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Tesla, Inc.

 is an American electric vehicle and clean energy company that designs and


manufactures electric cars, battery energy storage from home to grid-scale, solar panels and solar roof
tiles, and related products and services.

The company's name is a tribute to inventor and electrical engineer Nikola Tesla.

Tesla’s mission is to accelerate the world’s transition to sustainable energy”, Tesla has opened all of its
several patents. With this step, now, companies can use Tesla’s design and features.

Tesla  Model S and Model X hold previous records  on having the lowest and second-lowest injury
probabilities, and the Model 3 holds the record for being the safest car ever built. Due to the system
based on artificial intelligence.

As Tesla’s target market moves from luxury vehicles to affordable electric


cars and trucks, their brand recognition has only increased
Tesla’s market strategy is the polar opposite of other traditional automakers. 
As a rule, Tesla does not spend money on paid advertising
One key point of difference that helps Tesla separate itself is how they sell
the vehicles. Tesla does not offer cars for sale via dealerships. Instead, they
set up showrooms in shopping malls. At each location, there is a variety of
vehicles available for test drives. The innovation of each car is on full display
inside the showrooms
At the core of the Tesla brand is innovation. They are pushing forward the
possibility of what an electric car and transportation look like in the future.
Their goal to drive the world with sustainable energy has completely changed
the automotive industry. This is both inspiring and engaging to the public.

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