Self-

actu
aliza
ton
Esteem needs

belonging and love needs

safety needs

biological and physiological needs

Existence
Reletedness
Growth

“the social sciences can contribute much to such development; we are only beginning to grasp
implications of the growing body of knowledge in this fields” (DouglasMcGregor,1960,
TheHumanOfEnterprise,5thEdition,NewYork,PrintBook:EnglishViewallEditionsAndFormats).
 Job Job Satisfaction
Dissatisfaction (motivation
(hygien factors) factors)

Working
Achievement
conditions

cowrker
recognition
relation

policies and
responsibility
rules

supervisor
work it self
quality

base wage
advancement
and salary

personal
states
growth
 will my effort
Effort lead ti high
performance?

will
performance
Performance lead to
outcomes?

Do i finf the
Reward outcomes
desible?

Feedback

Task
Clarity
complexity
Properties
of goal
setting

Commitment Challenge
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