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Journal of Rural Studies xxx (xxxx) xxx

Contents lists available at ScienceDirect

Journal of Rural Studies


journal homepage: www.elsevier.com/locate/jrurstud

Refugee entrepreneurship in the agri-food industry: The


Swedish experience
Henrik Barth *, Ghazal Zalkat
Center for Innovation, Entrepreneurship and Learning research (CIEL), Halmstad University, Box 823, 301 18 Halmstad, Sweden

A R T I C L E I N F O A B S T R A C T

Keywords: Following the recent mass migration of refugees to the European Union in 2015 and 2016, many EU countries
Refugee entrepreneurship took significant steps aimed at improving the socio-economic integration of the refugees. This study examines
Agri-food industry refugee entrepreneurship in rural areas in Sweden as evidenced in the agri-food industry. Entrepreneurship is
Entrepreneurial process
often considered a sustainable activity that can promote refugees’ economic independence and social integration.
Immigrant
Integration
The rural setting offers promising employment opportunities for refugees with agricultural backgrounds or in­
terest. Qualitative research methodology, based on 25 in-depth, semi-structured interviews with refugees, is used
to examine refugee entrepreneurs’ experiences in the various phases of the entrepreneurial process, from start-up
and growth to success/exit. The study found that refugee entrepreneurs are motivated and challenged variously
as they start and operate their entrepreneurial activities. For example, they are motivated by the discovery of
niche markets, previous entrepreneurial experience, and the availability of family and government support.
Challenges include legislative hurdles, management and technical problems, and insufficient financial and other
support. Factors both within and outside their control influence the survival of their entrepreneurship.

1. Introduction investments in agriculture and to use improved technologies as struc­


tural and demographic changes in the sector take place. The agricultural
The migration crisis in the European Union (EU), which peaked in sector in the EU, for has become more market-oriented and entrepre­
2015 and 2016, created a new urgency in the effort to address the neurial with its Common Agricultural Policy (Giannakis and Brugge­
numerous difficulties associated with mass migration (Ahad and man, 2015).
Banulescu-Bogdan, 2019).1 In 2017, EU countries granted protection International migration can contribute to this development by
status to 533 000 asylum seekers. The EU countries that admitted the introducing diversified and sustainable employment solutions in rural
most asylum seekers were Germany (325 400), France (40 600), Italy areas (FAO, 2018c; Findlay and McCollum, 2013; Nori, 2017). In
(35 100), Austria (34 000), and Sweden (31 200) (Eurostat, 2018). In developed countries experiencing rural depopulation, immigrants can
2018, the EU countries granted protection status to nearly 333 400 contribute to the development of rural areas by filling labour shortages
additional asylum seekers (Eurostat, 2019). On a per capita basis, (Eimermann, 2016). In Europe and North America, for instance, foreign
Sweden admitted more asylum seekers than any other EU country. labour constitutes the backbone of agricultural production (FAO,
Integrating these new arrivals – socially, culturally, and economically – 2018b). Such host countries increasingly promote immigration settle­
posed a major challenge for all these countries One solution was to ment in rural areas, especially for immigrants with an agricultural
encourage and facilitate refugee entrepreneurship among immigrants background or an interest in agricultural activities. International
who showed entrepreneurial experience and interest. migration thus contributes to economic development through the
Agriculture, which is among the world’s largest employment sectors, introduction of new skills and jobs in both new and established in­
employs over one billion people and accounts for 3% of global GDP. dustries and the creation of external networks and market connections
According to the FAO (2018a), it is essential, however, to increase (Carson et al., 2016; Hedberg et al., 2012). Government support of

* Corresponding author.
E-mail address: Henrik.Barth@hh.se (H. Barth).
1
It should be noted it is difficult to distinguish among refugees, economic immigrants, and immigrants with refugee backgrounds (Forsander, 2004; King and Lulle,
2016).The terms are used somewhat interchangeably.

https://doi.org/10.1016/j.jrurstud.2021.06.011
Received 27 May 2020; Received in revised form 19 April 2021; Accepted 10 June 2021
0743-0167/© 2021 Published by Elsevier Ltd.

Please cite this article as: Henrik Barth, Ghazal Zalkat, Journal of Rural Studies, https://doi.org/10.1016/j.jrurstud.2021.06.011
H. Barth and G. Zalkat Journal of Rural Studies xxx (xxxx) xxx

