CHAPTER III

PROPOSAL IN QUESTION

As a fast-food chain industry has growing globally, it was one of a major factor

that give an economic boost thru out the country. The Philippines quick service

restaurants market size was valued at $4.6 billion in 2018, and is expected to reach $7.9

billion by 2026, registering a CAGR of 6.9% from 2019 to 2026. A quick service

restaurant (QSR), also known as fast food restaurant, is a specific type of restaurant that

serves fast food cuisine and has minimum amount of table service. Moreover, quick

service restaurants are a part of a franchise or restaurant chain operation that provide

standardized ingredients, partially ready food, and supplies to every restaurant through

well-organized supply channels. In addition, these restaurants are witnessing increased

popularity, owing to the fact that they offer excellent customer service, food products

offered by them are inexpensive, are appetizing, and take minimal time for preparation.

Various types of quick service restaurant include fast casual restaurants and catering

trucks. Fast casual restaurants have higher sitting capacity as compared to catering

trucks.

Reference: https://www.alliedmarketresearch.com/philippines-quick-service-

restaurants-market-A06122

As a part of our research, we will conduct a survey to identify the possibly

positive effect of fast-food chain within the proposed project in Datu Piang Street

Koronadal City, South Cotabato, identifying its effect for the community and give us a

better view of progress towards the system of our research.

 As our research continually go deeper, we were investigating these three main

questions for the progress of our feasibility study towards in our research.

1.) What will be the positive effect of fast-food chain in the area?

2.) How will this project can help the community?

3.) What is the rule of this project towards to the economy?