BA6006 - MERCHANT BANKING AND FINANCIAL SERVICES

LTPC
3003
UNIT I MERCHANT BANKING 5
Introduction – An Overview of Indian Financial System
Merchant Banking in India-Recent Developments and Challenges ahead
Institutional Structure - Functions of Merchant Bank
Legal and Regulatory Framework – Relevant Provisions of Companies Act – SERA –
SEBI guidelines – FEMA, etc. – Relation with Stock Exchanges and OTCEI.
UNIT II ISSUE MANAGEMENT 12
Role of Merchant Banker in Appraisal of Projects
Designing Capital Structure and Instruments –
Issue Pricing – Book Building- Preparation of Prospectus
Selection of Bankers, Advertising Consultants, etc.
Role of Registrars – Bankers to the Issue, Underwriters, and Brokers –
Offer for Sale- Green Shoe Option – E-IPO, Private Placement – Bought out Deals –
Placement with FIs,MFs, FIIs, etc. Off – Share Issues – Issue Marketing – Advertising Strategies – NRI Marketing –Post Issue
Activities.
UNIT III OTHER FEE BASED SERVICES 10
Mergers and Acquisitions
Portfolio Management Services
Credit Syndication – Credit Rating
Mutual Funds – Business Valuation.
UNIT IV FUND BASED FINANCIAL SERVICES 10
Leasing and Hire Purchasing
Basics of Leasing and Hire Purchasing
Financial Evaluation.
UNIT V OTHER FINANCIAL SERVICES 8
Consumer Credit – Credit Cards
Real Estate Financing – Bills Discounting
Factoring and Forfeiting
Venture Capital – Offshore Funding.
Total: 45
TEXT BOOKS
1. M.Y.Khan, Financial Services, 4th Edition, Tata McGraw Hill, 2008.
2. Nalini Prava Tripathy, Financial Services, PHI Learning, 2008
REFERENCES
1. S Gurusamy, Financial Services, Tata McGraw Hill, 2008.
2. Machiraju, Indian Financial System, Vikas Publishing House, 2nd Edition, 2002.
3. Varshney P.N. & Mittal D.K., Indian Financial System, Sultan Chand & Sons, New Delhi.
2000.
4. Sasidharan, Financial Services and System, Tata McGraw Hill, New Delhi, 1st Edition,
2008.
 SHIVANI SCHOOL OF BUSINESS MANAGEMENT
COURSE PLAN – ACADEMIC YEAR-2011-2012

Staff Name : B.NARAYANAN & M.ARIVAZHAGAN

Subject Code : BA6006 - MERCHANT BANKING AND FINANCIAL SERVICES
Trimester : IV
List of Text Books:
T1. M.Y.Khan, Financial Services, 4th Edition, Tata McGraw Hill, 2008.
Reference Books:
R1. S Gurusamy, Financial Services, Tata McGraw Hill, 2008.
R2. Machiraju, Indian Financial System, Vikas Publishing House, 2nd Edition, 2002.
R3. Varshney P.N. & Mittal D.K., Indian Financial System, Sultan Chand & Sons, New Delhi.
S.No Topic Name Ref.Books No.of Hrs. Cum. Hrs.

UNIT I
MERC
HANT
BANKI
NG
1. Introduction – An Overview of Indian Financial System T1, R1,R2,R3 1 1
2. Merchant Banking in India-Recent Developments and Challenges T1, R1,R2,R3 1 2
ahead
3. Institutional Structure - Functions of Merchant Bank T1, R1,R2,R3 2 4
4. Legal and Regulatory Framework – Relevant Provisions of T1, R1,R2,R3 3 7
Companies Act – SERA –
5. SEBI guidelines – FEMA, etc. – Relation with Stock Exchanges and T1, R1,R2,R3 3 10
OTCEI.

