Xaioai

Prive mix - Xiaomi sells at low price and offers high quality products. 

Place mix -Xiaomi operates in China, Singapore, India and 27 other countries mainly in
emerging markets of south east Asia

Promotion - Xiaomi promoted its products by selling high specs at lower price to markets
where technology savvy people could not afford high spec products from Xiaomi
competitors. 

Product - Xiaomi promoted its products by selling high specs at lower price to markets
where technology savvy people could not afford high spec products from Xiaomi
competitors. 

Vivo

Price - Vivo as a brand realizes some of its markets are price sensitive market when it
comes to the sale of smartphones and it is important to be present in the right price band to
have the advantage of gaining a healthy market share.

Place - Vivo as a brand realizes some of its markets are price sensitive market when it
comes to the sale of smartphones and it is important to be present in the right price band to
have the advantage of gaining a healthy market share.

Promotion -vivo is very proactive when it comes to advertising and promoting its brand. Vivo
embraces a 360 degree marketing strategy and promotes its products through various
conventional and traditional mediums like ATL, BTL, print media, television commercials,
social media, celebrity endorsements and on-ground activities

Product - They focus on introducing products that have a professional audio system, great
appearance and provide fast and smooth user experience