOs and launched their own
versions of marketplaces
• No partnerships with big names for data
marketplaces
• No use of AI or Neural networks which could
make transmission of information in large
quantities simpler easier.
Weaknesses
Threats
• GDPR compliance
• Potential blocking from social media platforms
access (we can be considered as an
automation tool)
• Security and Data Breaches
HiLynk Personal (MVP)
· HiLynk Personal brings forth a solution combining all of
the strengths and features of existing mobile messaging
applications without any limitations to communicate
between apps, platforms, or devices by allowing to manage
all communications from one single interface.
· HiLynk Personal enables users to send and receive money
and complete important financial transactions within our
single platform. Family and friends can now remain
connected in more ways than only messaging via an app.
· HiLynk Personal enables users to integrate all social
media applications under one roof.
HiLynk Business
· HiLynk Business is the most powerful solution for
companies and brands to achieve loyalty with their clients
and be able to manage business interactions with a
personalized touch by connecting their business with
insights and data to help optimize their service experience.
· HiLynk Business provides CRM & ERP toolsets, allowing
businesses to fully manage their day to day workflow in a
single, all-inclusive environment.
III. Introduction
Blockchain technology has been predominantly championed
by the use of digital cash and assets in stand alone
environments in an attempt to create an alternative peer to
peer cash system. The addition of smart contracts to allow
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for more advanced use cases of blockchain technologies has
allowed for further blockchain development and
decentralized applications. This white paper will act as a
brief guide towards the proposals set forth by the HiLynk
team. This white paper will discuss the technology, business
and product that the HiLynk team means to implement to
create a revolutionary social networking and business
collaboration tool that will offer best in class features and
functions to a broad user base.
Blockchain is a digital record, or ledger, that is shared
between everyone who participates in the network. Every
entry on the blockchain is broadcasted to every participant
in the network, therefore ensuring that any informational
exchanges that take place on the blockchain network are
validated by the entire network. No information on the
blockchain can ever be destroyed, duplicated or deleted since
everyone has a copy of all the information.
Any information hosted on a blockchain network is
reconciled continuously through network validation and
verification. The ability to store information in a way that is
decentralized and spread across the network achieves two
very important things.
Security - By decentralizing the database where information
is stored, information is now free from central points of
failure. This includes both human error, acts of god as well
as malicious events or attacks.
Transparency - With access to decentralized information
spread across the entirety of a network, data is accessible to
anyone with electricity and internet. We can easily verify
records and information stored on blockchain technology to
ensure accuracy and completeness.
Due to the structure of the underlying blockchain
technology, there is no need for a middle man or third party
to escrow or verify transactions. The verification that a
transaction took place are time stamped and verified by the
entire network, these verifications are recorded forever. The
ability for information to be stored securely yet transacted
and shared effortlessly is what makes blockchain
technology, so disruptive.
At its core HiLynk will utilise blockchain technology
through a variety of separate use cases, including but not
limited to transactional assets used for a variety of paid
services within that application as well as the use of
blockchain technology to optimize application security and
safeguard client data.
IV. Project Vision
Hilynk is a Community Consolidation, Unified
Communications & Business Solutions application
platform that allows its users to consolidate their global
social assets and business functions within a single
platform to manage, store, disseminate, and share private &
business digital content within all subscribers in the
application.
The conceptual implementation of the HiLynk platform,
releases both a personal and business application. The
purpose of the personal application is to allow for a
consolidated messaging (UC) and social media user
experience. It will also serve as a tool to accumulate data
and analytics in a means to incent and grow the business
portion of the application.
The business application will allow for robust toolsets
(CRM, ERP) consolidating the workflow of business
clients, all while providing them with the added datasets
collected (with consent) from clients using the personal
application.
V. Project Scope
The HiLynk platform consists of two relationship layers
interacting to provide features and functions within one
another. The interconnectivity of two layers allows for both
seamless UI/UX experience with a variety of features,
applications and benefits for the client. The interoperability
between the platform relationship layer and DAPP layer
allows the HiLynk platform to function in a way that not only
improves upon a variety of P2P, B2C and B2B features (full
product suite), but also allows for both smart contract
implementation, payment pathways and distributed ledger
technology. This will facilitate an optimized process,
improved user experience and allow for several security
improvements on traditional applications we currently use
today.
Hilynk has different components making up the entirety of
its ecosystem. Each piece supports each other in providing
symbiotic solutions to end-users depending on their activity
and role:
a. Hilynk for BUSINESS as a Data Marketplace
Hilynk serves a solution for Businesses, Marketing
Agencies, Brands, Influencers, Bloggers and Social Media
Personalities by allowing access to:
· Analytics and Consumer Data
· Access to consumer research and data analytics from real
social media and internet services users.
Current Industry Challenges
Current channels to obtain analytics are segmented and
specific to certain social media or platform. For example, a
Marketing Agency must purchase analytics from Google for
their marketing campaign but if they wish to market on
social media forums such as Facebook they would need to
purchase analytics from them, separately. Adding client
effort and tallying additional expenses for the business.
Benefits of Using Hilynk
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· Cost-friendly for businesses compared to obtaining
analytics from different sources
· Reduces company/ client effort by paying for a single
product
· Save by making payment in native LYNK Tokens and
obtain additional benefits
b. Hilynk for BUSINESS as a CRM/ERP and Workflow
Toolset
Hilynk serves a solution for Businesses, Marketing
Agencies, Brands, Influencers, Bloggers and Social Media
Personalities by allowing access to:
· Social Media Management and Community Manager
· Scheduling of posts on several social media channels at
once
· Mass email and email campaign management
- Traditional sales/ conversion/ funnel tracking
· Client and customer database
Current Industry Challenges
Current enterprise tools rely on customer input data, offering
platforms to consolidate information but do not offer any
true insights or data to aid the customer, making the
customer 100% dependant on their own efforts.
Benefits of Using HiLynk
· Providing user data collected from our retail application to
businesses.
· Providing best in class business tools backed by data
collected from our retail application.
c. Hilynk for USERS as a Data Marketplace
Hilynk serves as a solution for users of social media and
internet users by enabling and allowing them access to:
· Reward system based on Social Proof system
· Users can own their data and monetize (tokenize) by
distributing and allowing access to different levels of
information used for consumer research and data analytics
· Users can choose level of sharing of data anytime anywhere
within the App
· Users are rewarded by the activity and marketing insight
allowing them to effectively own their information and get
rewards on whether or not it is used by companies.
· Users are prompted with a call to action upon signing up
(to HiLynk) to invite their friends, families and peers (on
Twitter, Facebook etc) to the HiLynk platform (they will be
rewarded with tokens for doing so). Upon sending the invite,
the invited contact will receive a notification in their existing
social media platform (chosen by the invitee) - stating that
the inviter has sent the invitee xx.xx LYNK (token amount
to be subsidized by company). The invitee will proceed to
claim their LYNK tokens - prompting an app download,
therefore incenting viral adoption of the HiLynk platform
(reward & invite process repeated for all new users).
Current Industry Challenges
Current structure does not reward users for monetizing their
information. User information is sold and sometimes even
mishandled and corporations make big money off of these
leaving users without any rewards at all.
Benefits of Using Hilynk
· Own your information and control how much is being
shared.
d. Hilynk for USERS as a Cryptocurrency Asset Transfer
Platform
HiLynk will be integrating various social media tools in our
MVP which will initially act as a means to consolidate
links to the users favourite social media applications - all in
one easy to access, convenient screen. Through the social
media app integration, future iterations of the HiLynk
platform will allow for cryptocurrency asset transfer
through these linked social media platforms - resembling
the user experience of an e-transfer or google pay.
Current Industry Challenges
Exchanges and other proxy services are used to conduct
trades and conversions leading to a less than friendly User
Interface and User Experience for non-blockchain savvy
end-users.
Benefits of Using Hilynk
· Completely secure money transfer operations.
· No need to have trading or cryptocurrency knowledge to
understand conversions and money transfers.
· Elimination of third-party services that are not cost-
effective to send money or transfer cryptocurrencies.
e. Hilynk for USERS as a Social Media Consolidation Tool
Hilynk serves as a solution for users of messaging, social
media & communications platforms, allowing them to
consolidate these tools into one application.
· Creates user dashboard of top social media forums,
allowing the user to customize the UI/UX with a multitude
of specific feeds from various social media outlets.
· Incorporates communication services into this application
allowing an easy to use all-in-one social experience
application.
Current Industry Challenges
Users are members of a variety of different social media
applications, each offering a different way to connect and
interact with their peers. There is no way to consolidate
information from these applications into a simple user
interface if a user wants to see a variety of feeds from more
than one social media application, concurrently.
Benefits of Using Hilynk
· Customized dashboard incorporating various feeds of many
different social media platforms.
· Messaging capabilities between other HiLynk users,
allowing for simple, secure communication by either text or
voice, internationally.
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VI. Relationship ii. HiLynk Communication

