This are the company’s plan, based on marketing, financial, production and human resources

management
Company’s plan based on marketing: The marketing basis we choose are the following. Content
marketing, Social media marketing, Referral marketing we believe that this kind of strategy is
best suit for our business since people nowadays are more into technology especially all kinds of
social media platforms. Through this we can disseminate information in promoting and
advertising our business.

 1. Content marketing is a marketing strategy used to attract, engage, and retain an audience by
creating and sharing relevant articles, videos, podcasts, and other media. This approach
establishes expertise, promotes brand awareness, and keeps your business top of mind when it's
time to buy what you sell.

2. Social media marketing refers to the use of social media and social networks to market a
company's products and services. Social media marketing provides companies with a way to
engage with existing customers and reach new ones while allowing them to promote their desired
culture, mission, or tone.

3. Referral marketing marketing tactic that makes use of recommendations and word of mouth to
grow a business's customer base through the networks of its existing customers.

Company’s plan based on financial: this are for the financial basis we choose. We believe that
this strategy will help our business grow and keep our finances safe.

 Stocks are financial assets with no set ending or expiration date. An investor buying
stocks becomes part-owner of a company and shares in its profits and losses. Stocks may
be held indefinitely or sold to other investors.
 Bonds are one way that companies or governments finance short-term projects. The
bondholder is the lender, and the bonds state how much money is owed, the interest rate
being paid, and the bond's maturity date.
 A certificate of deposit (CD) allows an investor to deposit an amount of money at a bank
for a specified period with a guaranteed interest rate. A CD pays monthly interest and can
typically be held between three months to five years depending on the contract.
 Company’s plan based on production: this are the production basis we choose. Through this we
can monitor and manage well the flow of every transaction of the business.

 Management Accountings the process of “identification, measurement, analysis, and

interpretation of accounting information” that helps business leaders make sound financial
decisions and efficiently manage their daily operations, according to the Corporate Finance
Institute.
 Inventory Management refers to the process of ordering, storing, using, and selling a
company's inventory. This includes the management of raw materials, components, and finished
products, as well as warehousing and processing of such items.
 Quality Control is a process through which a business seeks to ensure that product quality
is maintained or improved.

Company’s plan based on human resource: this are the human resource basis. Through this we
can attract more employees to work for our business. And we decided to give them benefits in
order for them to strive hard and work longer.

 Recruitement refers to the process of identifying, attracting, interviewing, selecting,

hiring and onboarding employees.
 Compensation & Benefits Training Process refers to the compensation/salary and other
monetary and non-monetary benefits passed on by a firm to its employees. It helps give benefits
to employees based on their performance and actions and brings the best out the employees at
workplace.
 Induction & Joining Formalities process is often what makes or breaks his experience at a
company. The employee induction process is to be planned well before the employee joins and
the number of days depends on the demands of the role.