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boards of seven refereed academic journals. Dr. Mok received her PhD in
Marketing from Murdoch University, her Masters degree from Iowa State
University, and her undergraduate degree from the Conrad N. Hilton Col-
lege of Hotel and Restaurant Management at the University of Houston.
Beverley Sparks, PhD, is Associate Professor in
Hotel Management at the School of Tourism and
Hotel Management, Griffith University, Gold Coast,
Australia. Dr. Sparks has been involved in teaching
and research at the tertiary level for over twelve
years and maintains a close alliance with the hotel
industry. Prior to entering tertiary teaching, Dr. Sparks
ran her own restaurant in country Victoria, Austra-
lia. She has also worked in major hotels throughout
Australia and New Zealand. Her research interests
include service quality, customer satisfaction, and
service recovery. She has several publications in top international hospitality
journals. She serves on the editorial boards of numerous prestigious aca-
demic journals. Dr. Sparks is very active in presenting seminars and confer-
ence papers, both nationally and internationally. Her refereed paper won the
Best Paper Award in Marketing at the 1996 CHRIE conference. Dr. Sparks
is the president of the Australian and New Zealand Chapter of CHRIE.f
Copyright © 2001. Routledge. All rights reserved.
Mok, Connie, et al. Service Quality Management in Hospitality, Tourism, and Leisure, Routledge, 2001. ProQuest Ebook
Central, http://ebookcentral.proquest.com/lib/uwsau/detail.action?docID=1112529.
Created from uwsau on 2019-12-10 02:18:40.