“A STUDY ON THE AWARENESS OF HEALTH

INSURANCE AMONG RURAL PEOPLE WITH

SPECIAL REFERENCE TO PAYYANNUR AREA”

A PROJECT REPORT

Submitted by

ANJANA KRISHNAN K V

Reg. No: PP18BR0008

Under the supervision of

Dr. NISAMUDHEEN T

Assistant Professor of Commerce

In partial fulfillment of the requirements for the award of

Bachelor Degree programme in

COMMERCE

Of

KANNUR UNIVERSITY

PAYYANUR COLLEGE, PAYYANUR

2020-2021
 KANNUR UNIVERSITY
BONAFIDE CERTIFICATE

Certified that this project report “ A STUDY ON THE AWARENESS OF

HEALTH INSURANCE AMONG RURAL PEOPLE WITH SPECIAL
REFERENCE TO PAYYANNUR AREA” as the bonafide work of ANJANA
KRISHNAN K V , who carried out the project work under my supervision.

SIGNATURE SIGNATURE

DR.T K JAYARAJAN DR.NISAMUDHEEN T

HEAD OF THE DEPARTMENT, SUPERVISOR
Assistant Professor Assistant Professor
Department Of Commerce, Department Of Commerce
Payyannur College, Payyannur College,
Payyannur Payyannur
 DECLARATION

I ANJANA KRISHNAN K V here by declare that project work entitled

“A STUDY ON THE AWARENESS OF HEALTH INSURANCE AMONG
RURAL PEOPLE WITH SPECIAL REFERENCE TO PAYYANUR
AREA” has been prepared by me and submitted to Kannur University in partial
fulfillment of requirements for the award to Bachelor of Commerce is record of
original work done by me under the supervision of DR. NISAMUDHEEN T,
Assistant Professor, Department of Commerce of Payyannur College,
Payyannur

I also declare that this project has not been submitted by me fully or
partially for the award of any degree, diploma, title or recognition before.

Place: Payyannur Name: ANJANA KRISHNAN K V

Date: Reg. No: PP18BR0008
 ACKNOWLEDGEMENT

This study would not have been possible without the sincere co-operation of lot
of individuals. I would like to thank them on the onset itself for their whole
hearted and blessings.
I express sincere thanks to my guide, DR. NISAMUDHEEN T, assistant
professor, department of commerce, Payyannur college, Kannur for invaluable
help, guidance, encouragement and creative suggestions in the finalization of
this project.
Acknowledgement are also due to the head of the department, DR.T K
JAYARAJAN, department of commerce, Payyannur college, Payyannur,
Kannur and to faculty members of the department of commerce, Payyannur
college, Payyannur for their academic help in submitting this project report.
I also thank all the persons who directly or indirectly contributed for the
successful completion of this project report.

Place: Payyannur Name: ANJANA KRISHNAN K V

Date: Reg. No: PP18BR0008
 LIST OF CONTENTS
SL NO. NAME PAGE NO.

1 INTRODUCTION 1–5
1.1 INTRODUCTION 2
1.2 STATEMENT OF THE PROBLEM 3
1.3 SIGNIFICANCE OF THE STUDY 3
1.4 SCOPE OF THE STUDY 3
1.5 OBJECTIVE OF STUDY 3
1.6 RESEARCH METHODOLOGY 3-4
1.7 TOOLS FOR DATA COLLECTION 4
1.8 PERIOD OF STUDY 5
1.9 LIMITATION 5
2 THEORETICAL FRAMEWORK 6- 15
2.1 INSURANCE 7
2.2 CONCEPTS OF INSURANCE 7
2.3 HEALTH INSURANCE 7–8
2.4 HEALTH INSURANCE POLICIES 8 – 10
2.5 AWARENESS ABOUT HEALTH 10
INSURANCE
2.6 GOVERNMENT INTERVENTION 11 – 12
2.7 BENEFITS OF HEALTH INSURANCE 13- 14
POLICIES
2.8 DISADVANTAGES OF HEALTH 14
INSURANCE POLICIES
2.9 HEALTHCARE ACCESS IN RURAL 14 – 15
COMMUNITIES
 3 DATA ANALYSIS AND 16 – 26
INTERPRETATION
4 FINDINGS, SUGGESTIONS& 27 – 29
CONCLUSION
4.1 FINDINGS 28
4.2 SUGGESTIONS 28
4.3 CONCLUSION 28 – 29
BIBLIOGRAPHY
ANNEXURE