Layer 1 - HiLynk The ability to communicate and chat with your peers enables
instant community engagement on a global scale. All

Application, UI/UX
a. HiLynk Personal
i. HiLynk Social Networking
Suite
The HiLynk Messaging & Social
Networking suite is a fully
featured social media networking
platform which consolidates a
variety of popular social media as
well as information disseminating
outlets into an all inclusive end-
to-end user experience.
The HiLynk consolidated
messaging & social media
platform will allow for users to
consolidate all social media and networking components
with their favourite applications into one convenient and
easy to use dashboard. In terms of network consolidation,
the dashboard will allow users to assemble their preferred
applications across all platforms and operating systems.
This networking suite will provide a consolidated social
dashboard allowing easy access to your most visited and
used applications on any device you choose to install
HiLynk on.
participants (HiLynk Personal or Business) will have the
ability to instantly communicate with each other through a
variety of communication methods. All contact and address
books will be imported and carried between the HiLynk
application on all accessible platforms allowing information
and data transfer between all devices carrying the HiLynk
application.
iii. HiLynk Text
HiLynk Text allows users to instantly message and chat with
their peers on the HiLynk platform. HiLynk let members call
and message each other for free via Wi-Fi or 2G / 3G /4G
and future 5G connectivity.
Text Features
· Instant Messaging
· Group Chat up to 200,000 users
· Friends & Groups Geo Targeting
· Call Me Option
· Confidential Mode (messages, videos, information
deleting)
· Self-Destruct chats / messages / videos
· Stickers & Emojis Collection
· Public Chat
· Follow Chat
· Drag & Drop File sharing
· Chats / Conferences Scheduling
· Drag & Drop Photos & Videos sharing
· Screen sharing
· Mini Channel creation (up to 30)
· Chat Bots creation

Integration
The HiLynk messaging &
social networking suite will
operate on all operating
systems and allow for a
seamless user experience
between devices (mobile or
desktop). The applications
incorporated will include
popular social media apps
such as Facebook, Linkedin,
Twitter pulled through API
calls initiated by the HiLynk
app. By utilizing pre-
defined (and existing)
developer tools on all of these platforms to populate a
seamless user experience we will ensure a seamless user
experience, as opposed to a broken individualized · Open Chat Areas (public groups)
experience we are used to today. Users will have the option · Private Chats Area (private groups)
of not only to populate the front end of their app with a · Text Retrieving & Text Search
variety of complete application entry points but create a · Hyperlinks Mode (between messages, text, videos,
custom landing page drawing a variety of feeds from these information)
aforementioned social media apps in an effort to create a · Sweep aside expired messages, videos, information)
customized landing page tailored to each users preference. · Contacts import & export

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· Automatic Synchronization with other owner devices always been one of the greatest marketing tools before
Google, Facebook or any social media apps ever existed.
iv. HiLynk Voice Every time a conversation starts, it flows with experiences,
services received (either good or bad), products used and
HiLynk voice enables secure & encrypted hosted Vo- recommendations on these experiences and products to
Wifi/VoLTE pathways enabling international calling to friends, family and peers.
landline and mobile numbers, internationally. Rates will be
extremely competitive and compete with existing providers Through HiLynk, with the development of proprietary AI
such as Viber, Skype, WhatsApp, WeChat, Russian VK, etc. learning. Conversations will allow users to link to products
or services based on the conversations they’re having with
Voice Features their HiLynk contacts. There will be an optional feature
· HD Video Calls that will allow a suggestion linked to a service, product in a
· International Calls way that will allow the users to easily access this product.
· Conference Calls (see below)
· End-to-End Encryption Companies will benefit from utilizing this service as they
· Number Generation will have a chance to place their product into a lineup of
· HD Voice potential options in priority sequence – allowing optimal
· Lowest International Rates impressions across the entire HiLynk platform

