Professional Documents
Culture Documents
Airbrush Action 1985 Sep-Oct
Airbrush Action 1985 Sep-Oct
Ifl'__I_I---
David IlUUUIUIU U
Insights and
Instruction
One of America's
Top Fine Artists,
Jack Radetsky
WE HAVE A N EYE OUT
Making Money: ~ a r k e t i n
Your
~ 26
Commercial Illustration
Airbrush Action introduces a new series that
should be of special interest to anyone playing the
professional art field.
Jack Radetskv
In a philosophical interviiw, Jack Radetsky, a
brilliant fine artist, discusses his art, life and the
fine art scene.
D E P A R T M E N T S
Hot Air-Publisher's Message 4
Q and A o
New Products 40
Calendar of Events 46
Consultants
Robert Anderson
I'
and three years $54.
SEND TO: AIRBRUSH ACTION, P.O. Box 73, Lakewood, NJ 08701
Please send me c o p y ( i e s ) of the Graphic Artists Guild Handbook
I
I Pricing & Ethical Guidelines at $16.95 each. I
I Check Enclosed Send C.O.D. cash (NJ reisdents add 6%sales tax) 1
I I If payment
- - enclosed, please add $2.00 per order for postage and handling I
I I Name About the Cover
I "Interiors" (1989: 90" x 66") was
State -Zip I
I
painted by featured artist Jack Rad-
L I I I I I I I I I I I I - l l I I I I I d etsky. Insights and other works be-
To order by phone 1-800-232-7874 Full refund if not completely satisfied gin on page 22.
2 AIRBRUSH ACTION/SEPT-OCT, 1985
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PAPER FOR AIRBRUSHING
BY ROBERT PASCHAL
Paper is one of the most worked- paper as it is pressed and dried on a cumstances.
upon surfaces in the visual arts. In series of rollers. A final series of roll- Many terms are used when it
airbrush technique, it is probably ers, called a calender stack, surfaces comes to either paper or paper sur-
used 97% of the time. As with all and finishes the paper. faces on which the artist may work.
painting techniques, airbrushing puts During both the hand and mech- It may help to clarify some of these
some particular demands on paper anized papermaking processes, most terms so that when artists read the
that are unique unto itself. These de- papers are "sized." Sizes are chem- specifications of a particular paper,
mands limit the selection of papers icals or materials used in and on pa- they will know if it will apply to their
that can be used. With a clear un- per to give it strength and resistance airbrush technique.
derstanding of paper terms, paper to bleeding. Without this resistance,
characteristics, and how different wet media, such as artist's ink, will
Cold-preu. Term used to de-
scribe a medium surface-textured
paper work with airbrush technique, bleed away from where they are most ohen to denote the sur-
the artist can make appropriate pa- originally applied to the paper sur- face characteristic of watercolor pa-
per selections for given airbrush face. For an exaggerated example of per. (Traditionally, the paper was
applications. unsized Papers to wet passed between cold cylinders to
Paper is made by two methods: by media, apply artist's ink to a paper
achieve the desired finish; hence the
hand, where individual sheets of pa- towel and notice how the ink bleeds
term cold-pressed.)
per are formed in a mold; and by away from where it was applied.
machine, where the paper is mass- Sizes in illustration papers keep Hot-pressed. Term used to de-
produced in continuous rolls using bleeding from occurring in most cir- scribe very smooth surfaced papers.
automated equipment.
Basically, the making of paper by
hand involves pouring a "stock" (a
mix of pulp and water more or less
the consistency of oatmeal) into a
frame the size of the desired sheet of
paper. Theframesitsonascreen mate-
rial which holds the pulp fibers but
allows water to drain off. When the
stock is partially dried, the frame is
removed and another screen is placed
on top. At this point the partially dried
stock is pressed or dried into a sheet
of paper of a desired surface.
Handmade paper can be a unique
working surface and is used to a great
extent in the fine arts; however, it is
usually not the choice of illustrators,
who tend to appreciate machine-
made papers because of their dura-
bility, flexibility, and uniformity from
sheet to sheet.
In the mechanized method of
making paper, generally speaking,
the stock is conveyed onto a hori-
zontal belt assembly consisting of fine Photos courtesy of Hammermill
wire mesh on the bottom and a felt Paper Company.
blanket on the top that covers the
stock. Then, with much of the water
drained away, the stock becomes
6 AIRBRUSH ACTIONISEPT-OCT, 1985
Rough-surfaced. Usually used and watercolor papers. per being sprayed upon. In most in-
to describe surface characteristics of stances, very few media that are
a coarse-textured watercolor paper.
Finish. The condition of the paper airbrushable are incompatible with
surface. High finish is smooth and all papers. In the case of working
Ply. Term that refers to the single hard; vellum is relatively toothy. with self-adhering frisket on paper,
thickness of a paper; normally used
for drawing, bristol, illustration board,
Tooth. Describes the presence or the surface strength of the paper has
lack of texture on the surface of the to be such that there is no picking
and airbrush papers.
paper. or lifting when the self-adhering fris-
Basic weight. Weight in pounds ket is removed. Therefore, the sur-
of a ream (500 sheets) of a given size Two-sidedness. The property
face strength of the paper must be
of paper. Five hundred sheets of pa- denoting the differences in appear-
taken into consideration. Most air-
per that weigh 80 pounds are con- ance and properties between the top
brush artists work on either hot or
sidered 80-lb. paper. This term i s (felt) and the bottom (wire) sides.
cold-pressed drawing or bristol sur-
primarily used to denote the thick- Picking. The lifting of the paper faces. These papers can have any-
ness of watercolor paper and air- surface, normally describing what where from 100% rag content to no
brush paper. occurs when the pulling force (track) rag content and still have a surface
of printing inks is stronger than the durability that is acceptable in air-
Bristol. This term refers to the
surface of the paper, thus lifting the brushing using a self-adhering fris-
bonding of plies of paper together to
surface of the paper. This picking or ket. A simple iest for determining the
form a multi-ply paper. For instance,
surface strength of the paper can suitability of a paper surface for air-
a two-ply bristol is two single sheets
easily be related to the durability of brushing i s the masking-tape test.
