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Audience Analysis for small projects, low impact business process changes

Reference: 2a PPMD-TS Communication Planning Questions, 2d PPMD-TS Comm Plan Template Small
Instructions:
- List Individuals or Roles in the Audience Column
- Rate the change to Process, System, Tool, and Role on a scale of 1-5
- Identify the preferred method to communicate a change (email, face-to-face, etc.)

Audience Count ProcessSystem Tool Role Total


Sponsor(s)/Project Team
0
0
0
Impacted Roles/Individuals
0
0
0
0
0
0
0
0
Managers/Supervisors
0
0
0
0
Additional Informed
0
0
0
0
0
Communication Method
Communication Inventory for small projects, low impact business process changes
Reference: 2d PPMD-TS Comm Plan Template Small
Instructions:
- For each individual/role identified in Analysis list the communication objects to reach them with the change message
- Higher Impact changes (Total > 12) will need multiple communication objects to assure adequate messaging

Communication Object Release Date Channel (delivery method) Object Type


the change message
e messaging

Target Audience Status Assigned To Due Date Source Location


Sponsorship Coalition Building for small projects, low impact business process change
Instructions:
- Audience column autofills from "1 Analysis" tab
- In Resistance Rating column, based on current knowledge, rate each audience 1 = Oppose, 2 = Neutral, 3 = Supportive
- Add notes for resistance management strategy - conversation, information, addressing questions, addressing concerns, etc.

Resistance
Audience Rating
Sponsor(s)/Project Team
0
0
0
Impacted Roles/Individuals
0
0

0
0
0
0
0
Managers/Supervisors
0
0
0
0
Additional Informed
0
0
0
0
0
ll projects, low impact business process change

knowledge, rate each audience 1 = Oppose, 2 = Neutral, 3 = Supportive


y - conversation, information, addressing questions, addressing concerns, etc.

Resistance Management Strategy

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