LIST OF TABLES
SL NO. NAME OF THE TABLE PAGE NO.
1 HABIT OF TAKING HEALTH INSURANCE POLICIES 17
2 WHOM YOU COMMITTED FUNDS ON HEALTH 18
INSURANCE
3 SOURCE OF INFORMATION ON HEALTH INSURANCE 19
4 PROVIDERS OF INSURANCE POLICIES 20
5 DIFFERENT SCHEME OF THE HEALTH INSURANCE 21
POLICIES
6 FACTORS INFLUENCING WHILE SELECTING HEALTH 22
INSURANCE POLICIES
7 HEALTH INSURANCE POLICY CLAIM IN LAST 2 YEARS 23
8 REASON FOR TAKING HEALTH INSURANCE POLICY 24
9 OPINION ABOUT LIGE TIME POLICIES 25
10 PROBLEMS WHILE SELECTING HEALTH INSURANCE 26
POLICY
 LIST OF FIGURES

SL NO. NAME OF FIGURE PAGE NO.

1 HABIT OF TAKING HEALTH INSURANCE POLICIES 17
2 WHOM YOU COMMITTED FUNDS ON HEALTH 18
INSURANCE
3 SOURCE OF INFORMATION ON HEALTH 19
INSURANCE
4 PROVIDERS OF INSURANCE POLICIES 20
5 DIFFERENT SCHEME OF THE HEALTH INSURANCE 21
POLICIES
6 FACTORS INFLUENCING WHILE SELECTING 22
HEALTH INSURANCE POLICIES
7 HEALTH INSURANCE POLICY CLAIM IN LAST 2 23
YEARS
8 REASON FOR TAKING HEALTH INSURANCE 24
POLICY
9 OPINION ABOUT LIGE TIME POLICIES 25
10 PROBLEMS WHILE SELECTING HEALTH 26
INSURANCE POLICY
 CHAPTER – 1

INTRODUCTION

1
1.1. INTRODUCTION

Now we are living in the world which is highly insecure and uncertain. Each and everyone
have to meet uncertainty at every time. So there is need for a secured insurance policy to
meet the future risks and uncertainties. Health insurance has been realized as an instrument
for the health of the economy. Health insurance is against the risk of incurring medical
expenses among individuals.

In modern world we deeply value good health, yet we have created a society and way of
living so out of balance that damage to our long-term health is the inevitable result. To
overcome such damages we take medical support which again created a financial problem for
us. Well we all know for every problem there is a solution and here is the one. Insurance is a
form of risk management which is used primarily to hedge against the risk of a continent,
uncertain loss. Hence to know the effectiveness of these schemes it is required to understand
the awareness of rural people towards health insurance schemes provided by the government
as well as private insurance companies. Health insurance is a form of group insurance, where
individuals pay premiums or taxes in order to help protect themselves from high or
unexpected health care expenses. Health insurance works by estimating the overall “risk” of
health care expenses and developing a routine finance structure (such as a monthly premium,
or annual tax) that will ensure that money is available to pay for the health care benefits
specified in the insurance agreement. The health care benefit is administrated by a central
organization, which is most often either a government agency, or a private or not-for-profit
entity operating a health plan.

The best time to avail a health insurance plan is when the insured is still in a good physical
condition. The normal logic among young people is that since they are rarely afflicted by
physical ailments they do not need such a plan. In reality people can fall prey to a disease or
other physical problem at any time nobody can be absolutely sure of a life fully free of such
issues. Normally as someone gets older the problems increase and the possibilities of some
major disease are always there.

2
1.2. STATEMENT OF THE PROBLEM

The purpose of the study is to find out the awareness, preference and buying pattern of Health
insurance, among rural people in Payyannur area .Health insurance is viable solution to
ensure access to basic Health care services to masses .The number of people with health
insurance coverage is low in our society. In our present study try to attempt to find out the
awareness and buying pattern of health insurance among rural people.

1.3. SIGNIFICANCE OF THE STUDY

The significance of the study arises to know about the awareness of Health insurance policy
by the all sections of the society, for the knowledge of health insurance procedure in
payynnur area and explore the possibilities for its better and easy settlement.

1.4. SCOPE OF THE STUDY

The study is limited to 50 respondents chosen from Payyannur area. The conducted to
measure the awareness level of rural people in Payyannur area regarding health insurance.