Privacy
The information collected from the user is limited by the
recognition of key words. If a marketing company has paid
for keywords or phrases such as “car”, “drone”, “law firm”
or “buy milk” for example, those are the ones the system will
recognize and give priority to links already stored in the
system to send the user to the retail website. User will have
the option to decide how often he’d like to receive this type
of suggestions through a drag bar in the settings section of
the app, from 0% - 100%. No personal information,
conversation or data will be collected from the user and this
will be specified in the privacy and legal at the moment of
activating the app. The user should be fully aware that the
main purpose of this feature is NOT TO CHECK PEOPLE’S
CONVERSATIONS but to recognize words associated with
the paid keywords.
v. HiLynk Conference
User
On the user side (as referenced previous) the messaging/text
HiLynk Conference will incorporate both the text and chat
app will work as a regular chat app, where text, emojis,
feature/function to allow for a dynamic conference
stickers, gifs, files, pictures, audios, contacts and so will be
environment. Replacing the need for bridges or third-party
transmitted through it.
conference providers the HiLynk in house conference
application will provide a user friendly audio-visual
The user will have the option to mark in the settings his
experience for any participants partaking in the conference.
preferred interests such as music, books, movies, etc. All of
International telephone and video dial in and bridge access
these can be stored after user verified the privacy and legal
will be enabled for all personal and business suite HiLynk
terms of service at the beginning of the users’ registration.
users.
Conferences Features
After a conversation starts inside the HiLynk app, the app
· Attendee Management
will start highlighting the words related to a product/service
· Private User Management
previously reserved by the marketing company – prompting
· Business Client Management
the user with a call to action – to press the highlighted word
· Registration Management
for service or product options related to that key word.
· Conference Scheduling
· Speaker(s) Management
Under no circumstances the app will disclose any preview or
· Sponsorship(s) Management
glance of the product, just highlight the word associated to
· Surveys & Feedback
the one reserved by the app. User will have to choose
· Video Chat Room(s) Setup &
whether to tap on the word and follow the link or just ignore
Management
the suggestion. The purpose of the app is not to interrupt the
conversation or affect the conversation flow, so it’s not
vi. HiLynk Smart Chat necessary for the app to disclose the suggestion at the
moment of typing the word but until the word was sent and
Referrals and social proof have appears on the conversation screen. The sender will be able

9
to see a blue underline on the suggested word based on the
percentage established from the beginning.
The receiver will then see an underlined word representing a
link to follow based on his interest percentage established
from the beginning or established by default by the app itself.
The link will remain active until the following conditions are
met.
· Reports the ad
· Deletes the conversation
· Deletes the text message
If a user set the suggestion rate to 100% and after getting
several suggestions he decides to lower it to 0%, then the
links created before, will remain, but the following ones
won’t appear, or will appear based on the percentage criteria.
User can report any problem or inconvenience directly by
sending an email to support@hilynk.com
Retailers/Businesses
Similar to Google AdWords, companies will be able to target
their market based on the criteria received from the social
media apps connected to HiLynk. In the business app, the
company will then choose geographical, demographical and
phychographical targets. Afterwards, the company will
select how many people are they trying to reach based on the
amount to invest. The system automatically will display the
estimated target to be reached and an approximate CTR
(Click Through Rate) based on the criteria selected. After
selecting the audience, the company will introduce the
number of words/phrases to send to the audience.
Reports
The company will be able to track in their dashboard the
number of times that word has been displayed in the users’
screens, the number of clicks received in their campaign and
later export that data through pdf or csv for a later analyzes.
Reports will include:
· Numbers of words selected
· Numbers of users reached
· Number of displays
· Number of first time clicks
· Number of multiple clicks
· Average between display and click
· Top displayed word
The company will select if they want to receive an email
notification after a client clicked on the word or a specific
target was reached. Payments will be processed on a
weekly basis and the system will automatically send a
receipt to the owner’s email.
vii. HiLynk Asset Transfer (Native & Third Party)
HiLynk will implement two options for cryptocurrency
asset transfer;
· Natively throughout the HiLynk messaging network
· Through third-party messaging applications
There are many benefits for enabling in-app cryptocurrency
asset transfers. Users will not only be able to transact with
other users on the P2P scale but will also benefit from
being able to send and receive within HiLynk group
conversations.
As a user of HiLynk, you will have the option to input your
Ethereum wallet address which will subsequently be linked
with your HiLynk account. While the user is inside a P2P
chat or group chat, the function to send a cryptocurrency
will be selectable from within the attach options. If the user
hasn't entered a valid Ethereum wallet address this option
will be greyed out and deemed disabled. The user will elect
to send “HiLynk Wallet” then will be prompted with a pop-
up to enter amount and confirm by a slider bar with the
gas/gwei units being represented by an Ethereum total
display.
The user will confirm the details and then a final screen
outlining a warning confirmation of transaction amount and
also user to enter password. Once the user has successfully
confirmed to send, the HiLynk ‘bag’ will appear in the
P2P/group chat instantly. The transaction will occur as soon
as a receiving user has clicked on the HiLynk bag to open
it. In the event of no receiver being present or the recipient
has an invalid Ethereum wallet address, the transaction will
time out.
Future Applications
A user will be able to send/receive cryptocurrency assets to
another user within the HiLynk messaging network. For
example, a community manager overseeing the respective
company group conversation would be able to entertain
participants by sending HiLynk bags within the group.
Expanding the transfer of assets beyond the native
messaging platform within HiLynk has been made possible
through utilising existing social media networks.
Future Applications
Once a HiLynk user is inside their wallet they can go to
send. From within the list that appears (favourites, contacts,
or 'external') the external field will take the user to choose
the social media application (WhatsApp for example) they
will use to send the generated link to. Within the social
media application, the user now selects the recipient user.
10
Subsequent to finding your contact, a pop up appears, you b. HiLynk Business
enter how many LYNK sending then choose gas/gwei with
variable slider that shows combined ETH value. Click on The HiLynk Business Suite involves a comprehensive best-
Ok then enter wallet password. Within the chosen social in-class business features in which can be used by HiLynk
media chat message, a text field along with a url link will corporate clients, but also to those general users that want to
detail, for example - 'John Smith just sent 400 LYNK achieve a much more involvement with the overall HiLynk
tokens' url to open HiLynk platform to login/setup will ecosystem at all levels. This will be a fully paid-service
appear. The receiving user can open the generated link and feature (price to be advised) in which the user can download
is then taken through the steps of setting up HiLynk to the full Business-Suite or download just the required
receive tokens. If recipient already has an account, by individual modules.
opening the HiLynk app the transaction is completed.
i. CRM Module
viii. HiLynk Rewards
CRM or client relations management is one of the most
HiLynk will record and integrate each users Ethereum wallet important tools a business can use to properly keep track of
address to allow payouts in the LYNK token based on their their revenue pipelines as well as mandatory KPI’s.
activity within the app. Hilynk may also integrate a native Although many of the proceeding categories will fall under
cryptocurrency wallet application to store tokens in house at the broader category of a CRM tool set, these specific items
later stages in the projects’ development. will be used to manage prospective business for any HiLynk
business users.
Taking in consideration that the community using the app
will be rewarded with tokens, a market place will be created CRM Module Features
where user will be able to exchange their tokens purchase · Campaign Management
gift cards like for popular retailers. · Collaboration
· Contact Management
HiLynk will rewards users with tokens for participating in · Client Support
the following actions or complying with the following rules. · Document Management
Rules may be added or changed depending on which · File Sharing
behaviours HiLynk is trying to encourage. A percentage of · Lead Scoring
total tokens will be reserved towards HiLynk Rewards. · List Management
· Marketing Automation
·Subsribe to HiLynk · Product Catalogue
·Refer HiLynk to a friend · Project Management
o Every user will have a personal ID in which the · Quotes / Proposals
referral reward will be given. · Referral Tracking
· Share at least 50% of their connected social media apps · Sales Pipeline Management
data · Task Management
o Every social media app will be automatically · Territory Management
evaluated at the beginning of the registration. · Time Tracking
· Allow at least 50% of the Smart Chat suggestions in their
conversations ii. Advertising Module
o Smart Chat suggestions does not store any
information other than the amount of times a Advertising and marketing is integral to the success of any
word/phrase is displayed in the user screen and the profitable business. The HiLynk advertising module will
amount of taps on suggested links. allow corporations to effectively keep track of all ongoing
· Utilize HiLynk app to share/post/comment in their social campaigns in order to measure conversation and ROI on
media apps, either FB, Twitter, Instagram etc. multi/concurrent advertising efforts.
o Our app is being designed in a way that
sharing/posting/commenting through HiLynk will Advertising Module Features
be done seamlessly and without any interruption · Ad Inventory Management
in user experience. · Ad Optimization
·Rate HiLynk in Google Play Store · Banner Management
·Discretionary tokens might be given for product reviews · Conversion Tracking
and suggestions for improvement, bounty programs, bug · Mobile Ad Serving
programs etc. · Native Ad Serving
· Newsletter / Email Ad Serving
Notes · Referrals / Affiliates
· Some rewards will need to be audited prior to its release · Rich Media Ad Serving
to avoid any type of fake accounts, fake posts, etc. · Video Ad Serving
· Tokens will be available to retailers to be purchased and
to create different promotions internally.