UNIT
II
ISSUE
MANA
GEME
NT
6. Role of Merchant Banker in Appraisal of Projects T1, R1,R2 1 11
7. Designing Capital Structure and Instruments T1, R1,R2 2 13
8. Issue Pricing – Book Building- Preparation of Prospectus T1, R1,R2 2 15
9. Selection of Bankers, Advertising Consultants, etc. T1, R1,R2 2 17
10. Role of Registrars – Bankers to the Issue, Underwriters, and T1, R1,R2 2 19
Brokers
11. Offer for Sale- Green Shoe Option – E-IPO, Private Placement – T1, R1,R2 3 22
Bought out Deals
12. Placement with FIs,MFs, FIIs, etc. Off – Share Issues – Issue T1, R1,R2 3 25
Marketing – Advertising Strategies – NRI Marketing –Post Issue
Activities

UNIT
III
OTHE
R FEE
BASED
SERVI
CES
13. Mergers and Acquisitions T1, R1 3 28
14. Portfolio Management Services T1, R1 2 30
15. Credit Syndication – Credit Rating T1, R1 2 32
16. Mutual Funds – Business Valuation. T1, R1 3 35

UNIT
IV
FUND
BASED
FINAN
CIAL
SERVI
CES
17. Leasing and Hire Purchasing T1, R1 3 38
18. Basics of Leasing and Hire Purchasing T1, R1 4 42
19. Financial Evaluation T1, R1 3 45
 UNIT
V
OTHE
R
FINAN
CIAL
SERVI
CES
20. Consumer Credit – Credit Cards T1, R1 2 47
21. Real Estate Financing – Bills Discounting T1, R1 3 50
22. Factoring and Forfeiting T1, R1 2 52
23. Venture Capital – Offshore Funding. T1, R1 2 54

Exam Details Date

I Unit Test
II Unit Test
III Unit Test
IV Unit Test
Model Exam
Assignments :
1. Role of Merchant Banker in Appraisal of Projects
2. Mergers and Acquisitions
3. Factoring and Forfeiting

Staff in Charge Director

SHIVANI SCHOOL OF BUSINESS MANAGEMENT

COURSE PLAN – ACADEMIC YEAR-2011-2012

Staff name : Dr.S.Suriyamoorthi & L.Ranjani

Subject Code : BA6010-Entrepreneurship Development
Trimester : IV
List of Reference Books:
R1 – Entrepreneurship - Hisrich
R2 – Entrepreneurship Development - P.Saravanavel
R3 – Entrepreneurship Development - S.S.Khanka
R4 – Projects – Planning, Analysis, Selection - Prasanna Chandra
R5 – Entrepreneurship Development - P.C.Jain

S.No Topic Name Ref.Books No. of Cum. Hrs.

Hrs.
Unit I – Entrepreneurial Competence
1. Entrepreneurship concept, Entrepreneurship as a career R1,R2,R3 2 2
2. Personality characteristics of a successful Entrepreneur R1,R2,R3 2 4
3. Knowledge and skills required for an entrepreneur R1,R3 3 7
Unit –II Entrepreneurship Environment
4. Business Environment – Role of family and society R3 3 10
5. Entrepreneurship development training and other support R3 4 14
organizational services
6. Central and state Government Industrial policies and Regulations R3 4 18
7. International Business R3 4 22
Unit-III Business Plan Preparation
8. Sources of product for business – pre-feasibility study – Criteria R3 3 25
for selection of product
9. Ownership – Capital Budgeting R3,R5 3 28
10. Project profile preparation – Matching Entrepreneur with the R3,R4,R5 4 32
project
11. Feasibility report for preparation and evaluation criteria R3,R4 4 36
Unit –IV Launching and Development of Small Business
12. Finance Mobilization R3 2 38
13. Human resource mobilization R3 3 41
 14. Operations Planning R3 3 44
15. Market and channel selection – Growth Strategies – Product R3 4 48
launching
Unit-V Management of Small Business
16. Monitoring and evaluation of business R3,R5 3 51
17. Preventing sickness and rehabilitation of Business units R3 3 54

Exam Details Topic Number Date

I Cycle Test 1-6
II Cycle Test 7 -11
III Cycle Test 1-17
Assignments :
1. Inspired Entrepreneur
2. Business Plan preparation
3. To Launch a New product