immigrant entrepreneurship is repaid when immigrants fill in gaps in • Why do refugee entrepreneurships survive in rural areas?
the labour market and thereby better integrate into society (Fong et al., • What causes refugee entrepreneurs to exit their rural businesses?
2007; Harima et al., 2019; Meister and Mauer, 2019).
Immigrant agricultural activity can also enrich the social and cul­ 2. Refugee and immigrant entrepreneurship
tural life of rural areas (Collantes et al., 2014). While immigrant en­
trepreneurs may successfully create and exploit entrepreneurial According to the Swedish Migration Agency (2020), the flow of
opportunities with the economic support of local communities (Mun­ immigrants to Sweden substantially increased in the 2000s. Sweden
kejord, 2017a), researchers have also found that immigrants are more experienced its largest immigration influx in 2015 when nearly 163 000
likely to seek rural employment if social and cultural opportunities exist asylum seekers entered Sweden of whom 71 562 were granted protec­
within the local population (Hugo and Morén-Alegret, 2008; Vogiazides tion in 2016 (Skodo, 2018). See Fig. 1. The refugee crisis of 2015 and
and Mondani, 2019). Søholt et al. (2018) found that many Nordic rural 2016 was the immediate cause of recent changes in Sweden’s previous
communities see immigrants as permanent additions to the local pop­ relatively liberal immigration laws and policies. With new its border
ulation as well as contributors to the local economy. According to controls and a more restrictive asylum and reunification law, Sweden
Stenbacka (2012), the numbers of both internal and international mi­ today finds itself in an immigration era that is much different than its
grants are increasing in rural areas in Sweden. guest-worker era of the mid-1900s.
The contributions of immigrant entrepreneurship are particularly Entrepreneurship appeals to immigrants as a partial solution to the
relevant in European agriculture where “rurality” is considered “a dy­ initial difficulties they encounter with socio-economic integration in
namic entrepreneurial resource” (Stathopoulou et al., 2004). Entrepre­ their host countries (Brzozowski, 2017). When immigrants perceive they
neurial opportunities for immigrants exist in horticulture, in lamb, are socially excluded and/or discriminated against in the labour market,
sheep, and goat farming, and in small-scale food processing. However, they are more willing to try new business ventures in their host countries
some unique factors related to rural areas may influence the emergence, (Evansluong et al., 2019). However, minority entrepreneurs such as
growth, and survival prospects of new businesses – what Clausen (2020) immigrants have traditionally faced greater business challenges than
describes as the “liability of rurality”. According to Welter (2011) and non-minority entrepreneurs when they engage in such ventures (Bates,
Welter et al. (2018), these factors link to the entrepreneurial context in 2001; Tamang, 2015). The challenges facing immigrant entrepreneurs in
which rurality can be seen as an actor that may penalize as well as the entrepreneurial process (Barth and Zalkat, 2020; Hagos et al., 2019)
benefit the activities of immigrants. While rural areas can provide often weaken their entrepreneurial performance and prevent success
immigrant entrepreneurs more freedom and a stronger sense of com­ (Kordestani et al., 2017).
munity (Vogiazides and Mondani, 2019), these areas may lack necessary
resources and growth-oriented traditions (Clausen, 2020). 2.1. Research strands in entrepreneurship research
While many entrepreneurship researchers have studied social net­
works and institutional contexts, they seldom examine the spatial Two research strands in particular are observable in the entrepre­
context (Korsgaard et al., 2015; Westlund et al., 2014). Spatial context neurship research that includes immigrant and refugee entrepreneur­
refers to the topographical, geographical, and infrastructural elements ship: (1) research that takes a theoretical approach to the discussion of
as well as the meanings, experiences, and heritage of the locations of the entrepreneurial motivations and challenges; and (2) research that takes
entrepreneurial opportunity creation process (Korsgaard et al., 2015). an empirical approach to entrepreneurship, including research on
Demographic and labour market characteristics should be considered foreign nationalities in host countries. According to Nazareno et al.
when estimating the contribution of immigrants to socio-economic (2018), researchers have focused on immigrant entrepreneurship
development in rural areas, especially with regard to the heterogene­ because of the importance and difficulties of integrating new arrivals
ity and diversity of the group (Hedberg and Haandrikman, 2014; Hed­ into society and the workforce of their host countries.
lund et al., 2017). For instance, refugee entrepreneurs require more The entrepreneurship literature often proposes that entrepreneur­
assistance in understanding the basic trends in entrepreneurship (Desai ship can advance immigrant integration in host countries. For example,
et al., 2020). Miao (2020) found that immigrants to Sweden from Middle Eastern
Our study addresses refugee entrepreneurship in the Swedish agri- countries are more likely than native-born Swedes to become entre­
food industry. Thus, the spatial context of our study is southern Swe­ preneurs when the rate of local unemployment increases. Chrysostome
den – a rural area known for farming and food production. We inter­ and Lin (2010) found that immigrants can create new market opportu­
viewed refugee entrepreneurs because they represent a major group of nities and can advance a host country’s economic development through
immigrants who have arrived in Sweden since 2015 (Swedish Migration their entrepreneurial activities. Wauters and Lambrecht (2006; 2008)
Agency, 2020). Extant migration and entrepreneurship research largely concluded that entrepreneurship is a means to integrate new arrivals as
focuses on immigrant entrepreneurs but not specifically on refugee en­ well as to boost domestic entrepreneurship. Furthermore, immigrant
trepreneurs in the rural setting (Desai et al., 2020). entrepreneurs play an important role in labour market integration
Much of the immigrant entrepreneurship research is quantitative because they create jobs for themselves and for other immigrants who
with a reliance on statistics. Despite its value, such research provides
limited insights into how immigrant entrepreneurship evolves in its
different phases (Dabić et al., 2020). Entrepreneurial motivation
research focuses in general on a specific phase of the business devel­
opment process whereas entrepreneurs experience many different
challenges throughout their entrepreneurial journey. A holistic frame­
work is needed to understand the various influences on the entrepre­
neurial process (Murnieks et al., 2019). Therefore, our qualitative study
aims to examine refugee entrepreneurs’ motivations and challenges in
the entrepreneurial phases in the rural setting.

