A.

INTRODUCTION

Restaurants serves a larger role in the society it provides primary needs of

human being which is the food. The business name will be SR. M Restaurant
which offers unique foods and services and it comes with different features. A
lounge and full services dining, are example of business concepts. This concept
offers customers variety, offering multiple dining and entertainment options within
a single establishment. Our menu will broaden our appeal and provide our
customers with a different experience on each visit

B. VISION STATEMENT

“To be financially successful and serve and satisfy the customers with the
food we serve and the uniqueness of the restaurant”

C. DESCRIPTION OF THE GOODS OR SERVICES TO BE OFFERED

The business will offer different varieties of foods and drinks to the
consumers/ customers. It will also offers take out and food delivery services for
those who aren’t able to visit its main branch. The business will be having its own
social media pages, customers can choose different variety of foods and drinks
that they want via social media pages of the said business.

D. TARGET MARKET OF THE PRODUCTS

The products and services by the business will be offered to all individuals.
The business is also open for those who are seeking jobs.
E. PROPOSED LOCATION
The proposed location of the business is at Naga, Camarines Sur which had
a lot of consumers or consumers. The location was chosen because of the
growing population/consumers on the said location.

F. LONG TERM OBJECTIVES OF THE BUSINESS

 The business aims to treat every customer as if they were a guest in
our home.
 Ensure customers satisfaction and build a repeat customer base.
 Create an attractive and diverse menu.
 To establish a business who offers fairly price goods and services.

G. ESTIMATED CAPITAL REQUIREMENTS

The business cannot be established without the involvement of money.
The estimated capital for establishing the business is Php 800,000, which
includes all the materials needed in establishing and operation of the business.

H. SOURCE OF THE CAPITAL

The capital needed by the business will be credit/load from the bank to
successfully establish the business.

I. FORM OF BUSINESS ORGANIATION

The form business organization is Partnership wherein the form of
general partnership.
J. SUGGESTED PRICING OF THE PRODUCTS OR SERVICES
The products and services will be priced competitively to the existing
business.

K. MODE OF PROMOTION OR ADVERTISING

Marketing strategy is very important for a business to attract massive
consumers. The business will use the social media platform in promoting or
advertising the products and services offered. The business will have its own
social media pages for the customers to browse and visit.

L. TECHNICAL REQUIREMENTS
The business need an establishment which will be the area of overall
operations. The business will not able to operate without the use of tools,
materials, and equipment. In able to function the business properly, it will
need the presence of the tools, materials and equipment needed in business
operation.

M.SOCIO ECONOMIC IMPACT

This kind of business will help every individual in terms of daily
living. This business can improve their life, it can provide jobs, and produce
taxable income for the community.