11
iii. Referral Management Module variety of various commission modules to ascertain as to
what suits your business best.
Referral management (include. Affiliate management) is the
process of incenting third party contractors to lead potential Commission Management Module Features
business, revenue drivers through promise of compensation · Affiliate Management
or commission on won deals or led clients. The HiLynk · Agency Commission
referral management module will allow individuals to track · User / Subscriber Commission
and monitor campaign progress as well as ensure proper · Commission Calculations
compensation is distributed to participants. · Commission Scheduling
· Commission Tracking
Referral Module Features · Compliance Management
· Affiliate Management · Flat Commissions
· Affiliate Tracking · Incentive Programs
· Commission Management · Multi-Tiered Commissions
· Contest Management · Percentage Commissions
· Coupon Management · Sliding Scale Commissions
· Email / Newsletter Communication · Split Commissions
· Social Sharing
vii. Sales Channels Management Module
iv. Brand Management Module
Our sales channels management module enables a variety of
Defining a corporate Brand is as important as an effective tracking and controls for tasks and items which fall outside
marketing campaign. Brand is an all-encompassing concept any other HiLynk business buckets.
which ranges from the type font and color of a corporation's
website, to its logo, to its and email correspondence a Sales Channel Management Module Features
corporation presents to its clients. · Campaign Management
· Channel Analytics
Brand Management Module Features · Incentive Management
· Approval Process Control · Inventory Control
· Artwork Management · Lead Management
· Asset Management · Opportunity Management
· Change Management · Order Management
· Fulfillment Distribution · Partner Management
· Project Management · Product Management
· Reseller Management
v. Blog Management Module
viii. Conferences Management Module
Social media engagement centres around interesting and
creative content. A diverse blog and forum can create a The HiLynk conference management module allows for
social community who can be integral in promoting and various user/admin functions for a variety of HiLynk
driving the businesses idea in social media circles. HiLynk communication features. The conference management
blog management combines many popular blogging and module offers additional administration function for
collaborative engagement tools in order to effectively business clients.
produce and manage content.
Conference Management Module Features Features
Blog Management Module Features · Abstract Management
· Analytics · Attendee Management
· Collaborative Writing · Private User Management
· Comment Moderation · Business Client Management
· File Sharing · Registration Management
· Group Posting · Conference Scheduling
· Post Management · Social Promotion
· Search · Speaker(s) Management
· WYSIWYG Rich Text Editing · Sponsorship(s) Management
· Surveys & Feedback
vi. Commission Management Module · Video Chat Room(s) Setup & Management

The ability to incent your employees drives positive ix. Data Analytics Module
behaviour and successful results. The HiLynk commission
management module will allow you to properly track current The HiLynk Data analytics module will provide real time
commission payouts and schedule as well as calculate a reports and statistical analysis on a variety sets which can be

12
collected in-house or through aggregating third party data a. The Underlying Technology, Blockchain
(by means of API’s). Data analytics allow businesses to
properly assess and analyze data sets for both short term and Blockchain is the technology or system that all decentralized
long term business functions & roadmaps. applications run on. There are lots of misconceptions when
we speak about Blockchain or Bitcoin. Think of Blockchain
Data Analytics Module Features as the backbone or the operating system and Bitcoin is
· Data Discovery simply a program (asset) built on top.
· Data Visualization
· High Volume Processing Blockchain is a digital record, or ledger, that is shared
· Predictive Analytics amongst everyone who participates in the network. Every
· Regression Analysis entry on the Blockchain (transaction) is broadcasted to every
· Likes & Comments Analysis participant in the Blockchain network, therefore ensuring
· Sentiment Analysis that any transactions that take place on the Blockchain
· Statistical Modelling network are validated by the entire network. No information
· Text Analytics on the Blockchain can ever be destroyed, duplicated or
deleted since everyone has a copy of all the information. The
x. Survey & Quiz Assessment Module power of decentralized ledger is what gives Bitcoin (and all
other cryptocurrencies) their value, ensuring that there can
Our Survey & Quiz assessment module allows in-house be no alteration or double spending of any currencies or
training efforts to be deployed and measured. Through the transactions on the network.
creation of skills tests and quizzes businesses can allow for
ongoing training and development of their staff, focusing on Due to the structure of the underlying Blockchain
items that they deem to be integral to a specific job function. technology, there is no need for a middle man or third party
to escrow or verify transactions. The verifications that a
Survey & Quiz Assessment Module Features transaction took place are time stamped and verified by the
· Certification Management entire network, these verifications are recorded forever.
· Individualized Assessments
· Multi-User Collaboration The way in which these transactions are verified is that the
· Proctoring Blockchain rewards computers (this is referred to as mining),
· Scoring which scatter the network, rewards for participating in the
· Skill Testing verification of these transactions, guaranteeing the security
· Surveys and integrity of the network.
· Test / Quiz Creation
The Blockchain is the base layer or underlying technology
(protocol). To keep it simple, the application layer is the
xi. Third Party Plugins practical usable technology which sits on top of the
Blockchain (protocol) layer. Although the technology itself
can be broken down further, for the purpose of our project
· Office 365 (100M+ users)
the two layers are important to understand as it helps
· Windows 10 (400M devices)
differentiate the concept of Blockchain as a technology and
· LibreOffice
popular terms such as “Bitcoin” which really refers to an
· Calligra Office
applicable asset layer built onto the underlying Blockchain
· DropBox
(protocol) technology.
· Apple iWork (100M+ user worldwide)
· Google G Suite (5M+ businesses users)
HiLynk DAPPs (Decentralized Applications)
· Citrix Business (300K+ corporate users)
· Oracle Content Management (50 Billion + transactions
HiLynk will incorporate 3 specific use cases of decentralized
per day)
ledger technology, implemented on a relationship level with
· Adobe Creative Content (60 Trillion + content
the user, sitting under yet interacting with the UI/UX layer.
transactions per year)
·Web Browsers (Opera Neon, Vivaldi, MxNitro, Torch,
Google Chrome, Microsoft Edge, UC Browser, Mozilla b. HiLynk Smart Contracts
Firefox, Safari, Maxthon, Sea Monkey)
For the purpose of our project we will be building a tool
called a Smart Contract which will be the backbone behind
the technology we will use to accomplish our business

