Synopsis on: Sustainability in Automotive sector

(Four-wheeler passenger segment)

1. INTRODUCTION:

With growing concerns around climate change, global warming, environmental degradation,
sustainability has been a priority for almost all automotive organizations. Government,
consumers and all other stakeholders are pushing organizations to change the way of working as
well as the nature and quality of the product. Sustainability is a very critical issue and it is
estimated that nearly 50 billion $ over the next 5years to meet the sustainability targets in
addition to investment in electric vehicles, autonomous cars and digital mobility services.

2. NEED OF STUDY:

Sustainability is a very strategic issue and the implementation of sustainability initiatives in

automotive sector is lacking on many fronts. Some areas like R&D and manufacturing receive
wide attention while other areas in value chain like sales, marketing and aftersales and vehicle
usage are pursued only by a minority. Based on the learning, we aim to highlight the best
practices that envision and spread sustainability across the automotive value chain and ways to
pursue sustainability as an organization-wise mission.

3. SCOPE OF STUDY:

The study focuses on the sustainability initiatives taken by major players in automotive sector in
the past 3-4 years, with an exclusive focus 4 wheelers (passenger segment) while predicting the
possible developments in near future. The major players under study would be Honda, BMW,
Maruti Suzuki, Toyota, Ford, Volvo, Hyundai and Mahindra .

4. METHODOLOGY:

The research is theoretical in nature and we aim to address data stemming directly from
previous studies on this subject. We aim to select around 15 raw articles and then filter out the
content that align with the title. An exploratory search in Google is also done with the keywords
to add additional studies on the topic.

5. BIBLIOGRAPHY:
. BMW sustainability report 2018
. Honda sustainability report 2018
. Environmental Protection Agency, “Automotive trends report – 2018”, March 2019
. “Volvo Cars to implement blockchain traceability of cobalt used in electric car batteries,” 6
November 2019, Volvo website.
. Ford sustainability report 2018/19
. NDTV, “Maruti Suzuki And Toyota To Set Up Vehicle Dismantling and Recycling Unit,”
November 20
. International Energy Agency, “Global EV outlook – 2019”, May 2019