of paper bonded together.
paper when self-adhering friskets or Take a piece of masking tape (not
Rag paper. Manufactured from other stencil materials are removed drafting tape) and apply it to the pa-
the processing of cotton rag. The from the surface being airbrushed. per surface. Then remove the tape
cotton i s generally waste material The most common methods of as you would remove your frisket. If
from the textile industry. working with airbrush are working tufts of paper come off with the tape,
Fluorescent papers. These are with frisket film, working with non- the surface of the paper cannot be
papers of an extremely high white- self-adhering stencils, and working relied upon. Masking tape has a
ness. Fluorescent dyes are added to freehand. Some artists work with one higher tack than most conventional
the paper pulp to make the papers of these methods exclusively, but frisket film or paper and will easily
appear brighter by improving their most work with a combination of indicate the durability of the surface.
light-reflecting characteristics. methods. If you were working with The tooth of the paper may also
non-self-adhering stencils or totally cause problems. A very smooth hot-
Deckle edge. A ragged edge freehand, any paper can be worked pressed or high-surface paper will
produced in the manufacture of pa- on as long as the medium being air- result in total adhesion of the frisket
per. Used as decoration in some print brushed is compatible with the pa- (continued on page 39)
The professional'^
Palette
For more information, call 305-921-6971or write:
Salis International, Inc.
4093 North 28th Way, Hollywood, FL 33020 U.S.A.
Telex: 441608 salis ui cable: Salis Hollywood
W O R K F O R HIRE
'Work-for-hire is a convenient The work-for-hire provision of the coalition that includes organizations
loophole in a law that was drafted copyright law allows buyers of free- representing professional photogra-
to protect me and my work. Every lance work to purchase a piece that phers, writers and performing artists,
time I do a job under work-for-hire, would normally be sold on a one- as well as visual artists. As leader of
I feel like I'm working against my- time use basis, and without consult- the coalition, the Guild has drafted
self. No matter how high the qual- ing the creator or paying standard a bill to reform the work-for-hire
ity of my work, I won't receive re-use fees, claim authorship of the provision. That bill, the Copyright
adequate compensation. I cannot work and use it and alter it in any lustice Act, is now pending in both
claim my own creations, and I way. houses of Congress.
cannot protect the integrity of my According to the Graphic Artists Along with its continued activity
work. When I think of all my art Guild, whose 5,000 members par- on the Copyright lustice Act, the
that's lost to me now, I realize that ticipated in a nationwide mail cam- Guild has ongoing lobbying efforts
in signing work-for-hire, I signed paign to urge these hearings, work in states across the country. Guild-
away part of my future." for hire has also driven down indus- supported legislation on Moral Rights
Robin Brickman, illustrator try prices for feelance illustration. (the protection of an artist's original
Most members report that the price from defacement and/or alteration)
for a work-for-hire job is much lower and Fair Practices (clarification of the
June 21, 1985 than the standard fee for first-time ownership of original artwork) have
use under a normal contract. been passed or are pending in New
On October 1, 1982 representa- The hearings in 1982 and the York, Massachusetts, California, Or-
tives of the Graphic Arts Guild went campaign that preceeded them, re- egon and Maryland. And, this wave
to Washington to tell Senator Charles sulted in the formation of a creators (Continued on page 45)
Mathias and the Congressional sub-
committee that oversees copyright
issues, now work for hire cripples
their careers.
Member Robin Brickman, who
gave personal testimony at the hear-
ing, told Chairman Mathias and the
committee that, "Work for hire is a
convenient loophole in a law that
was drafted to protect me and my
work. Every time I do a job under
work for hire, I feel like I'm working
against myself. No matter how high
the quality of my work, I won't re-
ceive adequate compensation. I
cannot claim my own creations, and
I cannot protect the integrity of my
work. When I think of all my art that's
lost to me now, 1 realize that in sign-
ing work for hire, I signed away part
of my future."
Ms. Brickman was joined and
supported by 50 observers from the
Graphic Artists Guild and by a 20-
page written document that pro-
vided Congress with background on
the issue and testimony from other
Guild members.
10 AIRBRUSH ACTIONISEPT-OCT, 1985
GRAPHIC ARTISTS GUILD
Commercial artwork can be a sol- there's a grievance committee that marketing, self-promotion, financial
itary occupation, with little oppor- meets monthly, and a member can planning and negotiation skills for
tunity to trade information with other register a complaint (against a client). artists who don't have access to such
professionals in the field. The Graphic The committee will then review the programs from a local chapter.
Artists Guild was formed to provide complaint, and, if they take on the Many chapters maintain an artist-
such interaction, and to act as a union case, contact the client, recom- to-artist "hot line," according to
for graphic artists in many disci- mending that the situation be re- Trepani. "A member of the Guild can
plines. solved and citing the ethical standards call a professional artist who has been
The Guild has a diverse member- that are accepted in the industry active in the Guild for a while and
ship, covering illustrators, graphic which govern the situation. talk over questions of pricing, con-
designers, textile designers, needle "We are also members of the Joint tracts, negotiations, or other profes-
art designers, cartoonists, and com- Ethics Committee, which is an ar- sional issues. It's staffed by member
puter artists. The criteria for mem- bitrationlmediation association for the volunteers; we have a very high ra-
bership is that the applicant be a industry," Trepani adds. "They have tio of members who are very active,
professional practicing graphic art- a code of fair practice which is also and they're in the mid- to upper lev-
ist, deriving the majority of his or her cited by our grievance committee." els of their professions."
income from the field. Associate The Guilds' membership also in- Another service of the Guild takes
memberships are available for peo- cludes many "member at large" who place at the monthly meetings, where
ple in related fields, including teach- are not affiliated with any particular members play what Trepani calls the
ers and artists' representatives. Mem- chapter. Trepani says the national "Pricing Game." An actual graphics
bership dues are based on income. organization, headquartered in New project is displayed, and members
The Guild began in the 1960s in York City, serves as the conduit for of the audience guess the price that
Detroit with a small group of illus- grievances by those members. was charged for it. After the discus-
trators, and was incorporated in New Most chapters meet monthly, and sion the artist reveals the fee paid
York in 1970. Over the years other are autonomous within the frame- and talks about the contract, the ne-
groups of artists merged with the work of the Guild's national consti- gotiation process, and other impor-
Guild, and today there are more than tution. "They develop and run their tant facts.