VII. Relationship objective, by working in tandem with our strategy and vision
to execute and innovate, cost effective approach to
facilitating trustless transactions on our HiLynk platform.
Layer 2, DAPPS Before we get into smart contracts, let's analyze what a
contract usually is. A contract can be defined as an
agreement between two or more parties based on a set of

13
conditions. For example, a simple contract might involve
renting an apartment. One party agrees to provide the
apartment, and the other agrees to pay for it. In this sense,
the contract is governing the rules by which the exchange is
made.
A smart contract, on the other hand, is a kind of computer
code or program that can do many of the same things a paper
contract can do. A smart contract can control the exchange
of goods, the transfer of funds, the payment of interest or
dividends, or any number of things that are controllable with
computers.
A traditional contract usually relies on the good faith or third
party oversight of all parties involved in order to make sure
the contract is fulfilled. If one of the parties fails to meet their
end of the agreement, then a lawsuit may be the only way to
get a resolution. With a smart contract, everything that
occurs within the contract is self executing. This means that
if a contract stipulates that someone deserves to be paid, the
smart contract can autonomously make the necessary
payments.
This may seem somewhat complex right now, so let's break
down some of these components as we look into how a smart
contract is actually made.
A smart contract is made in almost the exact same way as a
computer program is made. That being, a smart contract is
written in a computer code language, such as Solidity, and
then placed onto a Blockchain. There are currently several
Blockchain projects that support smart contracts. The most
popular of those today is Ethereum. So for the rest of this
article, we will be using Ethereum (and by extension
Ethereum Classic as they use the same code) for our
examples.
Solidity, as a programming language, was designed to be
easy to learn for any programmer that has experience in
modern programming languages. The code structure and
syntax is very similar to that of C, Java, JavaScript, and to
some extent Python.
A smart contract is usually a minimalistic set of instructions
that explain to the Ethereum network how to execute the
instructions inside. What's unique about Ethereum contracts
is that great care must be made when writing them. This is
because once they are put onto the Ethereum mainnet, they
cannot be changed. Therefore, if a contract was uploaded
that contains a serious error, that error cannot be corrected.
Instead, a new contract must be written.
HiLynk will incorporate smart contracts to facilitate all
transactions and interactions relating to LYNK payment
protocols and user action in order to ensure a streamlined &
effortless – trustless token utilization system. Through the
implementation of smart contracts – every feature which
incorporates the use of LYNK tokens will be fully automated
– ensuring extremely low opex and streamlined process.
c. HiLynk Tokens (LYNK)
ERC-20 token is a form of cryptocurrency that exists within
the Ethereum network. Any developer who has a sufficient
understanding of Ethereum programming (such as Solidity)
can make their own ERC-20 tokens for any purpose.
Developers do not need to seek approval from the Ethereum
Foundation, or any other group to create these tokens.
These tokens can then be used to power a blockchain project,
or act as a currency themselves. Many ERC-20 tokens today
are quite valuable because of the projects they are attached
to. Some tokens are even worth several hundred dollars or
more, while many more of them are currently valueless.
When creating a new ERC-20 token, the developer can
determine the maximum amount of tokens to ever exist. This
is very similar to bitcoin, and how it is limited to 21 million
Bitcoin only.
ERC-20 tokens are not mined like bitcoin or Ethereum itself
is. Instead, once the ERC-20 token is created, all of the units
that will ever exist, are created at the same time. This is
important to remember because mining creates a very
different dynamic, economically.
HiLynk will create a proprietary ERC-20 token, LYNK. This
token will be an integral part of our HiLynk application and
proprietary ecosystem. LYNK will be incorporated into the
facilitation of several features and functions available on
both the Business suite and Personal suite of HiLynk
products.
LYNK Token Uses
· Upgrade to HiLynk Personal Pro (Ad Free)
· Purchase HiLynk Business License Pro
· Purchase HiLynk Business Modules
· Purchase Long Distance Airtime (Voice)
· Purchase Additional Conference Seats (Voice & Video)
· Reward individuals for providing user data and
performing desired tasks in the Hilynk platform
d. HiLynk Secure Data
Data centralization is a huge flaw in the existing
infrastructure of many reputable corporations. When a
company stores all of its users’ data in a centralized
environment – they’re asking for trouble. Centralization has
long been the status quo for data storage and IT
infrastructure. Companies have to start taking a more
proactive approach to the safeguarding of its users’ data. As
malicious actors become more adept and laws and fines
become tougher, it only makes sense for companies to make
data protection a top priority. Of course, the best way to
avoid any sort of breach is to not store any data.
How does one accomplish this in a world of compliance and
regulation? Corporations are obliged to store sensitive re
information to facilitate transactions and provide services.
Banks store information to protect the funds and assets of
their clients. The reason why data centralization is so flawed,
yet widely used is because there was no other alternative.
14
Blockchain technology effectively re-conceptualizes and
implements innovative measures and practices which
improve existing data storage and security practices. The
technology itself allows the storage of information in a
fashion that removes central points of failure. The
requirements of multiple authorities to sign off on data
access further encrypts access to valuable information.
Through the use of private keys and multiple signatures the
security encryption on personal data is hidden and virtually
impenetrable based on today's current computing standards.
Through the utilization of Blockchain technology, HiLynk
can effectively guarantee that they have access to all the
required information without worrying about compromising
events and malicious attacks.
VIII. MVP
(Minimum Viable
Product)
Our MVP will consist of the HiLynk personal (client
facing) messaging & communication application. Our
initial product launch will require a significant set of early
adopters, therefore personal clients will be targeted. We
will be building a robust messaging application which will
include voice, text and conferencing options. Several social
integrations will also be included in our MVP which will
premise future application releases including our data
capture, analytics, asset transfer and future business
applications.
IX. Market Size and
Trends (MVP)
Instant messaging is a type of online chat which offers real-
time text transmission via internet. Since the appearance of
smartphone and the subsequent explosion of mobile apps,
low-cost or free chat and social messaging apps have
proven themselves as a cheap alternative to operator-based
text messaging via SMS. Many messenger apps offer
features such as group chats, the exchange of graphics,
video and even audio messages as well as stickers or
emoticons.
The global market for Mobile Messaging Apps is projected
to reach 2.1 billion users by the year 2020, this is largely in
part due to the growing penetration of mobile devices,
increase in social connectedness among populations of all
ages and availability of low-cost mobile internet services.
The use of messaging apps is also gaining traction in
enterprise environments, where enterprise messaging apps
are used to improve internal communication, increase
productivity and enhance collaboration among colleagues
and teams.
Most mobile device users of messaging apps are located in
APAC, LATAM, Europe and North America with the
Middle East and Africa still being represented as a
minority.
X. Current
Limitations of
Mobile Messaging
Apps & UC
Applications (MVP)
Engagement over user acquisition?
Major messaging companies with large audiences continue
to prioritize user engagement over user acquisition. To
drive monetization, messaging companies are expanding
the range of content and services, to keep users within their
communication platforms.
However, attempts by many industry giants such as
Facebook Messenger, WhatsApp, WeChat and others still
have limitations in what their own platform offers. In other
words, users that have more than one messenger application
cannot take advantage of all the specific functions and
features on one platform and must switch manually