Staff in Charge Director

BA9202 ECONOMIC ANALYSIS FOR BUSINESS LT P C
4004
UNIT I INTRODUCTION 8
The themes of economics – scarcity and efficiency
Three fundamental economic problems –
Society’s capability – Production possibility fronties (PPF)
Productive efficiency Vs economic efficiency
Economic growth & stability – Micro economies and Macro economies
The role of markets and government – Positive Vs negative externalities.
UNIT II CONSUMER AND PRODUCER BEHAVIOUR 13
Market – Demand and Supply
Determinants – Market equilibrium
Elasticity of demand and Supply
Consumer behaviour – Consumer equilibrium
Approaches to consumer behaviour
Production – Short-run and long-run Production Function
Returns to scale – economies Vs diseconomies of scale
Analysis of cost – Short-run and long-run cost function
Relation between Production and cost function.
UNIT III PRODUCT AND FACTOR MARKET 13
Product market – perfect and imperfect market
Different market structures – Firm’s equilibrium and supply
Market efficiency – Economic costs of imperfect competition
Factor market –Land, Labour and capital
Demand and supply – determination of factor price
Interaction of product and factor market
General equilibrium and efficiency of competitive markets.
UNIT IV PERFORMANCE OF AN ECONOMY – MACRO ECONOMICS 13
Macro-economic aggregates
Circular flow of macroeconomic activity
National income determination
Aggregate demand and supply – Macroeconomic equilibrium
Components of aggregate demand and national income
Multiplier effect – Demand side management
Fiscal policy in theory.
UNIT V AGGREGATE SUPPLY AND THE ROLE OF MONEY 13
Short-run and Long-run supply curve
Unemployment and its impact – Okun’s law
Inflation and the impact – reasons for inflation – Demand Vs Supply factors
Inflation Vs Unemployment tradeoff – Phillips curve
Short- run and long-run –Supply side Policy and management
Money market- Demand and supply of money
Money-market equilibrium and national income – the role of monetary policy.
TOTAL: 60 PERIODS
TEXT BOOKS
1. Paul A. Samuelson and William D. Nordhaus, Economics, 18th edition, TataMcGraw Hill, 2005.
2. William Boyes and Michael Melvin, Textbook of economics, Biztantra, 2005.
3. N. Gregory Mankiw, Principles of Economics, 3rd edition, Thomson learning, New Delhi, 2007.
4. Richard Lipsey and Alee Charystal, Economics, 11th edition, Oxford University Press, New Delhi, 2008.
5. Karl E. Case and Ray C. fair, Principles of Economics, 6th edition, Pearson Education Asia, New Delhi, 2002.
 SHIVANI SCHOOL OF BUSINESS MANAGEMENT
COURSE PLAN – ACADEMIC YEAR-2011-2012

Staff Name : B.NARAYANAN

Subject Code : BA9202 ECONOMIC ANALYSIS FOR BUSINESS
Semester : I
List of Text Books:
T1. Paul A. Samuelson and William D. Nordhaus, Economics, 18th edition, TataMcGraw Hill, 2005.
T2. William Boyes and Michael Melvin, Textbook of economics, Biztantra, 2005.
T3. N. Gregory Mankiw, Principles of Economics, 3rd edition, Thomson learning, New Delhi, 2007.
T4. Richard Lipsey and Alee Charystal, Economics, 11th edition, Oxford University Press, New Delhi, 2008.
T5. Karl E. Case and Ray C. fair, Principles of Economics, 6th edition, Pearson Education Asia, New Delhi, 2002.
S.No Topic Name Ref. Books No.of Hrs. Cum. Hrs.

UNIT I
INTRO
DUCTI
ON
1. The themes of economics – scarcity and efficiency T1, T2,T5 1 1
2. Three fundamental economic problems – T1, T2,T5 2 3
3. Society’s capability – Production possibility fronties (PPF) T1, T2,T5 2 5
4. Productive efficiency Vs economic efficiency T1, T2,T5 2 7
5. Economic growth & stability – Micro economies and Macro economies T1, T2,T5 2 9
6. The role of markets and government – Positive Vs negative externalities T1, T2,T5 2 11

UNIT II
CONSU
MER
AND
PRODU
CER
BEHAVI
OUR
7. Market – Demand and Supply T1, T2,T5 1 12
8. Determinants – Market equilibrium T1, T2,T5 1 13
9. Elasticity of demand and Supply T1, T2,T5 2 15
10. Consumer behaviour – Consumer equilibrium T1, T2,T5 2 17
11. Approaches to consumer behaviour T1, T2,T5 2 19
12. Production – Short-run and long-run Production Function T1, T2,T5 2 21
13. Returns to scale – economies Vs diseconomies of scale T1, T2,T5 2 23
14. Analysis of cost – Short-run and long-run cost function T1, T2,T5 2 25
15. Relation between Production and cost function. T1, T2,T5 2 27