5000 members. own programs within the needs of Guild membership dues include
Margi Trepani, communications their own areas," Trepani says. the price of a book published by the
director for the Guild, estimates that The national organization acts as organization, "Pricing and Ethical
between 75 and 80 percent of the overseeing body, lobbying for na- Guidelines," a handbook for prac-
members are independent contrac- tional legislation and directing the ticing professionals in the graphic
tors, with the rest holding staff po- lobbying efforts of the chapters on a arts. The book is the result of a na-
sitions. According to Trepani, the local level. And because the mem- tional survey of prices for various
group is prohibited by national labor bership is very active in the oper- types of jobs, plus information on
relations laws from engaging in col- ation of the Guild, many issues with contracts, job descriptions, business
lective bargaining in the traditional national impact are first pinpointed and legal practices for commis-
sense, but negotiates "master con- by members at the local level. sioned artwork, legislative issues, and
tracts" with corporate clients, arbi- The Guild has several programs to ethical standards and trade customs.
trates disputes, and bargains to set benefit its membership. It publishes "People with the same training,"
agreements on ethics, rights, and a national monthly newsletter cov- Trepani says, "find that they face
practices. ering legislative concerns and pro- wildly fluctuating pricing and con-
The Guild has eight chapters, based viding information on practices and tract situations when they go out into
in New York, Los Angeles, Boston, rights issues. The organization also the marketplace. One of the reasons
Atlanta, Indianapolis, Buffalo, Col- maintains a national legal referral that we publish the book and work
orado (DenverlBoulder), and Bur- network for members, and offers in the public policy area is to estab-
lington, Vermont. Most of the chap- group health, life, and disability in- lish trade practices so that there is a
ters have procedures to arbitrate surance programs. professional way of operating. They
grievances. "For example," Trepani The Guild also offers traveling ed- don't have to start from scratch every
explains, "in the New York chapter ucation programs and workshops on time they go out."
SEPT-OCT, 1985lAIRBRUSH ACTION 11
Fine
'3
DAVID
BY KATE SEAGO
David Kimble is promoting two cal illustration" as being too limiting art, and under the same economic
kinds of images these days: the in- and not completely descriptive of situation. The pieces I do that fall
tricate airbrushed cutaways on which what he does. He says the fine art into this category are commissioned
his international reputation is based pieces he now produces are "what by a client who buys the painting to
and the image of his work as tech- would traditionally be called tech- hang on his wall as art, as opposed
nical fine art. nical illustration, but done with the to something that goes into a tech-
Kimble rejects the label "techni- same intent and movtivation as fine nical manual or into an ad to sell a
SEPT-OCT, 1985lAIRBRUSH ACTION 13
Id
. . . I honestly don't know Kimble finds that he uses the same
tightness of technique and level of
detail in his commercial and fine art
takes to do one.
'I
.. mulas. I try to break new ground.
"Since I have an unlimited time
frame, I can afford to take the
chances. With a commercial job, if
I take some new approach and blow
it, maybe I've blown a deadline or
created a real problem for some-
body. At the very least I've created
a problem for myself."
Kimble admits a strong emotional
approach to the fine art projects. His
total immersion in the project pro-
duces a idealized car that appears
the way it did when it was new, with
factory-fresh tires and original
product." ple who really do own them." equipment even if it doesn't have
Kimble's vintage auto projects are But why cutaways? "I've never them in its current state.
produced, he says, within an unlim- really been satisfied with the exterior This idealized realism finds its be-
ited time frame. "I honestly don't of a mechanical object that I like, ginning in classical roots. "When I
know [how long they take], and I do because the exterior is only part of was in high school, I was very much
not want to know. I probably would the story," Kimble explains. "By a follower of classical fine artists such
never do another one if I realized getting into what is, in effect, anat- as Rembrandt, Reubens, Carvag-
exactly how long it takes to do one." omy and physiology, I can experi- gio-a lot of the Florentine and
A conservative estimate would be that ence them in a lot of different ways." Flemish Renaissance painters, and
the actual artwork takes 400 to 500 Many of Kimble's fine art projects also British romantic painters. In a
hours to complete, preceded by many eventually appear in Automobile sense, what I'm doing is to accept
months of research. Quarterly, a prestigious hardbound technology the same way that these
Kimble immerses himself in the collectors' magazine. Kimble chooses people painted life."
research phase of a fine art project. the cars he will draw. "I pick the
"I actually find myself feeling that clients who have the means to com-
I'm a part of that particular era," he mission me and the right car to mo-
says. "I read books and literaturefrom tivate me." He matches these factors
the period, and I watch films from to the needs of the Quarterly pub-
that era on my video recorder. There's lisher, who showcases the artwork
nothing more fun than working on a and the car. "lt's understood that they
Model j Duesenberg and watching won't schedule it until I'm close to
gangsters running around town in big completion. We establish a deadline
touring cars machine-gunning each based on the client's wishes and the
other. magazine's needs, but that deadline
"lt's a total experience; it's escap- is never absolute-and, quite frankly,
ism, but it's also a way of really ex- has yet to be met. I have yet to blow
periencing something about those a normal commercial job's dead-
cars. And it's also a way for me to line, and I have yet to make a fine
almost possess something 1 wouldn't art deadline."
be able to possess otherwise. In or- The reason for this, Kimble says,
der for me to really enjoy these cars, is that commercial jobs by definition
it has to be something I'd like to own. have a specific time frame. "You have
I don't make the kind of money to so many dollars and so many weeks
buy half-million- or million-dollar to do the job. With the fine art jobs,
cars, but I can really participate in I simply don't allow myself to be put
the experience of owning them- in that position. They roll on for as
sometimes more fully than the peo- long as it takes to satisfy myself."