between screens and apps adding effort to their experience
and cutting them out of a seamless experience by having to
think and choose which app they will be using next in order
to do a specific task that not all apps share.
Users trends and behaviors have now shifted their focus to
user engagement and it is up to messaging platforms to find
new ways to drive revenue. Some monetization strategies
include in-app games and stickers, charging for
promotional messages, advertising channels, payment,
commerce and services platforms but most of these also
rely on using consumer data as insights for brands and
companies effectively perpetuating a cycle of using clients
information without necessarily monetizing them back for
the information they are sharing leading to an unfair
exchange of information.
The shift of messaging companies into business
communications is also clear. More companies are using
messaging services to advertise their products and send
promotional messages, in order to increase brand
awareness.
15
The growing demand for business communications is
demonstrated by the launch of WhatsApp for business.
Other messaging services are offering companies official
accounts or verified business accounts on their platforms, to
engage with messaging users and potential clients. The
limitation for brands and businesses here is that they also
are forced to negotiate terms and costs with several separate
companies with different types of insights and user bases
which end up adding costs to launching marketing
campaigns and mobile messaging campaigns. Companies
could effectively reduce costs by getting their insights from
one single source that contains all of the information they
will need to obtain a better return on investment for their
campaigns.
XI. Technical
Architecture Notes
(MVP)
The HiLynk platform consists of two relationship layers
interacting to provide features and functions within one
another. The interconnectivity of two layers allows for both
seamless UI/UX experience with a variety of features,
applications and benefits for the client. The interoperability
between the platform relationship layer and DAPP layer
allows the HiLynk platform to function in a way that not only
improves upon a variety of P2P, B2C and B2B features (full
product suite), but also allows for both smart contract
implementation, payment pathways and distributed ledger
technology to facilitate process, UX and security
improvements on many existing applications we currently
use today.
System subjects
· User
· Bot
Each subject has it own account. Account is the basic system
units that DO an interaction with the system services. Each
account has to be authorized based on individual
authorization rules.
User authorization:
· Phone number + SMS.
· Authorization via joined accounts from Facebook, Twitter,
Google+, LinkedIn, etc.
Bot authorization:
· Token authorization. Token is generated on bot creation
(similarly to telegram bot api:
https://core.telegram.org/bots/api#authorizing-your-bot)
App authorization:
· OpenID
Server-side (backend) components notes:
· Backend solution should be built based on microservices
architecture principles.
· Each service should be designed with single responsibility
approach. This approach and complete microservices
architecture should allow us to scale services individually.
·https://docs.microsoft.com/en-
us/azure/architecture/guide/architecture-
styles/microservices
· http://microservices.io/patterns/microservices.html
· Each service has it own database or other type of storage.
It keeps only minimal necessary data.
· Inter-Services Communication.
o Queue based communication is the major type of
communication channels. All create/update/delete
operations and some read operations must be done
with queue approach.
o REST API should be implemented only for read
and response time critical calls: e.g. getAccount,
getPhoto, getMessages, etc.
o Messages serialization via MsgPack.
· Data Storage (databases, files storages and caches). Two
Options.
o Self hosted: Will require a lot of DevOps and
administrative resources (budget dependant)
o Cloud hosted: e.g. Amazon RDS, Amazon S3,
Amazon ElastiCache. Much easier to maintain
such databases and data storages, but we do not
have control on “physical” storage details.
· Monitoring system will consists of Prometheus monitoring
software, Grafana as UI and central/clustered logs collection
via syslog/rsyslog.
· Consul.io has to be used for keeping distributed services
configuration and health-check of running services.
· Backups. In addition to databases replication we will make
periodical incremental and full backups.
· Client API will consists of three part:
o REST API over HTTPS. Transfer format JSON
and/or MsgPack.
o Secure websocket real-time updates channel.
Transfer format JSON and/or MsgPack.
o WebRTC conversation channel(s).
· Services:
o Accounts Service
 Keeps general minimal necessary
information about Account
whatever it is User, Bot or
Application. Id, Name, Picture,
Type.
o Users Service
 Keeps all information about user
account. AccountId, Login
information, Feeds description,
Layouts description, etc.
o Bots Services.
 Keeps general information about
bots. Handles bi-directional data
bransfer between bots and HiLynk
system.
o Authentication service.
 Responsible for authentication of
users and bots. Returns access
tokens and handle refresh tokens.
o Invitations service.
16
  Responsible for invitation of new
users via email and/or sms.
o Subscriptions service.
 Responsible for users subscription
plans, recurring billing, etc.
o Accounts Wallets & Transactions Service.
 Responsible for operation with
cryptocurrencies and users balance.
o Storage service.
 One of the core services which
responsible for keeping different
types of files, e.g. images (avatar,
logo, etc), videos, documents.
Potentially this service will require
additional videos processing (e.g.
first slide preview) and documents
processing (preview) logic which
will request additional services
implementation.
o Thumbs Service.
 Responsible for thumbnail of
images, keeping thumbnailed
versions, etc.
o Chat rooms Service.
 Responsible for keeping all chat
rooms information, participants,
conferences, calls, real-time
statuses (e.g. typing, seen, etc.),
access rights control, broadcasting
messages, WebRTC signalling, etc.
Tightly joined with messages
services which is just a high-
performance storage.
o Messages Service.
 Responsible for keeping messages,
including encrypted photo, video,
files. Responsible for high
performance message retrieving
and saving.
 Messages encryption:
 https://core.telegram.org
/api/end-to-end
 https://en.wikipedia.org/
wiki/Signal_(software)
 https://github.com/signal
app/libsignal-protocol-
java
o WebRTC Gateways/STUN Services.
 Set of services/servers which
transmit WebRTC traffic in case of
lack of peer-to-peer connection or
in case of International/Mobile
call. Probably something like Janus
(https://janus.conf.meetecho.com/)
will be used.
o Mobile Calls Gateway Service.
 Responsible for transferring data to
“mobile service provider”. This is
optional service and might be
joined with WebRTC
gateways/STUN services, depends
on specific of mobile service
provider API.
o Conference Service
 Responsible for conference
scheduling, registration
management, etc.
o Smileys and Emojis Service
 Supported smileys and emojis
repository.
Social Integrations
o High level adapter for every support
social network or other feed. Provides
common access interface for them.
Contains facebook adapter, twitter
adapter, etc.
o Notifications service. Responsible for
tracking updates in users’ social
networks streams and sending
notifications.
o URLs shortener service - service that
transforms long urls to short, it might be
necessary for e.g. Twitter. As an option
we could try to use external SaaS
solution, e.g. https://short.cm.
o Client API Gateway - responsible for
balanced unified requests transmission
inside system
(http://microservices.io/patterns/apigate
way.html).
o Websockets broadcast sevice - service
for real-time updates for client (new
message, layout synchronization, etc.).
o Angular 6 SPA. Compiled angular
single page application for Web UI.
o System services - provides support for
all other services, e.g. keeps distributed
configuration, provides maling and sms
functionality, etc.
WebRTC Media Servers and SIP trunks (Voice)
o WebRTC media server/gateway is used
for media traffic forwarding.
o They are necessary because of peer-to-
peer communication possible only for
the small number of participants (e.g. 2-
10).
o Also, it would be hard to organize
mobile calls without WebRTC media
servers.
o Potential open source solutions
http://www.kurento.org/,
https://janus.conf.meetecho.com/, etc.
o WebRTC media server/gateway will be
hosted on our servers.
o WebRTC media server has to use SIP
Proxy (e.g. Kamailio) or PBX (e.g.,
Asterisk) (details at
https://github.com/daimoc/Kurento-
SIP-GW,
https://janus.conf.meetecho.com/siprete
st.html) to connect to mobile.
17

