Technological advancement.

The advancement of computing and communication technology has permitted a greater flow of ideas and
information across national borders, allowing customers to be introduced to items from across the world.
Because of the quick flow of information, the Internet and networking have enabled smaller businesses to
compete internationally, independent of the seller's or buyer's physical location. Additionally, it enables
multinational organizations to arrange corporate meetings with managers from headquarters and
subsidiaries without wasting time on unnecessary travel. Besides, thanks to the development of
technology. The company has many more ways to reach customers, for example through social
networking sites (Facebook, YouTube, IG...) Through those websites, products of an international
company can can be advertised and ordered anywhere in the world.