BUSINESS PLAN

MARIA DE LOS ANGELES RICO FLOREZ

TEACHER SANDRA YANETH RODRÍGUEZ GARZÓN

UNIVERSITY COLLEGE OF CUNDINAMARCA

FACULTY OF ADMINISTRATION AND ECONOMY
ENGLISH
BOGOTÁ D.C., 01 November 2021
Idea
BonoPlant
It is a liquid composed of chemical accelerators, vitamins, amino acids and fertilizers designed to
eliminate dog feces, transforming them into organic fertilizer for all kinds of crops, plants or trees,
contributing to their growth, contributing to the environment. This product is 100% Colombian
innovative.

Marketing
Bonoplat is aimed at all kinds of people who love animals and want to contribute to caring for the
environment; among this it is important to include children since this education from an early age
will generate habits that favor the planet. Additionally, this product has an accessible value from
stratum 2 and without limit.

Business Card
The product will be marketed in physical form at any veterinary store or chain store.
Name Bonoplat
This name was chosen because it is considered as a fertilizer that is made to the environment and
plants
Logo

Slogan
Be part of the change & contribute to a healthy environment.
Start up costs
To start the business, 15,000,000 million are required, of which there is a savings of the partners
for the total value of 8,000,000 million, the remaining 7,000,000 million will be requested a loan
for SMEs in a financial institution analyzing the benefits and the best interest rate.
Cost per unit
The elements and supplies that are required for the operation of the company are listed below.
AMOUNT OF
CONCEPT QUANTITY MONEY IN PESOS TOTAL
Desk 2 500.000 1.000.000
Computer 2 1.000.000 2.000.000
Internet Plan And Calls 2 200.000 400.000
Stationery Kit 2 350.000 700.000
Toilet Kit 3 100.000 300.000
Recycling Basket 2 85.000 170.000
Chairs 2 300.000 600.000
Phones 2 150.000 300.000
Personal Protection Elements Kit 3 100.000 300.000
Printer 2 600.000 1.200.000
Advertising Does Not Apply 800.000 800.000
Legalization Of Documents Does Not Apply 320.000 320.000
Chemists Does Not Apply 2.960.000 2.960.000
Fertilizers Does Not Apply 3.100.000 3.100.000
Containers 500 700 350.000
Packaging Marquillas 500 1.000 500.000
TOTAL 15.000.000

Expenses
CONCEPT AMOUNT OF MONEY $ PESOS
Lease 1.800.000
Salary 2.000.000
Transport 200.000
Financial Obligation 200.000
Internet Plan and Calls 200.000
Total 4.400.000

Service: $4. 400.000 / 1.026 Products Total $4. 288

Pricing and Profit
A gross profit of 70% per container is estimated, obtaining a profit for each unit of sale of 3,000
pesos

MARGIN OF GAIN
Cost Per Unit $ 4.288
Percentage 70%
Sale Price $ 7.289,06
Gain $ 3.000

Future Plans
Future plans with the profits will be to invest them in a financial cooperative in order to make a
profit.

Video
https://www.youtube.com/watch?v=3P1uG8LRMyA

Bibliography

(S/f-b). Com.ar. Recuperado el 5 de noviembre de 2021, de

http://reciclario.com.ar/no_reciclable/excremento-de-perro/

(S/f-c). Verdecora.es. Recuperado el 5 de noviembre de 2021, de

https://verdecora.es/blog/tipos-abonos-plantas-como-elegir-adecuado
(S/f-d). Edgardcooper.com. Recuperado el 6 de noviembre de 2021, de

https://es.edgardcooper.com/blogs/articles/can-i-compost-dog-or-cat-

waste?lang=es

(S/f-e). Com.co. Recuperado el 6 de noviembre de 2021, de

https://www.panamericana.com.co/oficina/accesorios-de-oficina/kits-para-

escritorio