* See Appendix A - Roadmap (MVP)
XII. Personal &
Business Integration
Summary
The scope of the HiLynk project is large and includes a
variety of different features - pertaining to both personal
clients and business clients. The scope of the project may
seem large and will not be realized overnight, however the
development of these two platforms will be the
differentiator - and set HiLynk apart as an industry leader.
Personal: Focus is on creating a seamless messaging, social
integration application - utilizing blockchain technology
and cryptocurrency to encourage desirable actions.
Business: Focus is on creating an end-to-end business tool
which will allow business to manage their day to day
workflow with ease - eliminating the need for multiple
vendors and service providers.
Synergy: Data collected from the personal clients
(rewarded) will be an incentive for business to purchase
and adopt our business facing software as they will have
privileged access to our personal clients data and
information. Personal clients, will have full use of the app
even if they choose not to share their data, and will have
access to a full suite of advanced messaging,
communication and social integration features.
HiLynk means to set itself apart as a SaaS provider whose
mission is to make life easier for the average personal client
or average business client. The market constantly sees
emerging technologies operating in silos allowing for a
thorough, but convoluted user experience. With our
applications, your personal and professional world will be
connected, optimized and LYNKED.
XIII. Disclaimer
HiLynk Limited does not make, and hereby disclaims, any
representation or warranty with respect to HiLynk or
LYNK Token (such as merchantability or fitness for
particular purposes), except those expressly specified in
this White Paper. Each purchaser’s decision to participate
in the LYNK Token sale and purchase any LYNK Token
shall be made based on his/her own knowledge of HiLynk
and LYNK Token and the information disclosed in this
White Paper. Without prejudice to the generality of the
foregoing, each purchaser will, upon the launch of LYNK
Token, accept LYNK Token on an “as is” basis,
irrespective of the technical specifications, parameters,
performance or function thereof.
HiLynk Limited hereby expressly disclaims its liability and
refuse to be liable for the following liabilities:
(i) any person’s purchase of LYNK Token in violation
of any anti-money laundering, counter-terrorism
financing or other regulatory requirements that are
imposed in any jurisdiction;
(ii) any person’s purchase of LYNK Token in violation
of any anti-money laundering, counter-terrorism
financing or other regulatory requirements that are
imposed in any jurisdiction;
(iii) any person’s purchase of LYNK Token in violation
of any representation, warranty, obligation,
covenant or other provision under this White Paper,
which results in the failure of paying and
withdrawing LYNK Token;
(iv) termination of the LYNK Token crowd sale for any
reason;
(v) failure or termination of the HiLynk development
which results in the failure to deliver LYNK Token;
(vi) delay or rescheduling of the HiLynk development
and resulting failure to meet any published
schedules;
(vii) any errors, flaws, defects or other issues in the
source code of HiLynk;
(viii) any malfunction, breakdown, collapse, rollback or
hard forking of the original public chain that
HiLynk relies on;
(ix) failure of HiLynk to meet any specific purpose or
its unfitness for any specific use;
(x) utilization of the proceeds raised through the
LYNK Token crowd sale;
(xi) failure to promptly and completely disclose any
information relating to the development of HiLynk;
(xii) any purchaser’s divulgence, loss or destruction of
the private key to his/her wallet for cryptocurrency
or cryptographic (in particular the private key to the
LYNK Token wallet);
(xiii) any default, breach, infringement, breakdown,
collapse, service suspension or interruption, fraud,
mishandling, misconduct, malpractice, negligence,
bankruptcy, insolvency, dissolution or winding-up
of any third-party crowdfunding platform or
exchange for LYNK Token;
(xiv) any difference, conflict or contradiction between
this White Paper and the agreement between any
purchaser and any third-party crowdfunding portal;
(xv) trading or speculation of LYNK Token by any
person;
(xvi) listing or delisting of LYNK Token on or from any
exchange;
18
(xvii) LYNK Token being classified or treated by any
government, quasi-government, authority or public
body as a type of currency, securities, commercial
paper, negotiable instrument, investment instrument
or otherwise that results in it being banned,
regulated or subject to certain legal restrictions;
(xviii) any damage, loss, claim, liability, punishment, cost
or other adverse impact that is caused by,
associated with, in connection with, incidental to or
relevant to the risk factors disclosed in this White
Paper.
NOTICE TO RESIDENTS OF THE UNITED STATES
The offer and sale of LYNK Token has not been registered
under the U.S. Securities Act of 1933, as amended (the
“Securities Act”), or under the laws of certain states as this
token should not be taken as securities. LYNK Token may
not be offered, sold or otherwise transferred, pledged or
hypothecated except as permitted under the act and
applicable state laws pursuant to an effective registration
statement or an exemption therefrom.
NOTICE TO RESIDENTS OF CANADA
Unless permitted under legislation, the holder of LYNK
Tokens must not trade LYNK Token before the date that
the issuer becomes a reporting issuer in any province or
territory of Canada.
NOTICE TO RESIDENTS OF CHINA
LYNK Token are not being offered or sold and may not be
offered or sold, directly or indirectly, within the People’s
Republic of China (for such purposes, not including the
Hong Kong and Macau Special Administrative Regions or
Taiwan), except as permitted by the laws and regulations of
the People’s Republic of China.
NOTICE TO RESIDENTS of the United Kingdom
In the United Kingdom this document is being distributed
only to, and is directed only at,: (i) investment professionals
(within the meaning of article 19(5) of The Financial