1.5. OBJECTIVES OF THE STUDY

 To study awareness in rural people towards health insurance

 To find out the influencing factor for selecting insurance policies
 To find out the problems faced by the health insurance policy holders

1.6. RESEARCH METHODOLOGY

Research methodology is the systematic way of solving the research problem. It is a science
of studying how research is conducted systematically. Methodology is the procedure by
which researcher goes about their work of describing, explaining and predicting phenomena.

3
1.6.1. RESEARCH DESIGN

The projective is based on descriptive study

1.6.2. COLLECTION OF DATA

Collection of data includes the locality of Payyannur area.

1.6.3. SAMPLING DESIGN

The collection of data based on convenient sampling.

1.7 TOOLS FOR DATA COLLECTION

a) PRIMARY DATA

Primary data collected to know the awareness of people and their opinions and their
suggestion for health insurance. The primary data was collected by means of questionnaire
and analysis was made on the response received from the people.

b) SECONDARY DATA

Secondary data is the data that have been already collected by and readily available from
other sources. These sources of data used consist of newspaper, magazines, tables. It is
collected through sources like internet, Wikipedia etc..

1.7.1. TOOLS FOR ANALYSIS

Percentage for preparing the report, primary data were processed immediately. Percentage
has been employed for data analysis an interpretation.

1.7.2. TOOLS FOR DATA REPRESENTATION

There are different statistical tools are available for presentation of data. The data is presented
in the form of graph, diagrams and tables.

4
1.8. PERIOD OF STUDY

The period of study is ranged from 1st April 2021 to 15th April 2021.

1.9. LIMITATIONS

1. Limited to sample size.

2. Accuracy depends upon the attitude of people towards the questions in the case of
primary data.

3. Time is major limiting factor.

4. The study is limited to payynnur area.

5
 CHAPTER – 2
THEORETICAL FRAMEWORK

6
 2.1 INSURANCE

Insurance occupies an important place in the complex modern world since risk, which can be
insured, has increased enormously in every walk of life. This has led to growth in the
insurance business and evolution of various types of insurance covers. The insurance sector
acts as a mobilize of savings and a financial intermediary and is also a promoter of
investment activities. It can play a significant role in the economic development of a country,
while economic development itself can facilitate the growth of the insurance sector. This
chapter provides an overview of the insurance sector in India, its origin and growth. It begins
by defining insurance as a concept, followed by a discussion on the importance of insurance
for individuals, households, and the economy.

2.2 CONCEPTS OF INSURANCE

Insurance is a form of risk management which is used primarily to hedge against the risk of
contingent, uncertain loss. Insurance is defined as the equitable transfer of the risk of loss,
from one entity to another, in exchange for payment. Insurance is essentially an arrangement
where the losses experienced by a few are extended among many who are exposed to similar
risks. It is a protection against financial loss that may occur due to an unexpected event. The
transaction involves the insured assuming a guaranteed and known, relatively small, loss in
the form of payment to the insurer in the exchange for the insurer’s promise to compensate or
indemnify the insured in the case of large, possibly devastating, and loss.

2.3 HEALTH INSURANCE

Launched in 1986, the health insurance industry has grown significantly mainly due to

liberalization of economy and general awareness. According to the World Bank, by 2010, more

than 25% of India’s population had access to some form of health insurance. There are

standalone health insurers along with government sponsored health insurance providers, until

recently, to improve the awareness and reduce the procrastination for buying health insurance,

the General Insurance Corporation of India and the Insurance Regulatory and Development

7
Authority had launched an awareness campaign for all. Health Insurance is a method to finance

healthcare. In a health insurance program, people who have the risk of a certain event

contribute a small amount (premium) toward a health insurance fund. This fund is then used to

treat patients who experience that particular event (e.g., hospitalization).

2.4 HEALTH INSURANCE POLICIES

Health insurance in India typically pays for only inpatient hospitalization and for treatment at

hospitals in India. Outpatient services were not payable under health policies in India. The

First health policies in India were Med claim policies. In 2000 government of India liberalized

insurance and allowed private players into the insurance sector. The advent of private insurers

in India saw the introduction if many innovative products like family floater plans, top-up

plans, critical illness plans, hospital cash and top up policies. The health insurance sector

covers around 10% in density calculations. One if the main reasons for the low penetration and

coverage if health insurance is the lack of competition in the sector. The insurance Regulatory

Authority of India (IRDA) which is responsible for insurance policies in India can create health

circles, similar to telecom circles to promote competition.

Health insurance plans in India today can be broadly classified into these categories.

