Assignmet: EFE IFE and CPM analysis

Company: Ikea
Submitted to: Sir Masroor
Group members
Abdul wahid
Shahzaib Haji
Naimat
Masroor Umair

Ikea
external factor evaluation EFE
opportunities weight Rating Weighted score
looking into new markets 0.05 2 0.1
Recyling of wood 0.1 1 0.1
Product Category 0.05 2 0.1
looking into fashion trends 0.1 3 0.3
new partnerships 0.2 2 0.4
relocation of facilities 0.1 3 0.3
lean manufacturing 0.05 4 0.2
Threats
Less sustainibility of resources 0.05 2 0.1
Anticipated Recession 0.1 1 0.1
Growing Upper class people group 0.1 3 0.3
Counterfeit products 0.1 4 0.4
Total 1 27 2.4
ikea
Ikea
internal factor Evaluation IFE
Factors weight Rating Weighted score
Strenghts
Market research 0.2 4 0.8
Mass customization 0.3 3 0.9
Countless designs 0.1 4 0.4
Affordability 0.1 4 0.4
Weakness
Assembly of product 0.05 2 0.1
less production facilities 0.05 1 0.05
Negative Word of Mouth 0.1 2 0.2
Workforce pressure 0.1 3 0.3
total 1 23 3.15

Competative factor evaluation CPM

ikea interwood
opportunities weight Rating Weighted score Rating
looking into new markets 0.05 2 0.1 2
Recyling of wood 0.1 1 0.1 3
Product Category 0.05 2 0.1 2
looking into fashion trends 0.1 3 0.3 2
new partnerships 0.2 2 0.4 1
relocation of facilities 0.1 3 0.3 2
lean manufacturing 0.05 4 0.2 3
Threats
Less sustainibility of resources 0.05 2 0.1 3
Anticipated Recession 0.1 1 0.1 4
Growing Upper class people group 0.1 3 0.3 3
Counterfeit products 0.1 4 0.4 2
Total 1 27 2.4 27
interwood walmart
Weighted score Rating Weighted Score
 0.1 3 0.15
0.3 2 0.2
0.1 2 0.1
0.2 3 0.3
0.2 3 0.6
0.2 2 0.2
0.15 1 0.05
0 0
0.15 4 0.2
0.4 3 0.3
0.3 2 0.2
0.2 1 0.1
2.3 26 2.4