14 AIRBRUSH ACTIONISEPT-OCT, 1985
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Does
That?
HIS TECHNIQUES
The colors of David Kimble's vin- leather. Kimble begins with a line render-
tage autos glow as if they were cut How does Kimble get these tex- ing of the subject and has the line
from precious stones; the texture of tural effects? By carefully balancing art transferred to a film positive. He
the chrome is so realistic that you the placement of the paint on the notes that the choice of the proper
expect it to reflect the lights in the proper side of the film positive he film is important. "In doing film
room where the painting hangs. You paints on and by expert control of positives, only certain types of litho
can almost smell the upholstery his airbrush. film are suitable. The majority of litho
SEPT-OCT, 1985lAIRBRUSH ACTION 17
films have a slight tint or color value; of mysterious additives, and maybe
for example, they might be slightly even use a few incantations, to get
green or slightly yellow," he says. the paint to stick to the surface."
"l've found that only the Agfa films- Kimble works on both sides of the
and then only a small family of film positive. He originally applied
those--re~roduce a relativelv clear, Pantone for color, using airbrush de-
neutral of film. tailing. "I gradually started airbrush-
"l've also found that the best paint ing more and more over the course
to use i s gouache, which locks to the of the year." His cutaway of a vin-
microporosity of the film emulsion tage Indian motorcycle was the first
and produces a bond that is better project to be done entirely without
than the bond it produces on board. the Pantone.
In fact, it's much tougher than acrylic "The Indian is interesting because
or any other type of paint. I've tried. it is backwards," Kimble says. While
You can actually use an eraser on he was working on it he realized that
it." he could get different textural effects
Kimble uses the gouache straight by working on both sides of the film.
from the tube, mixed with ordinary "I realized that when you turned the
tat, water. "l've found that there are film over, the colors looked differ-
a jot of unnecessary rituals that peo- ent; they picked up contrast and were
ple go through: filtering paint or more brillant than on the side on
mixing in all sorts of bizarre things which they were painted. That very
like glycerin or detergent to break quickly led me to realize that paint-
the surface tension. Almost every- ing on both sides could expand the
one I've talked to is firmlv con- variations and results I got from the
vinced that you have to mix all sorts paint.
out about the recording artists. American Showcase for the last three
Each of these applications may in- years and The Black Book this year.
volve the sale of separate rights and Next year 1'11 be in both. I've been
the payment of extra fees to the art- in the Graphic Artists Guild direc-
ist. Such payments are usually ne- tories and one or two others."
gotiated at the time the work is first Viviano says he no longer makes
commissioned, and because this can "cold calls" on art directors, citing
become a complicated transaction, "disappointing response. If some-
it's essential that as many applica- one hasn't requested to see the port-
tions as possible be considered dur- folio, there's no guarantee that my
ing the original negotiations. book is going to be looked at, . . .
The range of projects available to but if somebody sees ansad and calls
commercial illustrators is limited only to see the portfolio, I know they're
by the imagination of the art direc- going to look at it."
tors and the talents of individual art-
ists. Assignments can include mag-
excellent Because your portfolio is your pri-
mary marketing tool, it should re-
azine and book illustration, flect the direction you want your ca-
advertising art (from brochures and reer to take. Illustrator Roger Huyssen
logos to billboards), fashion illustra- says that "You don't have to show
tion, record album covers, cartoon- only one [type of work], but you
ing, corporate reports, and promo- should focus your portfolio on the
tional items such as posters, among marketplace. If you're meeting an
other projects, Illustrators often be- editorial art director about magazine
come specialists, concentrating on work, you should show things that I
complex technical or medical illus- might apply. Homing in on the mar-
tration or on a particular kind of ketplace is the smart way to go."
project such as photorealistic prod- Huyssen estimates that 75 percent
uct representations. of his assignments represent repeat
Whatever the assignment, com- business. He does not work with an .
mercial projects are usually nego- agent, preferring to handle his own
!
tiated with advertising agencies or negotiations as art directors contact
other such outlets. One active artist him. Huyssen does very little mar-
20 AIRBRUSH ACTIONISEPT-OCT, 1985
keting and no direct solicitation; he
is an established illustrator, and many
of the art directors are already fa-
miliar with his work. "They're
choosing illustrators from work that
they've seen or from directories, or
because I've worked with them be-
fore, or through referrals," Huyssen
says.
"Also, I try to do work that gets
exposure. If you can get work out
there with your signature on it, peo-
ple can see it and hire you. You're
building a reputation.
"In the beginning, the key to the
whole thing is just to get that first
job," Huyssen explains. "Once you
have the job, do a great job on it,
bring it in on time, go above and
beyond the call of duty." Huyssen
says, this is the best way to ensure
repeat business. "It doesn't take very
many art directors out there to keep
a guy busy. Once you have work on
the boards you don't have to knock
on doors.
"Performing well in the beginning
is half of the marketing battle. Your
book says it all; what you say with
your hands transcends all of the sale,
hype, and promoting that you can
possibly do. If the work is good, it
snowballs, and work comes in based
on your performance on that last
job. . . . "Then, to keep it rolling,
you have to take those new samples
and keep them in front of the art di-
rectors by mailing them or by repro-
ducing them in a trade journal."