1.1. Research questions

• What are the motivations and challenges for refugee entrepreneurs in Fig. 1. Asylum applications received and granted protection in Sweden
the start-up and growth phases of the entrepreneurial process? 2011–2019. Source: Swedish Migration Agency (2020)

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may have difficulty finding work (Hammarstedt and Miao, 2020). face. For example, Kordestani et al. (2017) studied immigrant entre­
Much of the entrepreneurship literature addresses immigrant entre­ preneurs in Sweden from the perspective of exclusion and prejudice.
preneurship broadly rather than refugee entrepreneurship specifically Barth and Zalkat (2020), who examined “the liability of newness” as it
(Desai et al., 2020; Naudé et al., 2017; Peri, 2016). Yet, as researchers relates to immigrant entrepreneurship in Sweden, identified various
have found, refugee entrepreneurs strongly perceive entrepreneurship limitations to the growth and success of immigrant-owned businesses:
as a way to contribute to the well-being of their communities as well as lack of resources (including financing) and customer resistance to ethnic
to the economic development of their host countries (Bizri, 2017; products. Eimermann and Karlsson (2018) conclude that the
Kushnirovich, 2015; Tumen, 2016). Refugees often link their entrepre­ socio-economic potential of immigrants’ rural settlement has not yet
neurial motivations to their experience with host country challenges been fully realized in the Swedish countryside.
such as cultural differences, language barriers, and lack of market
knowledge (Collins, 2017). The unique refugee experience may create 4. Theoretical approach
an especially strong determination to overcome these challenges
(Mawson and Kasem, 2019). Previous research has addressed opportunities for immigrant
employment and socio-economic integration in rural areas (e.g., Hugo
3. Agri-entrepreneurs and agri-entrepreneurships; A literature and Morén-Alegret, 2008; Salleh and Sidek, 2011; Vogiazides and
review Mondani, 2019). Some of this research has focused on immigrant (and
refugee) entrepreneurs’ motivations, challenges, and success factors as
Various definitions and descriptions of agri-entrepreneurs and agri- they start and grow their businesses. In this section we explore three
entrepreneurships as well as the use of different terms are found in the themes that emerge from this literature that have relevance for the
literature [e.g., see Lans et al. (2013; 2017) on “agricultural entrepre­ theoretical approach of our study.
neurship”; Vik and McElwee (2011) on “farm diversification”.]. Raman
et al. (2014) define the agri-entrepreneur as a financial risk-taker who 4.1. Entrepreneurial motivation: Theme 1
operates an agricultural activity using cost-conscious practices and
modern agri-technology. In reviewing the development of the “agri­ Entrepreneurial motivational factors influence immigrants to engage
preneurship”, Otache (2017) lists the “agripreneur’s” characteristics: in agricultural (and other) entrepreneurial activities (Barth and Zalkat,
the ability and willingness to recognize viable agricultural business 2019). These factors may influence their willingness to enter, continue,
opportunities, to gather resources, and to establish and manage a busi­ or exit their businesses (Staniewski and Awruk, 2015). Tamang (2015)
ness. According to Pindado and Sánchez (2017), agriculture ventures categorizes immigrant entrepreneurial motivations into push factors (e.
that are “new” to the European agriculture sector reveal the use of more g., job dissatisfaction and unemployment) and pull factors (e.g., desire
entrepreneurial skills and orientation than “existing” agriculture ven­ for independence and dream fulfilment). Wauters and Lambrecht (2006;
tures even though these new agricultural ventures exhibit fewer entre­ 2008) found that refugee entrepreneurs view entrepreneurship as a
preneurial capabilities than non-agricultural ventures. fast-track to economic security and social integration. Other researchers
Stenholm and Hytti (2014) identify the commonality among point to self-realization and self-satisfaction (Staniewski and Awruk,
“entrepreneur farmers” as their need to construct an identity outside 2015) and to family encouragement and support as motivational factors
prevailing norms and institutions. According to Lans et al. (2017), this (Alsos et al., 2014; Evansluong and Ramirez Pasillas, 2019).
new identity requires agri-entrepreneurs to adapt to new challenges Recent research provides an unbalanced treatment of motivational
such as changes in consumer habits, food safety requirements, and factors during the entrepreneurship phases. According to Murnieks
biotechnology advances. et al.’s (2019) literature review, 68% of the entrepreneurial motivation
Other researchers have further enlarged the scope of agri- literature focuses on the venture initiation phase, 27% focuses on the
entrepreneurship to include entrepreneurial opportunities such as new growth phase, and only 5% focuses on the exit phase. Each phase of the
products (e.g., organic and functional foods) and new innovations in entrepreneurial process depends on individual characteristics and on the
business processes, distribution, and marketing (EIP-AGRI, 2016; Vik physical, social, and economic environment (Stathopoulou et al., 2004).
and McElwee, 2011). Seuneke et al. (2013), who stress the importance of Tonner and Wilson (2015), who investigated strategies for farm
entrepreneurship in modern agriculture, focus on the learning process as diversification generally, call for a deeper examination of entrepre­
an essential component of multifunctional agriculture. Furthermore, neurial motivations. In our study, we respond to that call in the context
agri-entrepreneurship plays an important role in job creation and in of refugee motivations in agri-entrepreneurship.
rural tourism innovation (Carson and Carson, 2018; Newbery and Bos­
worth, 2014; Newbery et al., 2017). 4.2. Entrepreneurial challenges: Theme 2