Services and Markets Act 2000 (Financial Promotion)
Order 2005 as amended (the ‘‘FPO’’)); (ii) persons or
entities of a kind described in article 49 of the FPO; (iii)
certified sophisticated investors (within the meaning of
article 50(1) of the FPO); and (iv) other persons to whom it
may otherwise lawfully be communicated (all such persons
together being referred to as ‘‘Relevant Persons’’).
NOTICE TO RESIDENTS OF INDIA
LYNK Token are not being offered or sold and may not be
offered or sold, directly or indirectly, within India, except
as permitted by the laws and regulations of the India.
NOTICE TO RESIDENTS OF OTHER COUNTRIES
EXCEPT THOSE MENTIONED ABOVE
This instrument may only be offered or sold, directly or
indirectly, within the applicable jurisdiction of the
purchasers, if the securities and other laws and regulations
of such jurisdictions allow and permit. The purchaser
should refer to any applicable laws, legislation and
regulations, including but not limited to the securities law
and legislation, of the applicable jurisdictions or consult a
legal advisor. The purchaser has the obligations to ensure
they and the purchase of the instrument meet the securities
and other laws, legislation and regulations. HiLynk Limited
reserves the final right to reject any purchasers from any
other jurisdictions at any moment without any reasons or
notifications in HiLynk Limited’s sole discretion.
This document has not been approved by an authorised
person. Any information to which this document relates is
available only to a relevant person. This document is only
for relevant persons and non-relevant persons shall not take
any action based on this document nor should he/she/they
rely on it. It is a condition of you receiving and retaining
this document that you warrant to the HiLynk Limited, its
directors, and its officers that you are a relevant person.
HiLynk Limited’s social media and email platform are
places where we encourage interaction, discussion,
organization and participation between users of the
community, in fact anyone interested in the product of the
HiLynk Limited.
Whilst we make reasonable efforts to monitor participation
to ensure that discussions are related to HiLynk, there may
be situations where we are not in a position to monitor all
statements, comments and views made by every user. We
ask that you’re respectful in your comments. We reserve
the right to remove anything we deem to be abusive or
personal attacks, material that is unlawful, obscene,
defamatory, threatening, harassing, abusive, slanderous,
hateful or embarrassing to any other entity or persons,
third-party advertising, chain letters or ‘spams’. Please be
aware that anything posted may potentially be read by
thousands (or hundreds of thousands) even years from now.
Therefore, users should exercise cautions when posting on
any of our social media sites.
We also reserve the right to terminate involvement by users
who post such content.
The views and opinions expressed on any social media sites
of ours do not necessarily represent those of HiLynk
Limited. Therefore, we cannot be held responsible for the
accuracy or reliability of information posted by external
parties. Any information posted on any of our social media
platforms should not be considered as financial, legal,
accounting or other professional advice.
For your safety, never include your phone number, email,
address or other personal information in a post. Your
comments are visible to all.
19
Certain information set forth in our website and other
documents may contain “forward-looking information”,
including “future oriented financial information” and
“financial outlook”, under any applicable laws and
regulations (collectively referred to herein as forward-
looking statements). Except for statements of historical
fact, information contained herein constitutes forward-
looking statements and includes, but is not limited to, the
(i) projected financial performance of LYNK Token; (ii)
completion of, and the use of proceeds from, the sale of
LYNK Token being offered during the token sale; (iii) the
expected development of the business, projects and joint
ventures; (iv) execution of HiLynk Limited’s vision and
growth strategy, including with respect to future M&A
activity and global growth; (v) sources and availability of
third-party financing for HiLynk Limited’s projects; (vi)
completion of HiLynk Limited’s projects that are currently
underway, in development or otherwise under
consideration; (vii) renewal of HiLynk Limited’s current
customer, supplier and other material agreements; and (viii)
future liquidity, working capital, and capital requirements.
Forward-looking statements are provided to allow potential
purchasers the opportunity to understand management’s
beliefs and opinions in respect of the future so that they
may use such beliefs and opinions as one factor in
evaluating an investment.

These statements are not guarantees of future performance

and undue reliance should not be placed on them. Such
forward-looking statements necessarily involve known and
unknown risks and uncertainties, which may cause actual
performance and financial results in future periods to differ
materially from any projections of future performance or
result expressed or implied by such forward-looking
statements. For further explanation of the risk involved in
the HiLynk community please consult the documents as
issued by HiLynk Limited.

Although forward-looking statements contained in this

presentation are based upon what management of HiLynk
Limited believes are reasonable assumptions, there can be
no assurance that forward-looking statements will prove to
be accurate, as actual results and future events could differ
materially from those anticipated in such statements.
HiLynk Limited undertakes no obligation to update
forward-looking statements if circumstances or
management’s estimates or opinions should change except
as required by applicable securities laws. The reader is
cautioned not to place undue reliance on forward-looking
statements.

20
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www.wired.com/2015/08/time-to-ditch-texting/.

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21
Appendix A: Technical
Roadmap (MVP)

22