Strategic Management

Assignment no. 12
Q.1. Define mission and objectives and give examples.

Q.2. Examine the significance of mission statement and goals and objectives in
giving strategic direction to a firm

Q.3. What do you understand by strategic intent? Explain the concept with
corporate examples

Q.4. Outline the typical characteristics of a mission statement and list its
components

Q.5. What are the characteristics of goals?

Q.6. Describe the concept of ‘synergy’ and discuss its significance to strategic
planning.

Q.7. Find the mission statements of the following organizations: (

(a) Procter & Gamble India Ltd (b) Appolo Hospitals

Q.8. Study the objectives of Infosys Figure out the strategic intent.