3.1. Agri-entrepreneurship in Sweden Entrepreneurial challenges can present hindrances, even threats, to
entrepreneurships (e.g., Kordestani et al., 2017). Minority-owned firms,
Some researchers who have studied immigrant agri- including immigrant/refugee-owned firms, have traditionally faced
entrepreneurship claim that agri-entrepreneurs contribute positively to greater challenges than non-minority-owned firms. They often lack the
the Swedish economy and society. Such entrepreneurs diversify the ability and/or size to compete in mainstream markets (Bates, 2001).
agrarian workforce and increase the variety of products and services Collins (2017) lists the following challenges to refugee entrepreneur­
available to the public (Barth, 2018).“Countryside capital,” according to ship: cultural differences, language barriers, lack of market knowledge,
Eimermann (2016), is an important aspect of social-economic integra­ ethnic/racial discrimination, and complex laws and regulations. In
tion in rural Sweden. Hedberg and Haandrikman (2014) and Hedlund explaining the refugee gap, Bakker et al. (2017) and Obschonka et al.
et al. (2017) examined globalisation in terms of the repopulation of the (2018) describe the lack of start-up capital as a particularly serious
Swedish countryside. In an aptly titled article (“When the world goes challenge for refugee entrepreneurs [see also Levenson and Willard
rural”), Hedberg et al. (2012) addressed the beneficial potential of (2000) for a general discussion on the difficulties of new business
immigrant migration for the rural Swedish labour market. Much of this financing]. Other researchers point to the challenges posed by market
research describes the immigrant entrepreneurs’ various and complex competition (Bates, 2001), technological change (Acs and Audretsch,
motivations for entering the agri-food industry. 2003) and institutional barriers (Hagos et al., 2019).
However, other observers of rural immigrant migration in Sweden Another major challenge for rural immigrant/refugee-owned entre­
have focused on the special challenges immigrant agri-entrepreneurs preneurships is what Clausen (2020) refers to as the “rurality of

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geographical space”. Given the importance of this challenge to our entrepreneurships of our study (see Section 6 “Results”). As the model
study, we separately list “entrepreneurship and rurality” as the third illustrates, we examine motivations and challenges in the start-up and
theme. growth phases that lead to exit or survival

