Evaluation research is: Designed to assess the effectiveness of campaigns, programs, or

products either before or while they are being developed or after their completion.

Which of these study designs would fall under "qualitative"? Narrative inquiry

A concern when designing a survey is: Getting a proper cross-sample of the population.

Qualitative research is: *The answer is not:* Predictable

Market Research is: Designed to study consumer behavior, preferences, and opinion

Theoretical sampling is a sample of what? All of these

Characteristics of qualitative research differ from quantitative research in that it is:

Qualitative research is studied in a natural setting

What is an example of an independent variable? *The answer is not:* Showing an

advertisement and hoping for varied results

A complete observer is: A researcher who has little or no interaction with those being
observed

Longitudinal survey design gathers what type of data? Data from several points in time

Ethnography is: The study of culture

If the study is characterized by studying individuals and their personal experience, the design be
most closely defined as: Qualitative inquiry

According to the text, a study of experience is called: Phenomenology

An observer-as-participant is: A researcher who has some level of involvement in the group but
remains an observer

From which area of study do the following steps evolve? (1) Identify a problem, (2) develop
research questions, (3) select a research design, (4) collect data, (5) analyze data, (6) present
findings, and (7) discuss findings? Qualitative inquiry

What do cross-sectional surveys assume? That variables and processes are reaching stability
but some will constantly change.

Induction is: What is done to the participants

Observation is: An observed behavior or attitude

An example of survey research is: Political polls

Evaluation research
Market research
*All of these*

What is the difference between a research question and a research hypothesis? A research
question is a question a scholar wants to answer while a hypothesis is a statement concerning
relationships between at least two values.