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COGNITIVE SKILLS
Cognitive skills refer to the mental ability of the entrepreneur to
learn new things, generate new ideas, and express knowledge in
both oral and written forms. The human brain is responsible for
the development of cognitive skills, which are essential in making
systematic and effective plans and monitoring them.
The cognitive skills of an entrepreneur include the
following:
1. Reduce stress
2. Care for your body
3. Practice focusing
4. Exercise your brain
Like any other muscle, you can find activities that target and
exercise certain areas of the brain, improving the associated
cognitive skills. Consider these activities to strengthen your
cognitive abilities:
Read a book during your break or before you go to bed.
Find puzzles that you enjoy, like a crossword or Sudoku.
Play chess or another game that engages your mind.
Write a story, or memorize your favorite song.
Challenging mental activities can help you improve your memory,
focus, reasoning and processing skills.
PROBLEM-SOLVING SKILL
Problems are common in the life of an entrepreneur as
he/she manages the day-by-day operations of the business
venture. These problems can be big or small, ordinary or unusual,
and repetitive or non-repetitive.
Whatever the nature, the type, or size of the business
problem, the entrepreneur must face it, solve it, and make a
decision. In making a business decision, the entrepreneur adopts
the scientific approach instead of making an intuitive decision.
The scientific approach in solving business problems
involves:
TECHNICAL SKILL
In this age of advanced computer and information
technology, entrepreneurs must be fully equipped with the right
technical skills. The result or final output of cognitive skills may
not be very effective unless put into reality through the
application of technical skills. Technical skills are not only
significant in entrepreneurship but also in other fields.
For entrepreneurs, these skills relate to their knowledge and
proficiency in a specialized field like computer technology,
accounting, marketing, or other related technical fields.
In the absence of the technical skills, the output of the cognitive
skills may not carry any significant value. Without the technical
skills, an idea will remain to be an idea and a business
opportunity will remain to be a business opportunity.
The technical skills of an entrepreneur include proficiency and
ability, among others, in the following areas:
1. Information technology
2. Feasibility study and business plan
preparation
3. Technical writing skills
4. Marketing
5. Management and finance
In a similar manner, entrepreneurs must develop their
technical writing skills to be able to: