MISSION STATEMENT

(Produces a user-friendly design of lemon squeezer)

Product Benefit Key Business Assumptions

Primary Market Stakeholders
Description Proposition Goal And Constraints
• Mechanical tool • Have a big • Support • Merchants • New product • Purchasers and
and functional container can company (restaurant and platform user
tool. it can hold a lot of juice strategy of hotel) • Compatible with • Manufacturing
extract juice from • Reduce energy leadership in • Daily use at the other operations
lemons or other when squeezing lemon squeezer home squeezer juice • Service
citrus fruits such • Filter the waste tool company cause operations
as oranges, well • Capture 50% of developed • Distributors and
grapefruit, or mechanical tool something new
• Do not stain resellers
lime. product in sales which is user
hands when
squeezing in primary friendly
market
• User friendly
VISION
• PRODUCE NEW DESIGNS THAT ARE ABLE TO MATCH THE PRODUCTS IN THE MARKET BY IMPROVING EXISTING PRODUCTS IN TERMS
OF WEAKNESSES, CREATING A MORE ATTRACTIVE AND USER-FRIENDLY DESIGN. CREATE PRODUCTS TO MEET ALL THE NEEDS AND
DESIRES OF CONSUMERS WHO WANT CHEAP, COMFORTABLE AND QUALITY PRODUCTS

PRODUCT DESIGN BRIEF

• OUR DESIGN FOCUS ON WHAT?

- USER COMFORT

- LARGE CATCHMENT CONTAINER

- CLEANLINESS
PROBLEM STATEMENT
1. EASILY RUSTY PARTS
- HAS RISKS SUCH AS ROTTEN AND EASILY BROKEN EQUIPMENT. THIS CAN HURT THE HAND
- ENDANGER THE HEALTH OF CONSUMERS WHEN DRINKING BEVERAGES CONTAINING RUST
2. NO UNCOMFORTABLE HANDLE / HANDLE DESIGN
- MAKES IT DIFFICULT FOR USERS TO USE IT
3. SMALL JUICE CATCHMENT ROOM
- MAKES IT DIFFICULT FOR CONSUMERS WHEN THEY WANT TO PRODUCE LEMON JUICE IN LARGE QUANTITIES
- CAUSES LEMON JUICE TO SPILL AND SPLASH OUT DURING SQUEEZING
4. POOR FILTER- LARGE FILTER HOLE SIZE
- THERE IS A LOT OF RESIDUE IN LEMON JUICE
- LEMON SEEDS CAN ALSO GO INTO LEMON JUICE
 PRODUCT PLANNING
Customer need analysis
Idea generation Screening and Scoring
- Survey
- it will have 9 ideation (3 ideation - To select the best ideation using the
- The weakness of establish product group`s member) criteria that customer need
- Criteria product that customer need

Commercialization Testing analysis

- Promote - Safety factor
Product development
- using any type of platform - Stress
- The final ideation need to develop
- Strain
- Displacement
SURVEY RESULT
In this section, the user states the problems In the section, users want a lemon squeezer
of lemon squeezer. (customer need).
PRODUCT SPECIFICATION
Benchmark (3 establish product)

NO NEED IMP

1 LEMON SQUEEZER CONFIRTABLE DESIGN HELD 4

2 LEMON SQUEEZER LARGE JUICE COLLECTOR 5

3 LEMON SQUEEZER GOOD WAST FILTER 4

4 LEMON SQUEEZER DO NOT STAIN FINGER 3

5 LEMON SQUEEZER EASY TO USE 5

6 LEMON SQUEEZER HAVE VARIOUS SIZES OF SQUEEZING CONE 2

7 LEMON SQUEEZER DOES NOT SPREAD OUT WHEN SQUEEZING 4

Table of Customer Need

PRODUCT SPECIFICATION
Benchmark (3 establish product)
METRIC NEED NOS MATRIC IMP UNITS
NO

1 1 GOOD HANDGRIP 4 N

2 2 SIZE JUICE COLLECTOR 5 ml

3 3 GOOD WAST FILTER 4 mm²

4 4,7 APPROPIATE POSITION 3 cm

5 5 USER FREINDLY 5 g

6 6 SIZE OF CONE 2 cm³

Table of Establish Metrics and Units

PRODUCT SPECIFICATION

2
1

6
GOOD WAST FILTER
GOOD HANDGRIP
Benchmark (3 establish product)

USER FREINDLY

SIZE OF CONE
MATRIC

APPROPIATE
COLLECTOR
SIZE JUICE

POSITION
NEED
1 CONFORTABLE DESIGN HELD
•
2 LARGE JUICE COLLECTOR
•
3 GOOD WAST FILTER
•
4 DO NOT STRAIN FINGER
•

5 EASY TO USE
•
6 HAVE VARIOUS SIZES OF SQUEEZING CONE
•
7 DOES NOT SPREAD OUT WHEN SQUEEZING
•

Table of Link Metrics to Units

PRODUCT SPECIFICATION
Benchmark (3 establish product)

LEMON SQUEEZER SQUEEZER MAKER SSGP LEMON

CITRUS MANUAL JUICER TOOL SQUEEZER
JUICER
PRODUCT SPECIFICATION
Benchmark (3 establish product)
METRIC NEED MATRIC IMP UNITS SQUEEZER SSGP LEMON LEMON
NO NOS MAKER JUICER SQUEEZER SQUEEZER
TOOL CITRUS MANUAL
JUICER
1 1 GOOD HANDGRIP 4 N 10 - 8

2 2 SIZE JUICE COLLECTOR 5 ml 50 30 -

3 3 GOOD WAST FILTER 4 mm² 3 2 2

4 4,7 APPROPIATE POSITION 3 cm 0 1 0

5 5 USER FREINDLY 5 g 300 450 200

6 6 SIZE OF CONE 2 cm³ 100 57 20

Table of Benchmark on Customer Need

PRODUCT SPECIFICATION
Benchmark (3 establish product)
NO NEED IMP SQUEEZER SSGP LEMON LEMON
MAKER JUICER SQUEEZER SQUEEZER
TOOL CITRUS MANUAL
JUICER
1 CONFIRTABLE DESIGN HELD 4 •••• •• •••
2 LARGE JUICE COLLECTOR 5 ••••• ••• -
3 GOOD WAST FILTER 4 •• ••• •••
4 DO NOT STRAIN FINGER 3 •• • ••••
5 EASY TO USE 5 •••• •••• •••••
6 HAVE VARIOUS SIZES OF 2 • •• •
SQUEEZING CONE
7 DOES NOT SPREAD OUT 4 • •• •••
WHEN SQUEEZING

Table of Benchmark on Metric

PRODUCT SPECIFICATION
Benchmark (3 establish product)
MET NEED NOS MATRIC IMP UNITS MARGINAL IDEAL
RIC VALUE VALUE
NO
1 1 GOOD HANDGRIP 4 N 8 10

2 2 SIZE JUICE COLLECTOR 5 ml 30 50

3 3 GOOD WAST FILTER 4 mm² 2 3

4 4-7 APPROPIATE POSITION 3 cm 0 1

5 5 USER FREINDLY 5 g 200 450

6 6 SIZE OF CONE 2 cm³ 20 100

Table of Assign Marginal and Ideal Values

PRODUCT SPECIFICATION
Benchmark (3 establish product)

NO MATRIC UNIT VALUE

1 GOOD HANDGRIP N 9

2 SIZE JUICE COLLECTOR ml 40

3 GOOD WAST FILTER mm² 3

4 APPROPIATE POSITION cm 1

5 USER FREINDLY g 325

6 SIZE OF CONE cm³ 60

Table of Set Final Specifications