5. Material and methods


4.3. Entrepreneurship and rurality: Theme 3
This study is based on 25 interviews with refugee entrepreneurs who
In his recent study, Clausen (2020) explores the concept of “rurality”
started a business or who planned to start a business in Sweden at some
from a theoretical perspective. He uses rurality, which in its broadest
time during the ten years preceding our investigation that was con­
sense refers to a rural (vs. an urban) characteristic, in a new concept:
ducted in 2018. We interviewed eight entrepreneurs in the start-up
“the liability of rurality.” Clausen then associates this concept with
phase, twelve entrepreneurs in the growth phase, and five entrepre­
smallness and newness in the concept of “new venture viability” in order
neurs in the exit phase. The entrepreneurs were located in southern
to guide rural entrepreneurship research. He concludes that “rurality
Sweden where the growing season is longer and the land is more arable
represents a penalty along the different stages of new venture creation”
than in other areas of the country. The fertile plains of southern Sweden
(p. 121). In an earlier article, Korsgaard et al. (2015) had noted the scant
have almost 60% of Sweden’s arable land (Swedish Board of Agricul­
research on the role of spatial context in relation to rural entrepre­
ture, 2018).
neurship at the conceptual and practical levels.
A qualitative research methodology was used for this study. Quali­
Various researchers have explored entrepreneurships in rural set­
tative research provides valuable insights into study participants’ atti­
tings. In a survey of 181 articles on rural entrepreneurship published in
tudes, values, and beliefs as well as their behavioural patterns (Patton,
journals indexed in Scopus, Pato and Teixeira (2016) revealed that rural
2002). We used an interview guide that permitted semi-structured
entrepreneurship, essentially a European concern, is an emergent topic
questions. Given this flexibility, the interviewer could ask spontaneous
of research interest (see also Stathopoulou et al., 2004). For example,
questions not listed on the interview guide as unforeseen topics of in­
Newberry et al. (2017) examined the opportunities and constraints of
terest arose (Gill et al., 2008; Leedy and Ormrod, 2005).
rural entrepreneurship in the developing and developed world; Eliasson
We used purposeful sampling to select candidate respondents (Pat­
and Wesrlund (2013) researched self-employment influences in urban
ton, 2002, 2015). We began our respondent search by contacting busi­
and rural Sweden.
ness incubators and organizations that support refugee entrepreneurs.
The rural setting is an entrepreneurial environment that has partic­
Because of the EU’s General Data Protection Regulation (GDPR), these
ular physical, social, and economic attributes. Despite the positive at­
groups were unable to provide information about any refugees. How­
tributes of this environment, much of the research highlights its negative
ever, when personnel at the incubators suggested that some refugee
attributes. Naldi et al. (2007) describe how the unpredictability of the
entrepreneurs might contact us, two refugee entrepreneurs did so and
weather discourages risk-taking among farmers. Ranjan (2015) exam­
agreed to participate in our study. We identified additional candidate
ines rural entrepreneurism through the lens of climate change-related
respondents in local newspaper articles about refugee entrepreneurs in
water scarcity. Stenholm and Hytti (2014) describe how the lack of
the agri-food industry. We used social media platforms such as Facebook
land availability impedes the growth of immigrants’ farms. Barth et al.
and Instagram to contact these candidate respondents. We recruited
(2017) caution against the tendency of immigrants in the agri-sector to
other candidate respondents using snowball sampling (Atkinson and
act more as producers than entrepreneurs.
Flint, 2001) with various social media and personal networks. As noted
In sum, additional research on immigrant/refugee entrepreneurial
above, 25 individuals agreed to participate in our study.
motivations and challenges in the rural setting would develop this field.
We conducted all interviews in the autumn and early winter of 2018.
In particular, more empirical research is needed to supplement the
All respondents (four women and 21 men) were refugees. Most were
theoretical literature. The scope of this empirical research could be
married to an individual from their home country. Some were engaged
enlarged to focus on the entrepreneurial start-up, growth, and exit
in various agriculture ventures such as crop or dairy farming or honey or
phases. Empirical case studies of immigrant/refugee entrepreneurships
mushroom production. Others operated various agri-food businesses
that have survived (compared to those that have not survived) would
such as cafeterias, restaurants, food trucks, bakeries, grocery stores, and
give us a better understanding of the factors that lead to business success
florist shops. In general, all the entrepreneurships were small with fewer
or to business exit.
than ten employees. Most respondents (19) had previous entrepre­
Fig. 2 presents our analytic model of the refugee entrepreneurial
neurial experience acquired in their home countries, Six respondents
process in the rural setting. The model presents a visual representation
had no previous entrepreneurial experience. Their educational levels
of the entrepreneurial process we use to examine the 25
ranged from “low” to “high” (in general terms, from primary/secondary
school to university). The majority of the respondents had fewer than
twelve years of education. See Table 1.
The interviews were conducted either face-to-face in workplace
settings or by telephone. Each interview lasted from 60 to 90 min. After
explaining the purpose of our research to the respondents, we asked
them about their background, education, family, previous work expe­
rience, and current work experience in the Swedish agri-food industry.
The interviews addressed the respondents’ motivations for entering the
agri-food industry in rural areas, the challenges they faced in their en­
trepreneurships, and the factors behind their entrepreneurial successes.
Where relevant, we also asked why the respondents had exited their
entrepreneurships. The respondents who were in the start-up phase
could provide information on their motivations and challenges related
to this phase while respondents in the growth and exit phases could
provide information from their experience in all phases. All respondents
Fig. 2. Analytical model for the refugee entrepreneurial process in the rural commented on the success factors in the different entrepreneurial pha­
setting [Based on research by Clausen (2020), Stathopoulou et al. (2004), and ses; five entrepreneurs described why they had exited their businesses.
Wauters and Lambrecht (2008)]. The interviews, which were tape-recorded, were primarily

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Table 1
Demographic characteristics of the respondents.
Nr Age Gender Orig. Family Nr. of Educ. Back- Entrep. Est. Lang. Type of firm Time in REVENUE
sit. children levela ground Exp year ** Sweden tkr 2018

Start-up 1 45 Woman Syria Married 6 Middle Dairyman Yes – Low Dairy 6 years –
phase 2 55 Man Palest. Married 5 High Farmer Yes – Middle Farm 4 years –
3 39 Man Leban. Married 2 High Food prod. Yes – High Honey 2 years –
production
4 53 Woman Syria Married 7 Low Farmer Yes 2018 Low Farm 3 years –
5 26 Man Syria Married 1 High Dairyman Yes – Middle Dairy 3 years –
6 48 Man Syria Married 3 Low Farmer Yes – Low Farm 4 years –
7 58 Man Syria Married 5 Low Farmer Yes – Low Farm 7 years –
8 53 Man Syria Married 6 Low Farmer Yes – Low Farm 3 years –
Growth 9 39 Man Syria Married 4 High Eng. No 2017 Middle Farm 3 years <1 tkr
phase teacher
10 37 Man Syria Married 4 Low Farmer Yes 2018 Low Farm 5 years –
11 33 Man Palest. Married 5 High Elec.eng. No 2016 Middle Dairy 6 years 6885
12 57 Man Palest. Married 4 High Art No 2010 High Dairy 14 years 4128
teacher.
13 36 Man Syria Married 7 Low Farmer Yes 2017 Low Mushroom 5 years 215
production
14 68 Man Syria Married 6 Middle Farmer Yes 2017 Low Farm 4 years –
15 40 Woman Syria Married 4 Middle Food prod. Yes 2017 Low Restaurant 4 years –
16 40 Man Syria Married 3 Middle Trade Yes 2018 Low Ice cream 5 years –
cafeteria
17 45 Woman Syria Married 2 Middle Food prod. Yes 2017 Middle Food truck 3 years –
18 53 Man Syria Married 4 Middle Contractor Yes 2016 Low Farm 7 years –
19 58 Man Syria Married 4 High Agri. Eng. Yes 2018 Middle Grocery 3 years –
20 55 Man Syria Married 6 Low Farmer Yes 2018 Low Farm 4 years –
Exit 21 34 Man Syria Single – High Account. No 2017 Low Bakery 3 years –
phase 22 51 Man Syria Married 3 Middle Trade Yes 2017 Middle Honey 5 years <1 tkr
production
23 43 Man Syria Married 4 Middle Florist Yes 2016 Middle florist 5 years 700–999
24 42 Man Syria Married – High Agri.eng. No 2016 Middle Farm 3 years 100–199
25 22 Man Syria Single – Middle Student No 2016 Middle meat and 5 years 240
chicken
a
Education level: Low – fewer than 12 years in school, Middle – 12 years in school, High - university study. **Language ability: Low – only first language, Middle –
basic knowledge in Swedish language, High – fluent in Swedish or/and more languages.

