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In 1976, two young friends, Steve Jobs and Steve Wozniak, - started a computer company in a garage

in California, United States. He named that company Apple and his dream was that computers should
become a part of everyone's life. Forty years later, his dream has come true. Apple employs 60,000
people and has 357 stores worldwide. Customers spend more than $100 billion annually on its
computers, mobile phones and music players. it became the largest company in the world.
With Apple, Steve Jobs brought about major changes in many industries, including computers, music,
mobile phones, and books. Millions of people around the world use the technology they helped create
– the technology that changed the face of the modern world
Apple company history
The company was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne as a small personal
computer manufacturer and its first product was built by hand by Wozniak himself and was called the
Apple I.
The company was founded by Steve Jobs, Steve Wozniak and Ronald Wayne as a small personal
computer manufacturer and its first product was hand-built by Wozniak himself and was called the
Apple I.
Apple's first product was launched 45 years ago on 11th April 1976. It was just a motherboard, with
about 60 chips, fully assembled. Thus, was born the Apple Computer, later called Apple Computer 1.
1980 - Apple launches its IPO and becomes a publicly traded company on December 12, 1980, selling
4.2 million shares for $22 each. The company generates more capital, and instant millionaires, than
any IPO since Ford Motor Company in 1956. Apple continues to trade on the NASDAQ under the
stock ticker AAPL today.
1981 - IBM introduces a low-spec PC for $1,565, and eclipses Apple's market share within two years,
as the Apple Lisa misses its shipping target. Apple experiences its first internal shakeup, with
Markkula replacing Scott as president, Jobs becoming chairman, and Wozniak taking a leave of
absence.
1982 - Steve Jobs is forced out of the Lisa project and takes over control of the Macintosh project
from Jef Raskin, who subsequently resigns.
1983 - Apple launches the Lisa on January 19, 1983, but sells only 100,000 units due to the personal
computer's expensive $9,995 price tag, compatibility issues, and perceived slow performance among
consumers due to the Motorola 68000 processor's difficulty in running the complex Lisa operating
system.
1984 - Steve Jobs introduces the Macintosh at Apple's annual shareholders meeting on January 24,
1984 for $2,495.
1985 - Steve Jobs resigns from Apple on September 16, 1985 following an internal power struggle
with Apple's Board of Directors and then-CEO John Sculley. Jobs founds NeXT Computer with other
former Apple employees later in the year.
1987 - Microsoft releases the first version of Windows to much disappointment.
1991 - Apple and IBM partner on October 2, 1991 to create PowerPC-based computers.
1991 - Apple releases the PowerBook series on October 21, 1991, a two-decades-earlier precursor to
the MacBook Pro.
1993 - John Sculley steps down as Apple CEO in May 1993 and is replaced by Michael Spindler.
1993 - Apple releases the ill-fated Newton as an early entrant in the PDA market.
1994 - Apple releases its first PowerPC-based desktop computers and notebooks.
1995 - Microsoft releases Windows 95, a major competitor to Mac OS.
1996 - Gil Amelio, a member of Apple's Board of Directors since 1994, succeeds Michael Spindler as
Apple CEO on February 2, 1996.
1997 - Apple, still under the leadership of Amelio, finalizes its acquisition of NeXT Computer on
February 7, 1997, bringing Steve Jobs back to the company he co-founded as an advisor.
1997 - Apple is in financial trouble, with its stock reaching a 12-year low in the second quarter. Over
the Independence Day weekend, and on the heels of the company losing over $700 million, Jobs
convinces Apple's Board of Directors to oust Amelio as CEO. Amelio resigns less than one week
later.
1997 - Steve Jobs is appointed as interim CEO and focuses on simplifying Apple's product lineup and
giving importance to talents such as Jony Ive.
1997 - Apple launches the Apple Online Store on November 10, 1997 based on its new built-to-order
product strategy. The website is built using NeXT's WebObjects web application technology acquired
earlier in the year.
1998 - Apple announces the iMac on May 6, 1998 as the first consumer-facing product since Steve
Jobs returned to the company as interim CEO. The colourful, translucent all-in-one desktop computer,
designed by Jony Ive, plays a key role in Apple's rebound from its financial problems of years prior.

1999 - Apple releases the iBook on June 21, 1999 based on the colorful iMac design. The notebook
lineup is positioned as a lower-end offering alongside the PowerBook series. The original iBook G3
features a clamshell design with translucent plastic, while the iBook G4 has an opaque white plastic
case and keyboard.
2000 - Steve Jobs announces at Macworld that he has elected to be Apple's permanent CEO on
January 5, 2000, dropping his "interim" designation.
2001 - Just months after the dot-com collapse, Apple's first two retail stores open in Tyson’s Corner,
Virginia and Glendale, California on May 19, 2001. The two locations welcome over 7,700 people
and sell a combined total of $599,000 of merchandise during their first two day weekend. Apple
opens over two dozen more retail stores in the U.S. over the following year.
2001 - Steve Jobs introduces the iTunes media player on January 9, 2001.
2001 - OS X is released on March 24, 2001 based on the Next STEP platform.
2001 - Steve Jobs announces the iPod on October 23, 2001 during a low-key event at Apple's Town
Hall auditorium, describing the portable media player as a "quantum leap" that allows you to "fit your
whole music library in your pocket." The iPod, like the iMac, plays a key role in Apple's turnaround
during the 2000s.
2003 - Apple launches the iTunes Store on April 28, 2003 for digital music downloads.
2004 - Apple introduces the iPod mini on January 15, 2004.
2005 - Apple introduces the iPod shuffle on January 11, 2005.
2005 - Apple introduces the iPod nano on September 7, 2005.
2006 - Apple releases the MacBook Pro with Intel architecture on January 10, 2006.
2006 - Apple releases the MacBook, the successor to the iBook, on May 16, 2006.
2007 - Steve Jobs famously introduces the iPhone on January 9, 2007 as if it is three separate
products: a widescreen iPod with touch controls, a revolutionary mobile phone, and a breakthrough
Internet communicator. The crowd erupts in applause upon realizing each are simply features of the
smartphone.
2015 - Tim Cook introduces Apple Music, the company's first subscription-based streaming music
service, at WWDC 2015. Apple Music is compatible with iPhone, iPad, iPod touch, Mac, PC, Apple
TV, and Android. The service competes directly with Spotify, Google Play Music, Tidal, and other
streaming music platforms.
2016 - Apple releases the iPhone SE and smaller iPad Pro as it battles the FBI over smartphone
encryption.

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