Direct mail is another useful mar-
keting tool. Mailing lists are avail-
able, either as labels or on computer
disks. These lists should be updated
regularly and augmented by library
research to add new publications and
agencies as they appear in the mar-
ket. Be sure the mailing piece is di-
rected to the person most likely to seem new to an art student, but the work. As Roger Huyssen says, "It's
be making the assignments, usually art directors have seen it many times a good way to start out; you get your
the art director. before. Smith also gautions against work out there and people see it."
Before you create a direct-mail elaborate folding or die cutting that One guidepost for pricing of
piece, study the items already in the might detract from the impact of the graphics work is the Graphic Artists
market. Illustrator Elwood H. Smith artwork itself. Guild Handbook: Pricing & Ethical
suggests perusing the walls in art di- Commercial illustration can be Guidelines. The handbook contains
rectors' offices to get an idea of the very lucrative, but, as in any field of the results of a pricing study con-
trends and to see the kinds of pieces art, the prices depend on the nature ducted by the Guild, and it details
art directors keep rather than dis- of the project and the reputation of specific price ranges for everything
card. Smith tends to use small mail- the individual artist. As a rule of from cartooning and storyboards to
ers that require less precious wall thumb, advertising and other work technical and fashion illustration. The
space in the art directors' offices. He for commercial clients pays better handbook also is a valuable re-
stays away from oversize mailers and than editorial work; one commercial source for illustrators who are shop-
ones that are "cute" or gimmicky. illustrator estimates that editorial as- ping for new applications for their
He also cautions that ideas for mail- signments pay only 7 to 10 percent work, because each section con-
ers must be fresh; a mailer that reads of the rates paid by advertising agen- tains detailed information on mar-
"John Doe's Back," with an illustra- cies. Yet editorial illustration is an keting, contracts, and negotiating
tion of the back of Doe's shirt, may excellent way to showcase your techniques.
SEPT-OCT, 1985lAIRBRUSH ACTION 21
JACK RADETSKY, 36, works in the
basement studio of the Sunderland,
Mass. home he shares with his wife, Susan.
The interplay of light and shadow
are so important in Radetsky's work
that he designed the studio to give him
total control over the lighting, using a
combination of incandescent and
fluorescent fixtures. The studio has
ten-foot high ceilings, supported with
steel beams to create a 24foot by 48-
foot space with no support columns.
But the studio has no windows; "Daylight
is very beautiful, but very inconsistent,"
Radetsky says. Radetsky is represented
by O.K. Harris Gallery, New York.
ROBERT ANDERSON, 39,
interviewed Radetsky for AIRBRUSH
ACTION. Anderson and Radetsky
enjoyed a good rapport, but Anderson
says "Our work isn't really parallel.
The similarity is that we are both
#
dynamic. Com-Art colors are every-
thing you always wanted in air-
brush paints. And then some.
Discover the
perfect
mix.
A
acterize your art?
Radetsky: I use many of the tools that became popular
during the photorealist generation: the camera and the
airbrush. But I think I carved a little place for myself
that just doesn't fit. I've exhibited times under many
banner-ften illusionism. Critics often have suggested
that the work doesn't fit into these categories, and I feel
good about that. The photorealist label just doesn't do
it justice.
ABA: Have specific artists or people been particularly
inspirational for your work?
Radetsky: Years ago I was moved by Robert Irwin's work
and, on another level, by Mike Hopper and Vermeer,
more recently J. Beuys. Recently I saw a show by Ar-
man-l think there is a whole group of people-that
address destruction, deterioration, and violation in so-
ciety, and I'm very sympathetic to that right now.
ABA: Why are so many Victorian images in your paint-
ings?
Radetsky: The Victorian and Art Nouveau eras marked
a period when objects were cherished and each object
had character. They have a voice. I think all periods
have style, but for what I do, I prefer not to work with
deco or other contemporary modes of style. I need the
intimacy of the object. Also, Victorian has another side
to it, an ominous and nightmarish side. Sometimes I toy
with that.
ABA: We've just reviewed slides of your work, from
oldest to newest. The windowshade series interests me
a great deal. Can you give us some background on this
series?
&meby, nnd I ABA: When I started the series on window shades, I was
just getting interested in shadows. What was important
to me was translucency, and I was attempting to engage
light from both sides of the scrim or the shade. Light
from the exterior and light from the interior.
ABA: Are they actually shades?
Radetsky: They are canvases, hemmed on the sides and
doweled at the top and bottom-a little bit of tromp
I'oeill illusionism.
ABA: Were you doing these at Yale?
Radetsky: Yes, and for some time after I left Yale. I was
ABA: Do you consider yourself a photorealist? just totally absorbed by the idea that I could paint flat
Radetsky: No, but I believe that I am connected to a space. It was important to me at the time. I was reacting
generation that has roots there. I do use photographs, to traditional representationalism and was constantly
however, so if one defines a photorealist as someone trying to flatten space. The shadow was my solution. It
who uses photographs, then call me a photorealist. made a lot of sense, to be able to paint space that did
ABA: How do you understand it to be defined? not talk about the illusion of a third dimension, but more
Radetsky: I knew Malcom Morley when I was at Visual about an object that could change your perception of
Arts, and I consider him to be the founder of photo- the space you're in.
realism though photorealism became something other ABA: So that's what got you into the free-standing screens?
than what he was doing. Photorealism was paintings Radetsky: To get if off the wall, make it free-standing,
about the photograph and imagery related to the pho- break away from something that's framed on the wall.
tograph. Morley was painting flat space at that time. He The frame became a barrier; it would isolate, alienate
was painting large images of postcards with borders. the piece from the rest of the environment. Making it
ABA: If you're not a photorealist, how would you char- independent, it becomes an object, it becomes a piece
24 AIRBRUSH ACTIONISEPT-OCT, 1985
"DoubleImage ),
WxW
1979
" I e exhibited
times under
many bdnnen-
99
often illusiox~isxn.