 Hospitalization
Hospitalization plans are indemnity plans that pay cost of hospitalization and medical
costs of the insured subject to the sum insured. The sum insured can be applied on a per
member basis in case of individual health policies or on a floater basis in case of family
floater policies. Inn case of floater policies the sum insured can be utilized by any of
Members insured under the plan. These policies do not normally pay any cash benefit.
In addition to hospitalization benefits, specific policies may offer a number of
additional benefits like maternity and newborn coverage, day care procedures for
specific procedures, pre- and post-hospitalization care, domiciliary benefits where
patients cannot be moved to a hospital, daily cash, and convalescence.
There is another type of hospitalization policy called a top-up policy . Top up policies
have a high deductible typically set a level of existing cover. This policy is targeted at

8
 people who have some amount of insurance from their employer. If the employer
provided cover is not enough people can supplement their cover with the top-up policy.
However, this is subject to deduction on every claim reported for every member on the
final amount payable.
 Family Floater Health Insurance
Family health insurance plan covers entire family in one health insurance plan. It works
under assumption that not all member of a family will suffer from illness in one time. It
covers hospital expense which can be pre and post. Most of health insurance companies
in India offering family insurance have good network of hospitals to benefit the insurer
in time of emergency.
 Pre-Existing Disease Cover Plans
It offers covers against disease that policyholder had before buying health policy. Pre-
Existing Cover Plans offers cover against pre-existing disease e.g. diabetes, kidney
failure and many more. After waiting period of 2 to 4 years it gives all covers to
insurer.
 Senior Citizen Health Insurance
As name suggest these kinds of health insurance plans are for older people in the
family. It provides Covers and protection from health issues during old age. According
to IRDA guideline, each insurer should provide cover up to age of 65 years.
 Maternity Health Insurance
Maternity health insurance ensures coverage for maternity and other additional
expenses. It takes care of both pre and post natal care, baby delivery ( either normal or
caesarean). Like other insurance, the maternity insurance provider have wide range of
network hospitals and takes care of ambulance expense.
 Critical illness plans
These are benefit based policies which pay a lump sum (fixed) benefit amount on
diagnosis of covered critical illness and medical procedures. These illnesses are
generally specific and high severity and low frequency in nature that cost high when
compared to day-to-day medical/treatment need. E.g. heart attack, cancer, stroke etc.

9
 Key aspects of health insurance
Payment options
 Direct Payment or Cashless Facility: Under this facility, the person does not
need to pay the hospital as the insurer pays directly to the hospitals. Under the
cashless scheme, the policyholder and all those who are mentioned in the policy
can undertake treatment from those hospitals approved by the insurer.
 Reimbursement at the end of the hospital stay:
After staying for the duration of the treatment, the patient can take a
reimbursement from the insurer for the treatment that is covered under the
policy undertaken.
Cost and duration
 Policy price range: Insurance companies offer health insurance from a sum
insured of Rs.5000/- for micro-insurance policies to a higher sum insured of
Rs.50 lacks and above. The Common insurance policies for health insurance are
usually available from Rs.1 lack to Rs.5 lacks.
 Duration: Health insurance policies offered by non-life insurance companies
usually last for a period of one year. Life insurance companies offer policies for
a period of several years.

2.5 AWARENESS ABOUT HEALTH INSURANCE

The stage of development of health insurance in India may be described as at an embryonic

stage, with the poor unaware of it, and thus not taking advantage of the same. Some of the
reasons for this state of unawareness among the poor are:

1. Illiteracy. Education is a key factor in influencing the decision to opt for insurance.
Absence of the same makes the poor unaware of the advantages of health insurance.
2. Lack of information is also a major factor. Financial literacy, and information, both are
lacking in the poor.
3. At the very onset, the decision to avail insurance is influenced by factors like agents,
friends and relatives. With the maximum population of the poor in rural areas, the friends
and relatives of the poor are also in a similar situation and thus are not qualified to give
advice; and the agents of insurance companies find it difficult to reach the most remote
corners to counsel them and thus the rural market remains untapped.

10
2.6 GOVERNMENT INTERVENTION

Insurance was never an option for the poor in the past. Provision of free health services to the
poor has not been very successful due to shrinking budgetary support to the public health
services, inefficiency in provision, and unacceptably low quality of these services. Keeping in
mind that even the poor can make small contributions periodically, and they would have the
option of going to public or private service provider, the government has introduced the

Rashtriya Swasthya Bhima Yojana(RSBY). The RSBY, launched in 2008,is a mammoth

health insurance scheme for almost half a billion people who live below poverty line.

