COTHM signs MoU with Walled City of Lahore Authority

cothm.edu.pk/cothm-signs-mou-with-walled-city-of-lahore-authority

To provide cultural exposure to the students and faculty of College of Tourism and Hotel
Management (COTHM), Lahore, a Memorandum of Understanding (MoU) was inked
between the college and Walled City Lahore.

The agreement was signed by founder and CEO COTHM Mr Ahmad Shafiq and the
Director General of Walled City of Lahore Authority, Kamran Lashari.

Through this strategic collaboration, both parties will support each other in enhancing the
quality of education and exposure of students and the quality of research as well as
designing and conducting collaborative international seminars/ conferences in the area of
process safety science, culinary arts, culture and heritage.

Speaking at the occasion, Mr Ahmad Shafiq said, “COTHM provides a platform for quality
education that upholds the notion of degree with skills. We are confident that this
partnership will create knowledge resources among the youth and the business
community alike while providing strategic direction for all the stakeholders.

The aim of this collaboration is to promote Pakistani cuisine as a niche tourism product
across the globe.

It will also help in institutionalizing a mechanism to support efforts intended to preserve,

document, promote and disseminate Pakistani cuisine and cultural heritage of the city.

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The collaboration of both the organizations will create opportunities to jointly plan and
execute annual international culinary festivals, featuring multi-level culinary
competitions, engaging local and international culinary teams which will help identify and
promote the young culinary talent of Pakistan and promoting our traditional and regional
Pakistani cuisine. Training and capacity building of the food handlers in traditional
eateries and restaurants to equip them on food safety and hygiene will also make part of
the joint initiatives.

The CEO of COTHM Pakistan & Dubai, Ahmad Shafiq and the Director General of WLCA,
Kamran Lashari, expressed their determination and resolve to achieve the set objectives
in coming months.

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