UNIT
III
PRODU
CT
AND
FACTO
R
MARKE
T
16. Product market – perfect and imperfect market T1, T2,T5 2 29
17. Different market structures – Firm’s equilibrium and supply T1, T2,T5 3 32
18. Market efficiency – Economic costs of imperfect competition T1, T2,T5 2 34
19. Factor market –Land, Labour and capital T1, T2,T5 2 36
20. Demand and supply – determination of factor price T1, T2,T5 2 38
21. Interaction of product and factor market T1, T2,T5 2 40
22. General equilibrium and efficiency of competitive markets. T1, T2,T5 3 43

UNIT
IV
PERFO
RMAN
CE OF
AN
ECONO
MY –
MACR
O
ECONO
MICS
23. Macro-economic aggregates T1, T2,T5 2 45
24. Circular flow of macroeconomic activity T1, T2,T5 3 48
 25. National income determination T1, T2,T5 2 50
26. Aggregate demand and supply – Macroeconomic equilibrium T1, T2,T5 2 52
27. Components of aggregate demand and national income T1, T2,T5 2 54
28. Multiplier effect – Demand side management T1, T2,T5 2 56
29. Fiscal policy in theory T1, T2,T5 3 59

UNIT V
AGGRE
GATE
SUPPLY
AND
THE
ROLE
OF
MONE
Y
30. Short-run and Long-run supply curve T1, T2,T5 2 61
31. Unemployment and its impact – Okun’s law T1, T2,T5 3 64
32. Inflation and the impact – reasons for inflation – Demand Vs Supply factors T1, T2,T5 2 66
33. Inflation Vs Unemployment tradeoff – Phillips curve T1, T2,T5 2 68
34. Short- run and long-run –Supply side Policy and management T1, T2,T5 2 70
35. Money market- Demand and supply of money T1, T2,T5 2 72
36. Money-market equilibrium and national income – the role of monetary policy. T1, T2,T5 3 75

Exam Details Date

I Unit Test
II Unit Test
III Unit Test
IV Unit Test
Model Exam

Assignments:
1. Elasticity and Types of Elasticity of Demand
2. Types of competition
3. Unemployment and its impact on economy

Staff in Charge Director

 No.of Cum.
S.No Topic Name Ref.Books
Hrs. Hrs.

UNI
TI
MER
CHA
NT
BAN
KIN
G
1. Introduction – An Overview of Indian Financial System T1, 1 1
R1,R2,R3
2. Merchant Banking in India-Recent Developments and T1, 1 2
Challenges ahead R1,R2,R3
3. Institutional Structure - Functions of Merchant Bank T1, 2 4
R1,R2,R3
4. Legal and Regulatory Framework – Relevant Provisions of T1, 3 7
Companies Act – SCRA – R1,R2,R3
5. SEBI guidelines – FEMA, etc. – Relation with Stock T1, 3 10
Exchanges and OTCEI. R1,R2,R3

UNI
T II
ISS
UE
MA
NA
GE
ME
NT
6. Role of Merchant Banker in Appraisal of Projects T1, R1,R2 1 11
7. Designing Capital Structure and Instruments T1, R1,R2 2 13
8. Issue Pricing – Book Building- Preparation of Prospectus T1, R1,R2 2 15
9. Selection of Bankers, Advertising Consultants, etc. T1, R1,R2 2 17
10. Role of Registrars – Bankers to the Issue, Underwriters, and T1, R1,R2 2 19
Brokers
11. Offer for Sale- Green Shoe Option – E-IPO, Private T1, R1,R2 3 22
Placement – Bought out Deals
12. Placement with FIs,MFs, FIIs, etc. Off – Share Issues – Issue T1, R1,R2 3 25
Marketing – Advertising Strategies – NRI Marketing –Post
Issue Activities

UNI
T III
OT
HE
R
FEE
BAS
ED
SER
VIC
ES
13. Mergers and Acquisitions T1, R1 3 28
14. Portfolio Management Services T1, R1 2 30
15. Credit Syndication – Credit Rating T1, R1 2 32
16. Mutual Funds – Business Valuation. T1, R1 3 35