conducted in Arabic languages. In the “Results” section, we quote re­


Table 2
spondents (in English translation) in order to present and support our
Motivations and challenges in two entrepreneurial phases.
findings (Elo and Kyngas, 2008). To identify the respondents in our
research, we used a numbering system that preserved their anonymity. Motivations Challenges
We used content analysis to interpret the interview data. Content Rurality
analysis is the examination of interview transcripts to identify themes in Start-up Discovery of a niche market Capital: start-up finance, land.
respondents’ answers. In this analysis, we used the software programme phase Financial aids and support from or place
NVivo 11 to categorize relevant words, opinions, and sentences from the the government and/or family Acquire information to run the
interviews. The first and second categories are the challenges and mo­ Entrepreneurship as a way out of business, poor knowledge of
unemployment business
tivations relevant to the respondents’ entrepreneurial ventures. The
Higher income Lack of language competency
third and four categories are the reasons for the success of or exit from Business development and Lack of professional experience
the entrepreneurial activity. Frequently mentioned themes were iden­ consultancy services Legislative hurdles: laws,
tified as important data (Brinkmann and Kvale, 2015; Bryman, 2008). Personal characteristics and permission, regulations, and
entrepreneurial experience in this approvals
We also categorized the interview data according to entrepreneurship
industry Health issues
phase: the start-up phase, the growth phase, and the exit phase. Lack of credentials

Rurality
6. Results
Growth Support from the Arabic market Competition
phase Financial gain Managing customers’ and
In this section we present the results of our interviews with the
Ability to develop suppliers’ relationships
refugee entrepreneurs. We categorize these results in four sub-sections: Making a positive impact Absence of networks and
motivations, challenges, success factors, and exit factors. We align these Making a profit advisors
results with the three phases of the entrepreneurial process: the start-up Product acceptance by Swedish Emergency situations
phase, the growth phase, and the exit phase. customers Labour shortage
Taxation
Weather unpredictability
6.1. Refugees’ entrepreneurial motivations High prices for basic goods
Products are unfamiliar to
The respondents were variously motivated to start and continue a Swedish customers
Access to the local markets
business in the agri-food industry. Some motivations had an economic
basis while others had a social-cultural basis. See Table 2.

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6.1.1. The start-up phase: Motivations 6.2.1. The start-up phase: Challenges
The motivation to start a business might come from surprising Because of the high cost of the arable land in Sweden, the re­
sources. For example, one respondent (a former art teacher) who started spondents usually rented farmland. However, there is a shortage of such
a dairy and cheese factory described how he discovered a niche market. rental land. Of the eleven respondents who rented land, four re­
He was inspired by his children’s request: “Mother! Dad! Can we make spondents rented from local municipalities, and seven respondents
the cheese we ate at home with grandma and grandpa in Nablus?“2 The negotiated rental agreements with Swedish farmers. The respondents’
art teacher had neither entrepreneurial skills nor an agricultural lack of banking legitimacy and of financial resources increased the
background. complexity of these rental negotiations.
A respondent who operated a dairy activity was only able to start his
“I immigrated to Sweden with my family more than 10 years ago.
business with a friend’s financial support.
When my children told me and my wife that they missed the cheese
their grandparents made in our home country, my wife started “Because I could not get financial [bank/government] support at the
making this cheese at home –for us and for our friends and neigh­ beginning, a friend offered me support. I had other bureaucratic
bours who couldn’t find this special product in the Swedish market. challenges such as the lack of credentials and required approvals.
This is how we began. Now we have a well-known dairy and cheese Also, I can’t speak Swedish, and I don’t understand the different
factory. We sell our products to many Swedish customers.” system [business/taxation]. ”

The access to business guidance, training, and instructions that In addition, the respondents faced an array of laws and regulations
governmental and non-governmental organizations provide was an that govern and regulate the agri-food industry in Sweden. The re­
important initial motivation for most respondents. Some local commu­ spondents, most of whom understood little Swedish, found these laws
nities and towns have set aside farmland for refugees while some gov­ and regulations complex, confusing, and far more bureaucratic than
ernment agencies provide financial support (Stathopoulou et al., 2004). their previous experience had prepared them for. For example, the
For example, a respondent (a mushroom producer) described the sup­ refugee farmers were generally unfamiliar with the Swedish laws that
port he received from the consultancy services. control the use of fertilizers and pesticides.

