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Due to the cost effectiveness, accessibility, convenience, and large user base, the

advent of information technology has resulted in the proliferation of e-businesses.


The worldwide aspect of the internet has brought enormous visibility to small and
medium-sized businesses on the internet, allowing them to effectively promote their
products and services. Software, multimedia, trademarks, artwork, and icons are all
very important in today's touchscreen world. As a forerunner to converging
technologies, mobile phones have evolved into smartphones, while PCs have evolved
into tablets, reducing the utility differences between the two devices.
Unauthorized use or copying of trademarks, service marks protected by the Trademark
Act of 1999, or original music, films, art work, software, multimedia, or literary
content are examples of intellectual property infringements in cyberspace
(protected by the Copyright Act, 1957). Deep linking, framing, piracy of music,
software, and video, as well as other Digital Copyrights infringements, have all
resulted from the unique matrix of cyberspace. International organisations such as
the World Intellectual Property Organization (WIPO) have taken significant steps to
harmonise copyright rules across states.
The copyright regime in India has been strengthened with the enactment of the
Copyright Amendment Act, 2012, which improves the statutory protection available to
authors in both the offline and online worlds. At the same time, it clearly defines
the fair dealing exceptions to copyright. As technology advances, new hybrid
digital works such as multimedia will raise new challenges, necessitating new laws
or clarification of existing laws to handle new issues in copyright protection in
the dynamic digital world.

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