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FORMATTING

❏ Remove excess formatting, if applicable


❏ Reinsert bold or italic formatting, if applicable
❏ Make sure paragraphs are only two to three sentences each
❏ Add a "Read More" line on the article’s very first paragraph
❏ Category assigned
❏ Proper attribution included (if applicable)

LINKS
❏ Add all affiliate links
❏ Make sure affiliate links open in another page
❏ Make sure internal links open in the same page
❏ Make sure all links don’t include years (i.e. 2020)
❏ Prioritize linking to contextual links every 100-200 words of content
❏ Example of a contextual link is “There are no shortage of ​things to do in
Minneapolis​”
❏ Always defer to relevant links in an article about Minneapolis we ​should not
have a contextual link to an article about Japan.
❏ Add “See Related” articles in between header breaks when relevant
❏ Add 3-4 Related Resources as the end of the article

SEO
❏ Add focus keyword in the SEO checker
❏ Add meta description in the SEO checker

IMAGES
❏ Resize images to 1,000 width in pixels
❏ Optimized (imagecompressor.com or comparable)
❏ Rename the image file that represents the image. No images should be uploaded with a
file name like pexels-14596.jpg
❏ Add Alt Tags to all images
❏ Make sure all images are marked with a size when included in the article
❏ Make sure all affiliate images are linked to affiliate websites, opening in a new tab
❏ Make sure non-affiliate images link to “Media File”
❏ Featured image selected
❏ Proper attribution included (if applicable)

PROOFREADING
❏ Check for spelling errors via Grammarly
❏ Check and confirm that content is 100% unique and contains absolutely no plagiarism
❏ Make sure all subheads follow the same format (e.g. all have periods, all start with an
action word)

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