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VIDEO IDEAS

Improve your online presence | Build trust with your customers


VIDEO
Introduction Video
These videos allow you to introduce your team

IDEA #1
and brand, showcase your business goals,
illustrate company values, etc.

Tip: You can make 1 short video for each topic


e.g:

Introducing the team members


Business goals
Share company values
Accomplishments
VIDEO
Explainer Videos
For example, you can create a tutorial video

IDEA #2
demonstrating to your consumers how to use
your product or explain something specific
about your services that people can find
interesting.

Alternatively, you can teach your audience a


skill your brand is an expert at.

Either way, explainer videos are a surefire way


to earn traffic to your brand’s site and gain your
customers’ favor.
VIDEO
Behind-the-Scenes Videos
Showcase the human element. Customers love

IDEA #3
when they can relate to their favorite brands.
Even though you’re a small business, you still
have to keep that in mind and adapt
accordingly.

And what better way to show your brand’s


values than by giving your customers an inside
look into your business’s work culture?
VIDEO
FAQs Videos
Regardless of your brand’s size, your customers

IDEA #4
are bound to have plenty of questions. Instead
of directing them to your website’s FAQ section,
why not make a video that answers their
potential inquiries? That’s right — most people
prefer watching videos to reading, so creating a
video that addresses your users’ questions is an
excellent way to improve their experience with
your brand. Also, these videos are much more
personalized than customer support
representatives or a traditional FAQ section.

That will allow your business to maintain close


relationships with your consumers!
TIPS

HORIZONTAL VIDEOS GOOD LIGHTHING CLEAN BACKGROUND


no distractions

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