 From Diagnosis to Recovery – “Care” at every step!

We understand that the meter doesn’t start from the time of diagnosis and goes on even
post discharge. We stand with you throughout the journey and not just for an event.
 30 Day Pre- Hospitalization Coverage
The procedures that you undergo before getting hospitalized finally lead you to a
hospital, such as investigative tests and routine medication, can be quite financially
draining. We cover the medical expenses incurred by you up to 30 days before your
hospitalization.
 Ambulance Cover

It’s your utmost concern that you get the medical attention, you require as soon as
possible, especially in an emergency. Which is why, we reimburse expenses incurred
by you while availing a domestic road ambulance during your hospitalization. Not just
this, some plans of our product care also offers coverage for availing an Air Ambulance
if suggested by a docter.

 In-Patient Hospitalization
We pay for – room charges, nursing expenses and intensive care unit charge, surgeons
fee, doctor’s fee, anesthesia, blood, oxygen, operation, theater charges, etc.; If you are
admitted to a hospital for in-patient care, for a minimum period of 24 consecutive
hours.
 Room Rent
We reimburse every expense occurred while you’re staying in single or private room.
You can also upgrade your room should there be a need to and is recommended by a
treating doctor.

11
 ICU Charges
In time of an emergency we believe your focus should be only on your recovery. Hence
we take care of those ICU Charges that come in your way of getting a quality treatment.
 60-Day Post-Hospitalization Coverage
Expense don’t end once you’re discharged which is why even we don’t rest unless
you’re completely ready to take all the challenges of life head on. We reimburse
expenses such as doctor consultations, diagnosis test; medications etc. that you incur up
to 60 days post your hospitalization.
 Annual Health Check-up
We believe in the old adage that an ounce of prevention is better than a pound of cure.
This is why we give an Annual Health Check-up for yourself and all members covered
by your policy, including children.
 Automatic Recharge of Sum Insured
Keep your worries regarding medical expenses outside the door with Automatic
Recharge of Sum Insured. If you ever run out of your health cover due to claims made,
we will reinstate the entire Sum Insured amount of your policy. Thus additional amount
can be used by you for any other ailment or by any other insured member for treatment
of any ailment.
 No-Claim Bonus
We raise a cheer to good health for every year that you don’t claim by increasing your
Sum Insured by 10%, up to a maximum of 50% in consecutive 5 years.
 No Upper Age Limit of Enrollment
All our plans including ‘care’ come with no upper age limit of enrollment i.e. even if a
person is 100 years old, they can definitely apply.
 Lifelong Renewability
We don’t leave you in between the journey and honor our commitment by giving our
customers option of lifelong renewability i.e. once enrolled an individual can continue
to stay covered throughout one’s life, provided they renew their policy on time every
year.
 Even alternate treatments are covered
We understand that sometimes non-allopathic treatments may prove to be more
effective. Whether it is Ayurveda, Unani, Sidha or Homeopathy, choose the treatment
that suits you and we will cover it up to a specified limit and varies according to the
plan chosen.

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2.7 BENEFITS TO HEALTH INSURANCE POLICIES

1. Prevention

One of the most significant advantages of having health insurance is the ability to
prevent diseases through early detection and doctor recommended lifestyle changes.
This prevention not only keeps citizens healthier, but it also saves money on the
expense of the health care that would otherwise be required to deal with the problem
when it arises.
Those without insurance do not usually have the money to spend on regular
preventative visits to the doctor when there is no apparent problem. it results in more
sickness for uninsured people, which leads to increased healthcare costs when the
industry ends up treating major illnesses without the ability to collect payment from
those patients.
2. Peace of Mind
Having health insurance leads to Peace of Mind for those who have it. if an nagging
problem(such as an unusual pain), persists in someone with health insurance they can
go to the doctor without significant out-of-pocket expense and get it checked out even if
it leads to diagnostic testing. When they find out they have nothing to worry about or
that they are set up to receive the proper treatment, it can be a burden off the shoulders
of the patient.
Those without health insurance may suffer with symptoms for months or years without
ever knowing what is causing them simply because they know they cannot afford to
have it diagnosed and treated. this inaction leads to excessive worry about potential
health problems.
3. Less Lost Time
People with health insurance who gets sick can take a sick day from work, visit the
doctor, get treated and possibly be back to work in a day or two if the illness is minor. It
is an advantage to the employee and employer for this quick and easy access to medical
attention, since it reduces their last time on the job.
4. Premiums and Coverage
Main disadvantage of health insurance is the fact that it costs money. Even though it
can potentially save a patient thousands of dollars by having it, there are still
monthly premiums that must be paid in order to take advantage of the benefits. In

13
 addition, the constantly rising premiums do not necessarily indicate a higher level
of coverage.
5. Alternative Treatment

In recent years, the popularity of alternative treatment has increased manifold. this
has prompted me insurance companies to cover alternative treatments, such
Ayurveda, homeopathy and yoga.

