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The first step for many firms is simply monitoring equipment to identify
performance issues instantly, but this is just the beginning. “The data
that IoT gives you can only provide so much value on its own,” explains
Regu Ayyaswamy, global head of IoT and engineering services at
Tata Consultancy Services (TCS).
Prediction The next step is to use this data to predict operational issues and take
is where the precautionary action. In this, he says, artificial intelligence (AI) plays
true value of a crucial role. More specifically, recent advances in machine learning
IoT data comes allow systems to learn what normal operations or customer behaviour
from, and AI is looks like, automatically identify anomalies and, eventually, predict
what delivers outages or other issues. “Prediction is where the true value of IoT data
that. comes from, and AI is what delivers that,” Mr Ayyaswamy explains.
Regu Ayyaswamy, This symbiosis of AI and IoT is evident in the IoT Business Index 2020
global head of IoT executive survey. Just over a quarter of respondents (26%) describe IoT
and engineering data as “pivotal” to their organisation’s current or planned use of AI,
services, TCS. and a further 56% describe them as one of many important sources.
Sponsored by:
The IoT Business Index 2020:
2
When IoT meets AI
60
62
65 70
40
43 53
20
23
18
9 11
0
Non-existent In research In planning Early implementation Extensive
Source: The Economist Intelligence Unit.
That means companies must integrate their The company views AI as a crucial
human expertise into the AI development differentiator in the highly competitive
process. “To build a prediction model consumer electronics market. “TCL has a
for industrial equipment, you need to strategy called ‘AI x IoT’,” explains global head
understand the physics of the equipment,” of marketing Stefan Streit. “We believe every
explains TCS’s Mr Ayyaswamy. “To construct product should have some level of smartness
our prediction models, we normally put in it, so we are building AI into everything.”
a data-science engineer who knows the This ranges from improving the performance
algorithms and machine learning together in of smartphone cameras to boosting the
a room with a domain expert who knows the resolution of displays.
physics. That is how you create true value.” In order to pursue this strategy, the company
Meanwhile, integrating AI capabilities has undergone a substantial reorganisation,
Mr Streit explains. “In the past, TCL was
into connected products may require even
organised into product-focused business
greater structural changes. TCL is a Chinese
units, and we used to have product-focused
electronics firm that has traditionally
chief technology officers (CTOs) who were
manufactured products such as phones,
focused on engineering and manufacturing.”
TVs and domestic appliances for other
brand names. Recently, though, it launched “Now we’ve created one legal entity for all
its first TCL-branded smartphone, which it products, and we have one CTO whose job
intends to be the lynchpin of a suite of it is to create an ecosystem of technology.
smart-home devices. We have nine research and development
facilities around the world that specialise in, sedate washing machine business to capture
for example, voice or display. This means we competitive advantage.
can take learnings from one product division
and bring them into other categories.” Business leaders who aim to draw on
the combination of AI and IoT must be
This new structure allows AI insights and mindful, not only of the technical skills and
capabilities to be shared across product capabilities required but also how those
lines quickly and easily. Lessons learned capabilities are managed and organised, as
in the fast-moving mobile category, for this will determine the value they create.
example, can be shared with the relatively