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LO3 Exploring the management skill required for work

P5 Exploring the different management role in the event industry and discussion of current
job opportunities in the field
The main function of the event industry is to organize an event in the hospitality and tourism
industry. In order to do these different events, the individuals who are attached to this event
industry have to do various types of work. Different management role is described below in
details
Pre-event organization and Planning of the event
The event manager of the organization has to make a plan to organize the event successfully. In
order to do this, the event manager has to analyze the customer demand and goal of the event. By
analyzing the objective of the event, the event manager can prepare a plan to conduct the event
successfully (Chi et al., 2018).
Making the budget
The event manager also has to make a budget for the event which is conducted in the
organization Travelodge. By making a proper and efficient budget, the event manager can find
what expenses have to make for which purpose.
Work with the logistics
The event manager also has to keep all the electronic and mechanical materials in the proper way
so that they work properly.
Event day management
On the day of the event, the event manager of the organization has to arrange all the necessary
requirements to organize an event. The individual has to keep in mind that all the arrangements
are working properly (Morgan et al., 2020).
Current job opportunities in the field
Various individuals are working as event planners, event managers in this field. The individuals
also working as exhibition organizers and stage decorators which are related to this field.
P6 Evaluation of management skill and personal attributes which is required to work in
the event industry and meet the stakeholder demand
As an event is organized successfully on the personal skill of the event manager and the
individuals of the organization Travelodge. All the personal attributes of an event manager are
described below in detail
An event manager has to have good communication skills so that the individual can able to
communicate with other individuals (Bhattacharyya, 2018). This is an important skill because
there are different activity in an event and the event manager have to organize all these events.
The individuals who are working in the event industry have to be a team player and the
individual have to work with the other members of the team. The individual also has to be
flexible in his or her work.
The event manager and also the other individual also have to focus on the demand of the
customer. By focusing on the demand of the customer, an event manager can organize an event
successfully.
M3 Evaluation of the effect of management skill to create a successful event to fulfill the
stakeholder demand
In order to make an event successful, the event manager has to analyze the requirement to
arrange an event in the organization which is Travelodge in this case. By analyzing the
requirement of the stakeholder, the event manager can able to organize the event accordingly
(Bahadorestani et al., 2020). The making of the budget is also important for the stakeholder and
event manager because it helps the event manager to expense efficiently and also provide an
estimated expense to the shareholders. As the successful happening of the activities of the whole
event depends on the various logistics like microphone, video, the event manager also has to
focus that all this equipment are running properly on the day of the event. The event manager
also has to consider that, all the responsible individuals doing their activity effectively and
efficiently.
D3 Critical evaluation of management skill that is required in the event industry and
recommendations to fulfill the stakeholder’s requirement
Fulfilling the demand of the stakeholder is majorly dependent on the management skill of the
event manager and also the personal skill of the individual. If the individual or the event manager
can able to focus on the stakeholder’s demand efficiently and effectively, then the requirements
of the stakeholder will be fulfilled and they are getting satisfied. Some recommendations also
can be made to meet the stakeholder demand. The recommendations are described below in
details
If the stakeholder wants that their event has to be popular in nature, the management of the
organization can distribute the news of the event on social media so that more and more people
can get to know about the event.
The event manager of the event also can do personalized e-mail to the individuals who might
attend the event. The management of the organization also can issue a virtual ticket for the
individuals who are not able to attend the event physically.
The event manager and the other personals have to understand the demand of the stakeholder
properly. This is because if they are able to understand stakeholder’s demands properly, then
only they can provide the demanded service. In order to do this, the management of the
organization can hire an experienced event manager in the organization.
LO4 Exploring the measures which are required to provide a safe environment in the event
for the staff and guests
P7 Specifying and explanation of safety and security and safe environment of the venue,
guests, and for the staff with a specific environment
In a hotel which is Travelodge in this case, the safety of the venue, staff, and the guests is
important for the successful arrangement of the event.
The management of the hotel has to ensure that the hall or the place where the event will occur is
sufficient for the visitors. A proper evacuation system also has to arrange in the venue. The site
also has to equip with a fire extinguisher. The management also has to be a focus on the essential
amenities for the visitors of the event (Cha and Borchgrevink, 2019).
As the guests are important for the organization that is arranging the event and also for the hotel
Travelodge, their safety is important. The management of the hotel has to install surveillance
cameras in the hotel so that the activities in the hotel can be monitored properly by the
management. The guests also provide proper documents and contacts to the hotel and it is
important for providing safety to the customers.
The staff of a hotel and tourism industry also important for the organization as they are fulfilling
the demand of the stakeholders of the event. In order to ensure the safety of the staff in an
organization which is Travelodge in this case, the management has to ensure certain steps. The
management of the organization has to know all the staff so that they can identify them when a
big event has happened in the organization. The management also has to identify the hazard
which may be happed in the organization. The staff also have to know the evacuation plan of the
organization so that they can evacuate themselves and the visitors at the time of emergency in the
organization. The staffs also have to provide regular breaks within their work. These breaks
provide them with certain refreshments. The management of the organization also has to be
providing training to the employees. In this training, the management provides training to use the
certain types of equipment which are necessary for the safety of the staff of the organization. The
employees also provided proper clothing like footwear so that they can protect themselves in
various activities.
M4 Comparison and contrast of the security and safety provision for the specific events
Safety is something which defines that the state of being protected from potential harm. Security
defines that group efforts or efforts of the individual to protect the members from harm. Both the
term is overlapping in nature. If an event is regarded as cooking, the management of the
organization has to ensure fire safety in the organization. The management of the organization
also ensures that there is a proper evaluation system so that the visitors of the event can be
evacuated at the time of emergency (Carleton et al., 2019). The management of the organization
also ensures the safety of the visitors and staff from the electrical equipment if the event is
related to the electrical types of equipment.
D4 Justification of recommendations to improve the provision of safety at the specific
events and cost to the business, staff, and guests
In order to improve the provisions of the safety of the environment of the specific events, the
management organization has to ensure certain measurements in the organization. The
management of the organization can deploy safety and security officer in the organization. The
individual will take care of the safety issues in the organization. The installation of the
surveillance system of the management of the organization helps them to detect any usual
activity in the organization.
The management of the organization has to expense a good amount of money to ensure the
safety of the guests. This will increase the value of the business of the organization. The
organization also have to spend a good amount of money in providing the safety kits to the
employee of the organization. A good amount of money will be expensed for the safety of the
guest and the staff whereas it provided a long-term value to the business of the organization.
References