2.8 DISADVANTAGES OF HEALTH INSURANCE POLICIES

1. Cost

Health insurance can be very costly even for those that have a health insurance plan through
their employers. This cost can sometimes be so expensive that the person may struggle to
make payments. This is problematic for those that have a low income or are self-employed.
Families may also have a great deal of difficulty affording coverage for the entire family
because of the cost. In addition, even if someone is able to afford health insurance, they may
not be able to afford the co-pays.

2. Complicated Rules

Another disadvantage of health insurance is the complicated nature of using it. Many policies
require referrals instead of allowing a patient to go straight to a specialist. They may exclude
certain medications from coverage or refuse to pay for supposed “elective” procedures that
may not be so elective in the patient or doctor’s opinion.

3. Lack of Choice

A significant disadvantage of many health insurance policies is the inability of the insured to
choose which doctor they see or which hospitals they use. While some policies offer a wider
range of choices, most do not have complete freedom in this regard.

2.9 HEALTHCARE ACCESS IN RURAL COMMUNITIES

Access barriers. A 1993 National Academies report, Access to healthcare in America, defined
access as the timely use of personal health services to achieve the best possible health
outcomes. A 2014 RUPRI Health Panel report on rural healthcare access collects additional
definitions of access, along with measures that can be used to determine access.

14
Ideally, residents should be able to conveniently and confidently access services such as
primary care, dental care, behavioral health, emergency care, and public health services.
According to Healthy People 2020, access to healthcare is important for :

 Overall physical, social, and mental health status

 Prevention of disease
 Detection and treatment of illness
 Quality of life
 Preventable death
 Life expectancy

Rural residents often experience barriers to healthcare that limit their ability to obtain the care
they need. In order for rural residents to have sufficient healthcare access, necessary and
appropriate services must be available and obtainable in a timely manner. Even when a
adequate supply of healthcare services exists in the community, there are other factors to
consider in terms of healthcare access. For instance, to have good healthcare access, a rural
resident must also have :

 Financial means to pay for services, such as health insurance coverage that is accepted by
the provider.
 Means to reach and use services, such as transportation to services which may be located
at a distance, and the ability to take paid time off of work to use such services.
 Confidence in their ability to communicate with healthcare providers, particularly if the
patient is not fluent in English or has poor health literacy.
 Confidence in their ability to use services without compromising privacy.
 Confidence in the quality of the care that they will receive.
This guide provides an overview of barriers to healthcare access in rural America and
how communities and policymakers can help improve healthcare access for rural
residents. The guide includes information on barriers to care, including workforce
shortages, health insurance status, distance and transportation, poor health literacy, and
the stigma of certain conditions such as mental health or substance abuse issues for those
in rural communities.

15
 CHAPTER – 3

DATA ANALYSIS & INTERPRETATION

16
INTRODUCTION
Analysis of the collected data is done to draw conclusions and to make interpretations.
Primary data collected through questionnaire are presented in the form of tables and figures.
The data collected are converted into percentages. These tables may include much more data
than is necessary to communicate specific information. Tables can clearly convey large
amounts of information that would be cumbersome to write in paragraph form.
Figures are used to represent the data to make analysis and interpretation more easy and
attractive. The purpose of graphical presentation of data is to provide a quick and easy-to-
read picture of information that clearly shows what otherwise takes a great deal of
explanation.

Table No: 3.1

Habit Of Taking Health Insurance Policies

Opinion No. Of Respondent Percentage

Yes 29 58
No 21 42
Total 50 100
Source: Primary data
Figure No: 3.1
Habit Of Taking Health Insurance Policies

YES
NO

Interpretation : Table (3.1) shows habit of taking health insurance policies.