“ After I had my idea about growing mushrooms, I contacted a person


6.2.2. The growth phase: Challenges
who worked in business development consultancy services. He spoke
Respondents in the growth phase listed the same operational, day-to-
the same language as I. He helped me with my business plan on how
day challenges that many other new businesses face. However, other
to start a business. The consultancy services provided me with in­
challenges derived from their status as refugee entrepreneurs. For
formation, training, and advice for starting my own business, free of
example, the respondents had the challenge of marketing ethnic prod­
charge. This assistance motivated me a lot.”
ucts unfamiliar to Swedish consumers – often at prices that could not
Local municipalities allotted farm acreage to four respondents as compete with the prices of similar products sold in the Swedish market.
start-up assistance and as an intended integration solution [see Søholt For example, one respondent grew a special mushroom variety not
et al. (2018) who argue for local facilitation of refugees’ integration in available in Swedish supermarkets.
rural areas]. This acreage was sufficient for the respondents to grow
“I grow a mushroom variety that is not sold in the Swedish market. It
vegetables that were new to Swedish consumers.
costs a lot to grow these mushrooms because of the required sup­
The respondents also emphasized the importance of community
plement. I can’t compete with the price of other mushroom
support for their businesses in the start-up phases (see Alsos et al., 2014;
varieties.”
Bizri, 2017; Dana et al., 2019; Evansluong and Ramírez Pasillas, 2019;
Munkejord, 2017b). According to Westlund et al.’s (2014) research on Other challenges in the growth phase fall into the category that
municipal entrepreneurship start-ups in Sweden, such social capital has Clausen (2020) describes as “the liability of rurality”: the agricultural
a stronger influence in rural areas than in urban areas. challenges that include the unpredictability of the weather, the lack of
irrigation, and the damage caused by pests.
6.1.2. The growth phase: Motivations
The respondents’ motivation to continue a business in the growth
phase had various sources. A respondent (a former English teacher) 6.3. Refugees’ entrepreneurial success factors
explained his motivation to continue with his ecologic farm.
We recognize the difficulties inherent in measuring success given
“Now I have customers from both ethnic and native-born groups. I that “success” has many definitions – some of which are imprecise,
am motivated to make my products desirable to all of them.” personal, or even not fully explained. Leković and Marić (2015), in their
article on measures of small business success/performance, report that
The dairy and cheese factory owner had the same motivation.
owners/entrepreneurs/managers use numerous criteria to measure
“Our main customers now are from the Swedish native-born popu­ success – for example, objective measures (financial performance) and
lation as the Swedish market makes up 80% of our customers. We are subjective measures (entrepreneurs’ personal ambition achievement).
motivated to grow further.” They admit defining success is “a delicate task.” Therefore, given the
controversial nature and multiplicity of success definitions, we limit our
interpretation of entrepreneurial success for purposes of this study to
6.2. Refugees’ entrepreneurial challenges survival beyond the start-up phase. If a business has survived beyond its
start-up phase, it has shown it has customers for saleable products and
The respondents identified several challenges in the start-up and services.
growth phases – some general in nature and some more specific to their The respondents whose businesses had survived the start-up phase
situation as irefugee entrepreneurs. See Table 2. attributed their success to a variety of factors. See Table 3.
Some respondents emphasized their education was a necessary and
critical factor in the survivability of their business as it helped them
understand the challenges and exploit the opportunities in their host
countries [see Chrysostome and Arcand (2009) on the “survival of ne­
2
Nablus is a city in the northern part of the West Bank, Palestine. cessity” for the immigrant entrepreneur]. As Kim et al. (2006) found,

6
H. Barth and G. Zalkat Journal of Rural Studies xxx (xxxx) xxx

Table 3 cultural distance from the general population also limited their knowl­
Refugee entrepreneurs in the rural setting: Success and Exit factors. edge of market preferences and tastes. A respondent (a farmer) said:
Success factors Exit factors
“I have grown a lot of vegetables, but I could not sell all my produce
Self-sufficiency Unfamiliarity with the Swedish because I am not familiar with the Swedish market. Also, my farm is
Education market
far away from the market.”
Previous entrepreneurial experience Lack of business planning and
Managing and marketing skills technical skills Another respondent (a florist) exited his business due to high
Mentoring, training, and counselling Lack of financing or investor activity
programmes Price competitiveness – high
competition. He said:
The ability to develop products or service competition
“Large flower companies sell their flowers at low prices I can’t
Financial support Taxation
Satisfying the customers Technical problems compete with.”
Good business performance Management problems
Networks Business is unprofitable, low revenues In sum, refugee entrepreneurs who pass through the three entre­
Poor location preneurial phases (start-up, growth, exit) are motivated and challenged
in ways that are both similar and dissimilar from the motivations and
challenges that other (non-immigrant) entrepreneurs experience. Like
people’s education level often determine their success or failure in a other small businesses, some refugee entrepreneurships survive while
business venture. A respondent (a honey producer) said: others do not. In the next section, we draw our conclusions regarding the
“I have studied and worked with marketing for a long time. This special motivations behind refugee entrepreneurs’ decisions to start
helped me a lot in my new business in Sweden. I use social media. I businesses in their host countries, the special challenges these entre­
created a website for my business that has helped me target both the preneurs face as they try to grow their businesses, and the various factors
ethnic and the Swedish markets.” that lead to continuing or exiting their business activity.