"AlmostHome D,
92" x 1w
1985
SEPT-OCT, 1985lAIRBRUSH ACTION 27
1"LaceCurtain"
"VictorianShade"
82W' x 84"
1982
v
attraded me-
the color cbnge. Radetsky: Over the years, my photographs have become
very significant and resolved and make more of a state-
the soft edgeen ment of their own. I expect to exhibit them in the future.
ABA: What attracted you to use an airbrush?
Radetsky: The edges of things are as important to me as
their interiors. Not every edge is the same and the tran-
sition from one form to another is defined at that edge.
ABA: Does the way you use an airbrush involve a lot
of frisketing or stencilling?
Radetsky: I'm not sure. I think that to involve the viewer, Radetsky: None. I've painted as traditionally as Rem-
you must leave a hole and let them fill it in. If we're brandt but with an airbrush.
talking about a person, we all have our individual res- ABA: For example, in areas where you want soft edges
ervoirs of people that can reflect in our experience. but not too soft, instead of frisketing would you go back
Missing that person can make you more aware. For ex- with a brush and define the edge?
ample, the image of a sleeping person may be a boring, Radetsky: Or the other way around. I might just spray
static figure. Even the cast shadow of an individual, has over the brush gesture.
confined thatindividual to one pose, one gesture. I want ABA: Start with a brush gesture and soften it with an
to talk about more than one physical gesture of that airbrush. I see. Have you ever gotten negative feedback
person. Presence via absence says it all. I always sensed on your work because you use an airbrush?
that shadows were about absence, the next thing re- Radetsky: From myself. It sometimes bothers me. Not
moved from the physical world. It's a much better por- because it is an airbrush-I've no hesitation to use any
traiture--or at least another way to it. But I think it en- tool that will do the job. I don't want the work to look
gages viewers in a more exciting way. manufactured, and I think an airbrush can make it look
ABA: Have you tried to interpret your work in other manufactured.
media? ABA: You mean too finished? Too polished?
28 AIRBRUSH ACTIONISEPT-OCT, 1985
Radetsky: Yes. I want to see something of the hand in place for themselves. Art criticism reached a plateau
the work. Painting is one of the few things in the world with conceptionalism in the 1960s and 1970s. But since
that is still done by hand. To remove the vestiges of that then critics have lost their significance. They didn't have
would be an injustice. their superstars, and the public didn't require interpre-
ABA: I notice that you have exhaust fans. How else do tors. Sometimes I don't know whether the art or the critic
you protect yourself? is more significant. But no matter what happens out
Radetsky: With a respirator. When I use the spray gun, there, I don't look at it as right or wrong or who's going
I wear a respirator. When I use the airbrush, I usually to change it. Whatever impact I'm going to make is
try to wear a paper mask. It's too uncomfortable to wear going to come out of my studio.
the respirator all the time. ABA: In terms of art and business, how have you rec-
ABA: What airbrushes do you use? onciled being an artist and a sole proprietor-that is,
Radetsky: I use both Badger and Thayer and Chandler- running the business side of your life, keeping records,
I like the Badger head and the Teflon gasket. paying taxes, and so on?
ABA: And you mix your paints and store them in con-
tainers so that you have access to the colors if you need
them. Are the lights in your ttudio color-corrected?
Radetsky: Fluorescents are too cold and incandescents
are too warm. I use half and half.
ABA: How much time does it take to do a painting?
Radetsky: There are two parts to it, the photo sessions
and the painting. The painting could take one or two
months. The photo sessions normally take a few weeks,
however they usually provide enough information for
two paintings or as many as four. , I ut.lcrn~x~~y
ABA: What i s it like to live outside a major metropolitan
area and make a living at something that seems to be of the tools
so dependent on being in a metropolitan area?
Radetsky: There's good and bad. It's great because this
t hnt Xjecirnrl
is where I want to live and I feel fortunate that I can live
here and still maintain my connections. I often feel that
i~opuldrdtu-ing
I need more interaction with my peers. I
ABA: Do you feel a bit isolated?
Radetsky: Yes, but I try to stay close to the people that ist gcrtcrizrion.Pt
I have a good dialogue with. I'm not sure that people
who live closer do that any more frequently. I seem to
remember a lot of isolation in the city environment. I
think it's what you make of it.
ABA: How much time do you spend looking at galleries
and museums?
Radetsky: I try to get to them every month or so. Catch
a couple of shows.
ABA: What do you think about the trends in art, spe-
cifically the New York art scene now?
Radetsky: The pendulums have to keep swinging, and
people need to see changes. We painters need to see
changes to which we react, one reaction after another.
I think Neo-Expressionism is a very poignant reaction at
the moment, but I'm not sure if Neo-Expressionism rep-
resents a new expressionism or fourth generation Ger-
man expressionism.
ABA: So it doesn't bother you that all of a sudden, the
art magazines are full of a specific kind of visual inves-
tigation to the exclusion of other art.
Radetsky: It doesn't, although I think some of it is ele-
vated out of the need for certain critics to maintain a
"Parlor"
82W' x 84"
,
1983
SEPT-OCT, 1985lAIRBRUSH ACTION 29
"s ..tdow has cr~lor.
