Professional Documents
Culture Documents
Ob - Retail Project
Ob - Retail Project
ISSUES FACED
1. Internal Communication
The most common difficulty going through businesses running
throughout a couple of places is communication. Social media content
and strategy or operating protocol might also additionally fall via the
cracks without established communication channels. For businesses
advertising streaming services or customer package goods, content
advertising strategy can be carried out inconsistently or tone can be
inconsistent as content creation team is running from separate places
and are not at the identical page.
2. Low Engagement
Unfortunately, every now and then our group creates content material
and it without a doubt would not attain or resonate together along
with our audience. Often, that is an end result of not understanding
our contemporary and goal audiences nicely enough. Although it may
be tough to accumulate the records to create particular content
material focused on customers in every location, personalised content
material is fundamental to growing brand loyalty. When
manufacturers meet their expectations and show themselves to be
invested withinside the network, clients in that network are much
more likely to shape a effective opinion of them.
3. Lack of Cohesiveness
4. Customer Service
The extra places you have, the extra possibilities there are that some
thing can move incorrect or a consumer's enjoy may be inconsistaent.
A loss of solidarity amongst places can cause various perceptions of a
brand primarily based totally on consumer critiques of a
location.aOne place might also additionally have one-of-a-kind rules
in area or implement them in a different way than another, leading to
confusion and frustration for the customer.\Differences in middle
customer experience through location can result in a lower in
engagement and long-time period brand loyalty.