Chi, C.G.Q., Ouyang, Z. and Xu, X., 2018. Changing perceptions and reasoning process:
Comparison of residents’ pre-and post-event attitudes. Annals of Tourism Research, 70, pp.39-
53.

Morgan, A., Taylor, T. and Adair, D., 2020. Sport event sponsorship management from the
sponsee’s perspective. Sport Management Review, 23(5), pp.838-851.

Bhattacharyya, E., 2018. Stakeholders perspective on communicative competence in industry


4.0: Walk the talk of informative technologists. In SHS Web of Conferences (Vol. 53, p. 03001).
EDP Sciences.

Bahadorestani, A., Naderpajouh, N. and Sadiq, R., 2020. Planning for sustainable stakeholder
engagement based on the assessment of conflicting interests in projects. Journal of Cleaner
Production, 242, p.118402.

Cha, J. and Borchgrevink, C.P., 2019. Customers’ perceptions in value and food safety on
customer satisfaction and loyalty in restaurant environments: moderating roles of gender and
restaurant types. Journal of Quality Assurance in Hospitality & Tourism, 20(2), pp.143-161.

Carleton, R.N., Afifi, T.O., Taillieu, T., Turner, S., Krakauer, R., Anderson, G.S., MacPhee,
R.S., Ricciardelli, R., Cramm, H.A., Groll, D. and McCreary, D.R., 2019. Exposures to
potentially traumatic events among public safety personnel in Canada. Canadian Journal of
Behavioural Science/Revue canadienne des sciences du comportement, 51(1), p.37.

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