'I'hu color of
h S ~ I ~ C ~ is
DW
determined by
tlre color of ttlc
light iis its
svrrrce. I tend
Radetsky: I used to think that once I was represented by
to esct@er~%te it.
a New York gallery, I could forget about business and
just paint. The gallery does an awful lot, however you
I prah it to
have to keep on top of it. Every once in a while, I feel 111ake(a contr&t
like I have to come out and pound my drum. By the
third pound, I wonder why I'm out here, I should be in , sit apart a
my studio. When I'm back in my studio, I wonder who's
listening! little rrlore than
ABA: You exhibit at O.K. Harris Gallery in New York
City (Soho). How often do you have a show?
it would normally
Radetsky: Every 18 to 24 months at O.K. Harris. My
next exhibit will be January, 1986. 1 will also exhibit
in order to
this November at the Museum of Fine Arts in Springfield, co~npensrltefor
Massachusetts.
ABA: Let's go back to your beginnings. the fact that
Radetsky: I lived in Brooklyn until I was eighteen. Went
to Abraham Lincoln High School in Brooklyn and the paint has less
School of Visual Arts in Manhattan. I lived in a loft in
Brooklyn for a while. At that time, Visual Arts had a contrast than
three-year certificate program. I finished the third year
in 1969 and was accepted for a special fourth year but
does light?)
didn't finish it. I went to a little town north of the Cats-
kills, Fleischmans, New York, where I lived for three
years. Worked as a guide on a dude ranch and lived
out all kinds of fantasies. Didn't do too much painting,
then came back to New York after a few years, saying
"I've got to get serious". I went back to Visual Arts and
completed a B.F.A. in 1974. Then to Yale for graduate healthy experience. After, I felt I could get back to art
school. and use it much more positively-not because I needed
ABA: When did you first notice an interest in art? Was to but because I wanted to.
it something that you always remember? ABA: When did you first feel that you might be able to
Radetsky: Art was a real security blanket when I was make a living at it?
younger. It was something for which I got positive feed- Radetsky: Growing up in New York, going to school in
back as a kid, and maybe that encouragement pushed New York, and being around the galleries, I was aware
me further. So I pursued it. But later, learning to do other that there was a community of people exhibiting their
things as well and feeling good about myself was a very art and making a living at it. The galleries could not
30 AIRBRUSH ACTIONISEPT-OCT, 1985
"Reflections (,
82%" x 84"
1981
PUN2 WOLFF
16 x 10;
1984;
Gouache
and
Dr. Martin's Dyes.
20 x 30;
1983;
Acrylic;
Courtesy:
Ace Books
Acrylic;
Courtesy:
Ace Books
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38 AIRBRUSH ACTIONISEPT-OCT, 1985
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(continued from page 7 ) In addition to frisket adhesion, A most important factor-and one
film, increasing the possibility of tooth of the paper should also be that is not taken into consideration
surface lift when removed. Add to taken into consideration for airbrush very oftertis the "whiteness" of the
this the fact that you are more likely effect. The tooth of a medium-sur- surface being worked upon. As in
to score the surface of a hot-pressed face paper, drawing or bristol, will watercolor technique, the airbrush
paper or board as a result of heavy- give a slightly more granular effect artist may rely upon the white of the
handed cutting of the frisket film. than that achieved on a high or paper surface for highlights and the
There is a higher chance of the pa- smooth-surfaced paper. Since the development of value changes. When
per lifting or tearing at those areas airbrush sprays very small atomized comparing two or more sheets of pa-
where the surface has been scored dots of color and since that color drifts per, one can easily see the variety of
with the stencil knife. Care should in overspray away from the direction whiteness available. The more in-
be taken when removing frisket film being painted, these particles of color tense the white, the more advanta-
from any paper, but be particularly are caught by the texture of the pa- geous. Obviously, you would want
cautious when removing it from high- per. For example, when working on the white of the paper to endure over
surface paper. On a medium-surface a heavily textured watercolor paper, a period of years.
or cold-pressed paper there are fewer the artist should be aware that the One of the great advantages of pa-
lifting problems. This is because of texture of the paper will be denoted per surfaces is that the surface is im-
the slight tooth of a cold-pressed pa- by the soft spray of the airbrush. This mediately and conveniently ready for
per surface. The frisket film gener- could be either positive or negative, use without a great deal of prepa-
ally adheres to the high points, thus depending on the result desired. ration. To achieve the same type of
cutting down on total adhesion. Self- Another factor that must be taken surface that is available on a hot
adhering stencils can be left on cold- into consideration in selecting paper press, high-surface illustration board
pressed surfaces longer than on hot- is thickness or weight. Paper should on a gessoed canvas requires a very
pressed surfaces, but no matter what be of such a thickness that when it laborious procedure of sanding and
surface they are being used on, it is is painted upon, no buckling occurs. recoating. Paper has a tendency,
recommended that you not leave Normally, a paper of two-ply thick- therefore, to allow for spontaneity of
frisket film attached for more than 8 ness or of at least 125-lb. weight work. Also, in sheet form it can be
to 10 hours. Several variables must should be used. Inadvertently hav- rolled, shipped, and archived with-
be taken into consideration regard- ing the paper buckle when working out taking up much space. Unlike
ing the length of time frisket film may upon it can cause blockage of the using paper in other techniques,
be left on papers, temperature, hu- spray or inconsistencies in line work working with airbrush on paper re-
midity, and age of the frisket film that may appear only after the paper quires some investigation and ex-
among them. has dried and straightened out. perimentation by the artist.