17
 Table No: 3.2

Whom You Committed Funds On Health Insurance

Fund No. Of Respondent Percentage

Self 18 36

Children 10 20

Spouse 3 6

Parents 15 30

Others 4 8

Total 50 100

Source: Primary data

Figure No: 3.2

Whom You Committed Funds On Health Insurance

40
30
20
10 PERCENTAGE
0
SELF
CHILDREN
SPOUSE
PARENTS
OTHERS

Interpretation: Table (3.2) shows whom you committed funds on health

insurance. 36 % of people committed funds on self, 30% of people were
parents, 20% were children.

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 Table No: 3.3

Source Of Information On Health Insurance

Information No. Of Respondents Percentage

Newspaper 9 18

Internet 10 20

Hospitals 20 40

Insurance Agents 4 8

Company Broachers 2 4

Others 5 20

Total 50 100

Source: Primary Data

Figure No: 3.3

Source Of Information On Health Insurance

40
20
0
PERCENTAGE

Interpretation: The above tables shows get information on health insurance.

32% respondents have got information about health insurance from hospitals
and only 4% of respondents have got information on company broacher.

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 Table No: 3.4

Providers Of Insurance Policies

Company No. Of Respondents Percentage

Reliance General Insurance 44 88

Co. Ltd

National Insurance Co. Ltd 0 0

Others 6 12

Total 50 100

Source: Primary Data

Figure No: 3.4

Providers Of Insurance Policies

NATIONAL
INSURANCE CO.LTD
0% OTHERS
12%

RELIACE GENERAL
INSURANCE CO.LTD
88%

Interpretation: The above table shows provide insurance company to peoples.

Most of the respondent has chosen Reliance General Insurance Co. Ltd(42%).
And National Insurance Co. Ltd chosen by the respondent becomes nil.

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 Table No: 3.5

Different Scheme Of The Health Insurance Policies

Scheme No. Of Respondent Percentage

Pre & Post Hospitalization 22 44

Annual Health Check Up 19 38

Others 9 18

Total 50 100

Source: Primary Data

Figure No: 3.5

Different Scheme Of The Health Insurance Policies

50
40
30
20
10 PERCENTAGE
0
PERCENTAGE
PRE&POST
HOSPITALIZATION ANNUAL HEALTH
CHECK UP OTHERS

Interpretation: The no.3.5 shows, scheme of the health insurance policies.

44% of respondent has satisfied with pre & post hospitalization, 38% of
respondents has satisfied with annual health check up, and 18% of respondents
have others.

21
 Table No: 3.6

Factors Influencing While Selecting Health Insurance Policies

Factors No. Of Respondent Percentage

Amount 19 38

Insurer 2 4

Coverage 21 42

Period Of Earnings 4 8

Others 4 8

Total 50 100

Source: Primary Data

Figure No: 3.6

Factors Influencing While Selecting Health Insurance Policies

45
40
35
30
25
20
PERCENTAGE
15
10
5
0
AMOUNT INSURER COVERAGE PERIOD OF OTHERS
EARNINGS

Interpretation: Table no. 3.6 shows, factors influencing health insurance

policies. 42% of them said that coverage factor influence in taking health
insurance policies, 38% of them said that amount is influence in taking
insurance policies and only 4% of them said that insurer influence in taking
health insurance policies.

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 Table No: 3.7

Health Insurance Policy Claim In Last 2 Years

Opinion No. Of Respondent Percentage

Yes 0 0

No 50 100

Total 50 100

Source: Primary Data

Figure No: 3.7

Health Insurance Policy Claim In Last 2 Years

100

50
percentage
0
percentage
YES
NO

Interpretation: Tables shows that health insurance policy claim in last 2 years.
All of them have not claim any health insurance policies in last 2 years.

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 Table No: 3.8

Reason For Taking Health Insurance Policy

Reason No.Of Respondent Percentage

Tax Benefit 0 0

Expecting Health Problems 41 82

Others 9 18

Total 50 100

Source: Primary Data

Figure No: 3.8

Reason For Taking Health Insurance Policy

100
80
60
40
20 PERCENTAGE
0

TAX BENEFIT PERCENTAGE

EXPECTING
HEALTH OTHERS
PROBLEMS

Interpretation: Table no. 3.8 shows, reason for taking health insurance
policies. 82% of respondent has taking health insurance policy while
preventing expecting health problems and tax benefit basis taking policy is null

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 Table No: 3.9

Opinion About Life Time Policies

Opinion No. Of Respondent Percentage

Yes 18 36

No 32 64

Total 50 100

Source: Primary Data

Figure No: 3.9

Opinion About Life Time Policies

YES
36%

NO
64%

Interpretation: Table shows the opinion about peoples policy is life time
policies. 64% of them said their policy is not life time policies and 36% of them
said that their policy become life time policies.

