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Article 15 of the new Directive establishes a neighbouring right for press publishers,
allowing them to exploit the online use of their publications by "information society
service providers". This provision is especially tailored to allow press publishers to
charge news aggregation platforms, search engines and social media platforms for
displaying their content in their compilations.
II. Creation of Neighbouring Rights for the Benefit of Press Agencies and
Publishers
Law No. 2019-775 of 24th July, 2019
France became the first country in the EU to France is the first EU member state to
apply this reform and transposed the directive into national law on 24 July 2019. This
Law amends Intellectual Property Code of France (Law No 92-597 of 1 July 1992).
Google unilaterally decided to no longer display press publishers' contents in its search
results unless the publishers authorize such display free of charge. If the publisher
refuses to do so, only a headline and a link to the content will appear instead of the
regular preview.
In their complaint, the press publishers argued that Google’s terms of implementation
of the Act of 24 July 2019 creating the press publishers’ right constitute an abuse of a
dominant position, contrary to 102 of the TFEU, as well as an abuse of economic
dependence.
Google’s behaviour would indeed constitute a deviation from the purpose of the Act of
24 July 2019, with the aim of imposing unfair trading conditions on publishers, under
the threat of being de-indexed from Google’s services.
Alongside the main complaint (case on the merits), the plaintiffs requested interim
measures aimed at ordering Google to enter into good faith negotiations with them.
In its decision of 9 April 2020, the FCA ruled on the request for interim measures and
held that, in view of Google's market share of around 90% and the high barriers to entry
and expansion in this market, Google is likely to have a dominant position on the
French market for general online research services.
Moreover, the FCA considered that Google's practices, under a prima facie view, are
likely to be characterized as anticompetitive. By avoiding any form of negotiation and
remuneration for the display of content protected under neighbouring rights, it
considered (under the same prima facie standard) that Google has imposed unfair
trading conditions on publishers and news agencies.
The FCA held that Google's likely dominant position in the market was the reason why
Google was able to impose such conditions on the press publishers.
a. to negotiate in good faith with the publishers and news agencies who request it,
according to transparent and non-discriminatory criteria, it being specified that
these negotiations will retroactively cover the period since the entry into force of
Act no 2019‐775, i.e. 24 October 2019;
b. to conduct negotiations within three months from the request of a press
publisher or a news agency to open negotiations, and to give the information
mentioned in article L. 218-4 IPC to publishers and news agencies;
c. to provide the Authority with monthly reports on how it is complying with the
decision.
On January 21 2021, Google announced that it will pay French publishers for news
content in a major digital copyright deal.
Google said it would negotiate individual licenses with members of the alliance that
cover related rights and open access to a new mobile service from the company called
News Showcase.
HT and its entities have pre-existing arrangement with Google. However, there is a
good scope to negotiate with Google, relationship pursuant to related or neighbouring
rights, wherein HT must be remunerated for its links and content being used by Google
and allied services, like Google News.
The existing arrangements HT has with Google, are summarized in the table below.
Sr HT entity Google entity Scope of Work
no:
1 HTML Google Asia Pacific KORMO EARLY ACCESS AND CO-MARKETING
(shine.com) Pte Ltd. AGREEMENT - Marketing Activities may include live
events and experiential marketing, social media promotion,
digital advertising, in-app promotion, and traditional
offline advertising
2 HTMSL Google Ireland HT and Google are parties to the Sound Recording and
Limited and Audiovisual Content License agreement
Google Commerce
Ltd.
3 HTDSL Google LLC USA WEB STORIES AGREEMENT - HT will publish the web
stories from the domains:
1. livehindustan.com - 7 stories per week in Hindi
2. hindustantimes.com - 3 stories per week in English
4 HTDSL Google Asia Pacific Analytics 360: Analytics 360 Service collects Customer Data
Pte. Ltd. from Properties at an Uptime Percentage of at least 99.9%.
5 HTDSL Google LLC USA CURATED NEWS AGREEMENT - A modular feature of
Google News (and appearing on other Google products
and services) allowing publishers to curate and showcase
content to Users, whatever the service may be called by
Google.