The respondents also stated that success may depend on factors over 7. Conclusions
which they have little or no control. For example, they may be unable to
exert control over access to training, mentoring, and counselling pro­ The mass migration crisis in the European Union that began in 2015
grammes or to financial support. Nor can they control market or weather created an urgent need in Sweden (and in other EU countries) to address
conditions. In some sense, success can sometimes be attributed to sheer the socio-economic integration of the new arrivals, many of whom were
good fortune. Nevertheless, the respondents are unwilling to think of refugees from the Middle East. Governmental authorities concluded one
themselves as helpless pawns They stressed the importance of knowing solution would be to encourage and support refugee entrepreneurship in
and targeting local markets. They understand what is needed to create the agri-food industry. Rural areas were viewed, among other things, as
value if they are to survive. A respondent (a cheese factory entrepre­ favourable re-settlement locations for refugees where more social and
neur) said: cultural resources would facilitate their integration into Swedish social
and economic life (Vogiazides and Mondani, 2019).
“We began by selling our products to the Arabic stores in Sweden. As
Based on an empirical study of 25 refugee entrepreneurships in
our business grew, we tried to sell our products to Swedish stores. We
southern Sweden, this paper uses as its framework a model that analyses
participated in many marketing events where we gave the public a
the influences of rurality on the phases of the entrepreneurial process:
chance to taste our cheeses including Halloumi cheese. It was diffi­
the start-up, growth, and exit phases. Motivations for and challenges to
cult at the beginning, but gradually the Swedish people developed a
refugee entrepreneurship are examined. Factors that lead to the survival
taste for our cheeses. Nowadays, we sell our products to many
(or non-survival) of the entrepreneurships are also examined. The rural
Swedish stores.”
setting is always in focus with respect to these entrepreneurships.
We draw several main conclusions from our study. First, rural set­
tings present both advantages and disadvantages for refugee entrepre­
6.4. Refugees’ entrepreneurial exit factors
neurs. Rural communities, which offer work opportunities for refugees
with farming experience and skills, are often more welcoming than
The respondents who exited their businesses after the start-up phase
many urban communities. However, the very nature of rural areas –
listed a number of factors. See Table 3.
their rurality – can create obstacles to refugee entrepreneurship when
Five of the 25 respondents in our study were in the entrepreneurship
technical and distribution resources are not as modern as in urban
exit phase. One respondent who had a flourishing business exited his
areas.3
business in order to start a different business. This respondent (with a
Second, while immigrant entrepreneurs, especially refugee entre­
bakery business) said:
preneurs, experience many of the same motivations and challenges that
“I created a successful business in Sweden that was my first business non-immigrant entrepreneurs do, they also are motivated and chal­
in Sweden as an experiment to discover a new market in a host lenged in other ways. For example, because refugees are more likely to
country. Now I think I can try another industry and develop a new be unemployed or underemployed in their host countries than native-
business idea.” born individuals, they are drawn to entrepreneurship. They hope that
independent business ownership will provide a path to economic self-
The other four respondents exited their businesses because of various sufficiency and societal integration.
factors that are typical of many small business ventures: inadequate Third, because refugee entrepreneurs have less access to business
funding, low sales, poor planning and management. and insufficient networks and financial institutions, they must rely strongly on family
technical skills. Yet the respondents identified several factors that seem and personal networks for support. They may be unaware of government
specific to the refugee entrepreneur: unfamiliarity with Sweden’s laws, support systems.
regulations, and taxation system in addition to the language barrier.
These four respondents also emphasized the issue of ineffective
marketing and cultural distance as contributing factors to their decision
to exit their businesses. They had limited familiarity with Sweden’s 3
Eliasson and Westlund (2013) have called for a special entrepreneurship
consumer market in part because their relatively isolated, rural location policy for the rural areas in Sweden that promotes modernization of their in­
prevented their broader interaction with the general population. Their dustrial structure.

7
H. Barth and G. Zalkat Journal of Rural Studies xxx (xxxx) xxx

Fourth, refugee entrepreneurs’ business success or exit depends on Carson, D.A., Carson, D.B., 2018. International lifestyle immigrants and their
contributions to rural tourism innovation: experiences from Sweden’s far north.
many internal and external factors (i.e., on manageable and unman­
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their business activities: their work ethic and attitude, their relevant Mobilities–New Economies? Temporary Populations and Local Innovation Capacity
experience and education, and their knowledge and creativity. Howev­ in Sparsely Populated Areas. Settlements at the Edge: Remote Human Settlements in
Developed Nations. Edward Elgar, Cheltenham, pp. 178–206. Cheltenham.
er, they cannot control competitive forces, consumer taste, economic Chrysostome, E., Arcand, S., 2009. Survival of necessity immigrant entrepreneurs: an
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Henrik Barth: Conceptualization, Methodology, Formal analysis, more than half a million asylum seekers in 2017: almost one-third of the
Software, Supervision, Validation, Resources, Writing-Reviewing and beneficiaries were Syrians. Eurostat. News Release, 67/2018 - 19 April 2018.
Editing, Project administration, Funding acquisition. Ghazal Zalkat: Eurostat, 2019. Asylum Decisions in the EU: EU Member States granted protection to
more than 300 000 asylum seekers in 2018 Almost 30% of the beneficiaries were
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