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ENTREPRENEURSHIP AND BUSINESS PLANNING

BUSINESS PLAN FORMAT

Acknowledgement
Table of Contents
I. Introduction
1. Nature of the Business and Business Model
2. Name, Business Logo and Tagline
3. Vision/Mission Statements & Company Objectives
4. Business Proponents: Capabilities and Contributions
II. Market Study
1. Future Outlook and Trends (OT Analysis - SPEET)
2. Market Analysis: Competitors, Market Segmentation, and Target Market
3. Marketing Program
Product and Services: its Uses and Users
Price: Comparative Analysis and Pricing Scheme
Place
Promotion
People/Partnership
Packaging
III. Management and Organizational Plan
1. Pre-operating Activities
2. Legal Requirements: Necessary Papers to Secure, Local Tax Rates, Government
Laws Applicable
3. Gantt Chart
4. Form of Ownership
5. Manpower Requirements
6. Organizational Chart
7. Management Process: Standard Operating Procedures
IV. Technical and Production Aspect
1. Steps in the Delivery of Service
2. Preparation of Products
3. Business Location and Address
4. Accessibility and Parking Availability
5. Utilities Needed
6. Waste Disposal
7. Physical Components
8. Costing: Raw Materials, Operating Expenses, Plant, Property, Machineries and
Equipment, etc.
V. Financial Plan
1. Financial Scheme: Sources of Capital; Sales Projection, Nature and Cost of Expenses
2. Evaluation of Business Weaknesses
3. Initial Investment
4. Income Statement Projection
VI. Socio-Economic Impact
1. Impact to Economy, Employment, Community
2. Outreach Program (Proposed)

APPENDICES
1. COSTING (if necessary)
2. SURVEY QUESTIONNAIRE
3. BUSINESS DOCUMENTS
4. CURRICULUM VITAE
(Times New Roman, 12, 1.5 line spacing, short bond paper, 1 inch margin on all sides, justify)

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