APPROACH TO DIAGNOSTICS OF MARKETING COMPLEX OF INDUSTRIAL

ENTERPRISE

ACTIVITY 1

Abstract

The article begins by talking about the economic in UKRAINE and its development in the
system economic, in this article “APROACH TO DIAGNOSTICS OF MARKETING
COMPLEX OF INDUSTRIAL ENTERPRISE” Tatiana Marksimova and Elena Shapran
describe how the development of the economic system in Ukraine and competition relations
between its subjects needs the decision of tasks. The content of diagnostics of enterprise´s
marketing activity its basic and expose problems and consequences of acceptance of current
administrative decisions. No talk about the presence of the unique approach to diagnostic
activity of Enterprise, for lack of scientific Works devoted to this problem and the fact that
the determination of status of subject of economic activity depends on working of plan
package, to diagnostics of marketing complex of enterprise the authentication of the real
state and properties of analyzable objects1.

1
https://www.pan-ol.lublin.pl/wydawnictwa/TMot10b/Maksimova.pdf