Melandas Indonesia at Kemang

ACTIVATION PROPOSAL - LEXUS

WWW.MELANDAS-INDONESIA.COM
Exquisite Style
With Melandas and Lexus
Event Detail:

Saturday, 30 October 2021

12.00 - 14.00 & 15.00 - 17.00

◦ 12.00 Guests arrived and settled in
◦ Guests are expected to drop their name card for door prize
◦ Register for Lexus test drive
◦ Goodie bag from Lexus x Melandas
◦ 12.15 Opening by MC
◦ 12.30 Event will be started with Tour to Melandas Showroom and New Collection
◦ Presented by Head of Merchandise for the new collection
◦ Food & Drinks will be passed around during the tour
◦ Test drive program will be done in conjunction
◦ 13.30 Door prize drawn
◦ 2 Winners of the door prize will get La-Z-Boy, and Home Decor

WWW.MELANDAS-INDONESIA.COM
Exquisite Style
With Melandas and Lexus
What’s Expected from Brand Collaborator

• Invitation to the customers 10-15 people per session

• Co-Branding
• Goodie bag collaboration
• e-Invitation

• Showcasing the Lexus Cars and providing test drive route, as well as the permit
• Co-Sharing on Event Expenses

WWW.MELANDAS-INDONESIA.COM
Event Area

• Live acoustic band

• Mingle Area

• The whole showroom of Melandas at Kemang is

around 600sqm
• The guests will be able to tour to different rooms in
the showroom while mingling once they arrived, with
Entrance canape passed around.

WWW.MELANDAS-INDONESIA.COM