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 Table No: 3.10

Problems While Selecting Health Insurance Policy

Opinion No.Of Repondent Percentage

Yes 26 52

No 24 48

Total 50 100

Source: Primary Data

Figure No: 3.10

Problems While Selecting Health Insurance

52

50

48 PERCENTAGE
46

YES
NO

Interpretation: Table no. 3.10 shows any problems while selecting health
insurance policy. 52% of respondent has face problems while selecting health
insurance policy and 48% of respondent has no problems faced.

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 CHAPTER – 4

FINDINGS, SUGGESTIONS AND CONCLUSION

27
4.1 FINDINGS

 32% of the respondents have got the information about health insurance from
hospitals
 48% of the respondents have Hospitalization/ Accident in during last one year.
 No one can claim insurance policies in last two years because they are not aware this
 64% of the respondent’s policy is not life time policies.
 52% of the respondent have faced on problems about while selecting health insurance
policies. Because high premium charged by private companies and in rural area
insurance is treated as additional burden than benefit. Some hospitals not subscribing
to health insurance because money back on maturity is not provided by Govt. scheme.
 In this study 58% of the respondent have habit of taking health insurance policies.
 In this study 42% of the respondent has coverage, amount etc. influence in taking
health insurance policies. Fewer respondents have insurer influence in taking policies.

4.2 SUGGESTION

 About 69% of India’s total populations are living in rural area or village and the
income level of rural peoples is very less, so it is important for the Government to
support financially with regard to medical expense.
 Most people do not take out health insurance because they are not aware of it, so
the use of digital media to bring information to the people should be improved.
 Private insurance companies need to special health insurance policies for rural
people
 Introduction of health insurance policies which covers money back facility on
maturity along with regular feature of health insurance.

4.3 CONCLUSION

The Indian health insurance industry is growing at a fast pace and so are the issues and
challenges linked to bringing in synergy within the system. With the rising health care cost,
increase in disposable income and high out-of-pocket expenditure for finding healthcare, the
only way forward for financing health care in a country like India is through health insurance
mechanism.

28
It is concluded from this study that respondents are aware about health insurance but denied
to take health insurance or med claim policies. Health insurance is emerging to be an
important financing tool in meeting health care needs of the poor. In rural area special efforts
are essential to foster the awareness about the health insurance. Mere creation of awareness
does not conclude the objective also there is a need to induce the people to subscribe for
health insurance scheme. Majority of the peoples are unaware the insurance policies.

BIBLIOGRAPHY
BOOKS
 Understanding The insurance industry,2018 Edition
 Easy Healthcare Choose Your Health Insurance, Lori- Ann Rickard, J.D

WEBLIOGRAPHY

 https://en.m.wikipedia.org/wiki/Health_in_India
 www.healthinurance.com

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 ANNEXURE

QUESTIONNAIRE

A STUDY ON THE AWARENESS OF HEALTH INSURANCE

AMONG RURAL PEOPLE WITH SPECIAL REFERENCE TO
PAYYANNUR AREA

1. Name:
2. Age:
3. Education :

a) Below SSLC b) SSLC-Plus Two c) UG

d) PG e) Others

4. Monthly income of the family ?

a) Less than 5000 b) 5000-10000 c) 10000-15000

d) 15000-20000 e) Above 20000

5. Do you have the habit of taking health insurance policies ?

a) Yes b) No

6. If yes, for whom you committed your funds on health insurance?

a) Self b) Children c) Spouse

d) Parents e) Others

7. From where you get the information on Health Insurance?

a) News paper b) Internet c) Hospitals

d) Insurance agents e) Company broachers f) Others

30
8. Name of the provider company?

a) Reliance General Insurance Co. Ltd

b) National Insurance Co. Ltd c) Others

9. Name of the scheme?

a) Pre & Post hospitalization b) Annual health check up

c) Others

10. Which factors are influencing for selecting insurance policies?

a) Amount b) Insurer c) Coverage

d) Period of earnings e) Others

11. Have you made any Health Insurance Policy claim in the last 2 years?

a) Yes b) No

12. What is the reason for taking Health Insurance Policy?

a) Tax benefit b) Expecting health problems

c) Others

13. Whether your policy is the life time policy?

a) Yes b) No

14. Do you face any problems while selecting Health Insurance Policy?

a) Yes b) No

31