SEPT-OCT, 1985/AIRBRUSH ACTION 39
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SEPT-OCT. 1985lAIRBRUSH ACTION 41
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SEPT-OCT, 1985/AIRBRUSH ACTION
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(Continued from page 10)
of artists' rights legislation continues
S. Dukakis joined his colleagues in
New York, California, and Oregon
Binks Raven and Wren
forthe discriminating
...
on many levels. by signing the Art Preservation Act
In 1984 Guild representatives tes- into law. The act, which is modeled artistandcraftsman.
tified concerning artists' rights issues after moral rights law passed in New
before the Democratic National York and California, is the result of
Platform Committee hearings. Rick four years of lobbying by Graphic
Barry, president of the New York Artists Guild members in Massachu-
Chapter, spoke about the Copyright setts. This recent initiative adds to
Justice Act, Moral Rights legislation, the growing signal to Washington that
the National Heritage Resource Act, it is time for a federal moral rights
and the rights of creators in light of standard.
rapidly developing computer tech- The law which took effect in April,
nology. Mr. Barry told the commit- enables graphic and fine artists
tee, working in any media to protect their
"In the past five years, creators work from unauthorized alterations
have come together to act on issues and/or defacement. It also provides
that affect our professional and eco- judicial remedy for damaged work
nomic survival. These issues affect by allowing artists to sue for dam-
more than artists. Protections for art- ages when their work has been
ists help insure that the diversity of harmed.
ideas and styles that brings society's In the preamble to the law, Mas-
messages to the public. This diver- sachusetts recognizes "a public in-
sity i s what has made our country's terest in preserving the integrity of
cultural and democratic heritage the cultural and artistic creations." Each
richest in the world. . . . The Dem- of the states which has passed moral
ocratic Party must reflect in its plat- rights legislation has set a new and
form, its commitment to copyright important precedent by formally ac- No drawing.. .No tracing,
justice as a democratic right, to pro- knowledging artists' ongoing rela- just PRINT IT &'PAINTIT!
tect the integrity of creators' rights as tionship with the work they create. Increase sales with the Air Waves Outline
the brilliant dreams of the new tech- Simms Taback, illustrator and vice- Transfers. Over a hundreddesigns to
choose from. Makes shirt paintingfaster
nologies are realized and protect our president of the Graphic Artists Guild and much more profitable.
national cultural heritage by reme- said, "Now graphic artists in Mas- Air Waves' "Shirt PaintersCatalog" con-
dying tax inequities suffered by art- sachusetts will have legal redress tains everything you need to generate
ists." when the work is treated in an un- profitswith handpainted airbrushed
This past April, Milton Glaser and consionable way. It's a welcome t-shirts. From stencils and color photo
four members active in the Guild's change, and a step closer to the much guides to complete shirt painting
systems. Featuring the pro'schoice, AIR
computer arts discipline went to needed federal standard in this area." WAVES AIRBRUSH FABRIC PAINTS,
Washington again to testify before the The Guild's legislative counsel, Tad
Congressional Office of Technology Crawford added, "This Act is an im-
Assessment (Congress' research arm) portant step to improve the status of
in a creators' workshop. Mr. Glaser all artists and their art. It offers pro-
joined creative professionals from tections to artists that culturally rich
other industries in telling the OTA nations such as France and Italy have
about creators' concerns and inter- long since granted."
ests in terms of computer technology In reviewing the past five years of
and their work. During the full-day the Guild's public policy work, Ex-
session, Mr. Glaser said, ecutive Director Susan Dooha, com-
"The new technology raises some mented, "The active involvement of
fundamental questions of protec- our members has been and contin-
tions. In our practice, many inde- ues to be critical to our success in AIR WAVESTM
pendent freelancers help create our lobbying. Many lawmakers do not 555 E. Hudson St.
culture. The climate of creation in- understand what artists do or how Columbus, O H 4321 1
cludes the need to protect artists' au- important they are to our country's Or Call: 1-800-468-7335
thorship and ownership rights. . . . economy and culture. Our mem- In Ohio: 614-263-1843
The new technologies are changing bers, through their personal testi-
the institutional balance in favor of mony, have helped to close this
those with the financial resources to 'credibility gap' for lawmakers and
buy and use the equipment . . . that have kept our issues alive in the Correction
has implications for what we have public policy arena. There is more
considered our right to a diverse pool work to be done on these issues and The Safety, Health and Airbrush-
of ideas and images in our culture." we welcome the participation of any ing article featured in the Mayljune
On the state level, Massachusetts creative professionals who would like issue of Airbrush Action by Peter
became the most recent to confirm to join us." Seigel was excerpted from his forth-
the importance of artists' rights. O n coming book AIRBRUSH PRIMER,
January 8, 1985 Governor Michael @Graphic Artists Guild, 1985 published by Amiel Press.
SEPT-OCT, 1985lAIRBRUSH ACTION 45
Sept. 14 Sept. 19-24 Sept. 28-29
SECOND ANNUAL FOLK ART INDEPENDENT RIVERFEST '85-Canton, GA
FESTIVAL-Strasburg, PA SIGNCRAFTERS OF AMERICA Arts and crafts festival
An outdoor show, under tents, ANNUAL CONVENTION Contact: Judy Bishop, Service
limited to 100 participating AND EXPO League of Cherokee County
craftspersons Clarion Hotel P.O. Box 1132, Canton, GA
Contact: Terri Brown, Historic Cincinnati, OH; 301 14
Strasburg Inn 6141374-3276 4041479-8045
Route 896lHistoric Drive,
Strasburg, PA 17579
71 71687-7691
-- LA"
L . m e -
LIGHT SOURCES-Donna
Bedrick discusses the essentials
and importance of optimal lighting
conditions for the studio.
Insist on Frisk.
Frisk introduces CS-10 and CS-2 illustration board to America.
I,
plete like the fisher-
man, the board is
incredible.
The ability to
scratch off ink lines
without damaging
the surface and then
being able to work
back into the draw-
ing has added to the
CSlO a versatility
that is hard to find in
other boards?
IDave Malone
never really been plcky about ~llustrationboards
but 1now specify Frisk CS-2 for all of my airbrush work.
" 1like the versatility of being able to use a regular brush and
the &&rush without having to worry about consistent qualiv.'
I Cam &Leon
For more information contact your kwal art supply dealer or write Frisk. Frisks' CS-10 and CS-2 are the most asked for
48% North Royal Atlanta Drive, Suite 304, Tucker, Georgia 30084 illustration boards in the world.
Now American illustrators can insist on Frisk.