UNI
T IV
FU
ND
BAS
ED
FIN
AN
CIA
L
SER
VIC
ES
17. Leasing and Hire Purchasing T1, R1 3 38
18. Basics of Leasing and Hire Purchasing T1, R1 4 42
19. Financial Evaluation T1, R1 3 45

UNI
T V
OT
HE
R
FIN
AN
CIA
L
SER
VIC
ES
20. Consumer Credit – Credit Cards T1, R1 2 47
21. Real Estate Financing – Bills Discounting T1, R1 3 50
22. Factoring and Forfeiting T1, R1 2 52
23. Venture Capital – Offshore Funding. T1, R1 2 54
 Ref. No.of Cum.
S.No Topic Name
Books Hrs. Hrs.

UNI
TI
INT
ROD
UCT
ION
1. The themes of economics – scarcity and efficiency T1, T2,T5 1 1
2. Three fundamental economic problems – T1, T2,T5 2 3
3. Society’s capability – Production possibility fronties (PPF) T1, T2,T5 2 5
4. Productive efficiency Vs economic efficiency T1, T2,T5 2 7
5. Economic growth & stability – Micro economies and Macro economies T1, T2,T5 2 9
6. The role of markets and government – Positive Vs negative externalities T1, T2,T5 2 11

UN
IT
II
CO
NS
U
ME
R
AN
D
PR
OD
UC
ER
BE
HA
VI
OU
R
7. Market – Demand and Supply T1, T2,T5 1 12
8. Determinants – Market equilibrium T1, T2,T5 1 13
9. Elasticity of demand and Supply T1, T2,T5 2 15
10. Consumer behaviour – Consumer equilibrium T1, T2,T5 2 17
11. Approaches to consumer behaviour T1, T2,T5 2 19
12. Production – Short-run and long-run Production Function T1, T2,T5 2 21
13. Returns to scale – economies Vs diseconomies of scale T1, T2,T5 2 23
14. Analysis of cost – Short-run and long-run cost function T1, T2,T5 2 25
15. Relation between Production and cost function. T1, T2,T5 2 27

UNI
T III
PR
OD
UC
T
AN
D
FAC
TO
R
MA
RKE
T
16. Product market – perfect and imperfect market T1, T2,T5 2 29
17. Different market structures – Firm’s equilibrium and supply T1, T2,T5 3 32
18. Market efficiency – Economic costs of imperfect competition T1, T2,T5 2 34
19. Factor market –Land, Labour and capital T1, T2,T5 2 36
20. Demand and supply – determination of factor price T1, T2,T5 2 38
21. Interaction of product and factor market T1, T2,T5 2 40
22. General equilibrium and efficiency of competitive markets. T1, T2,T5 3 43

UNI
T IV
PER
FO
RM
AN
CE
OF
AN
EC
ON
OM
Y –
MA
CR
O
EC
ON
OM
ICS
23. Macro-economic aggregates T1, T2,T5 2 45
24. Circular flow of macroeconomic activity T1, T2,T5 3 48
25. National income determination T1, T2,T5 2 50
26. Aggregate demand and supply – Macroeconomic equilibrium T1, T2,T5 2 52
27. Components of aggregate demand and national income T1, T2,T5 2 54
28. Multiplier effect – Demand side management T1, T2,T5 2 56
29. Fiscal policy in theory T1, T2,T5 3 59

UNI
T V
AG
GR
EG
ATE
SU
PPL
Y
AN
D
THE
RO
LE
OF
MO
NE
Y
30. Short-run and Long-run supply curve T1, T2,T5 2 61
31. Unemployment and its impact – Okun’s law T1, T2,T5 3 64
32. Inflation and the impact – reasons for inflation – Demand Vs Supply T1, T2,T5 2 66
factors
33. Inflation Vs Unemployment tradeoff – Phillips curve T1, T2,T5 2 68
34. Short- run and long-run –Supply side Policy and management T1, T2,T5 2 70
35. Money market- Demand and supply of money T1, T2,T5 2 72
36. Money-market equilibrium and national income – the role of monetary T1, T2,T5 3 75
policy.